TrueCar, Inc.
truecar.comNo Longer Reporting
The company has not filed an annual or quarterly report since its Q3 FY2025 10-Q, filed Nov 6, 2025. Its latest SEC filing is a SCHEDULE 13G/A from Feb 12, 2026.
10-Q for Q3 FY2025, filed Nov 6, 2025
The sections below describe the company as of the FY2024 annual report.
What Did They Do?
Connects car shoppers with Certified Dealers through a digital marketplace for vehicle search, pricing and offers, and provides dealers and automakers with marketing and incentive tools.
10-K for FY2024, filed Feb 20, 2025TrueCar is a leading automotive digital marketplace that operates at the heart of the automotive retail ecosystem where car shoppers…View ↗
For many consumers, the car-shopping experience can be time-consuming and inefficient. Discovering the right vehicle across a myriad of…View ↗
Our nationwide network of Certified Dealers extends across all 50 states and the District of Columbia and consists of both new car…View ↗
Through the co-branded auto buying platforms we host for over 250 affinity partners, we are capable of powering targeted incentive programs…View ↗
In addition, through our advertising products powered by our rich proprietary data and integrated marketing technology stack, we allow OEMs…View ↗
Who Were Their Customers?
Car shoppers use TrueCar’s own website and apps or co-branded sites run with affinity partners, then connect with Certified Dealers. Dealers buy leads and marketing tools, while automakers use the platform for targeted incentives and advertising.
10-K for FY2024, filed Feb 20, 2025TrueCar is a leading automotive digital marketplace that operates at the heart of the automotive retail ecosystem where car shoppers…View ↗
For many consumers, the car-shopping experience can be time-consuming and inefficient. Discovering the right vehicle across a myriad of…View ↗
Our nationwide network of Certified Dealers extends across all 50 states and the District of Columbia and consists of both new car…View ↗
Through the co-branded auto buying platforms we host for over 250 affinity partners, we are capable of powering targeted incentive programs…View ↗
In addition, through our advertising products powered by our rich proprietary data and integrated marketing technology stack, we allow OEMs…View ↗
Dealer Auto Buying Program. Our core listings and lead generation product allows dealers to list, in the case of franchise dealers, both…View ↗
How Were They Changing?
- Net income
-
Sources
10-Q for Q3 FY2025, filed Nov 7, 2025
$5MView ↗
- ▲ Now profitable
- vs −$5.8M in Q3 FY2024
10-Q for Q3 FY2025, filed Nov 6, 2025
Open tableView ↗
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Jan 22, 2026
Fair Holdings acquired TrueCar, delisting it and returning Scott Painter as CEO
Stockholders received $2.55 per share in cash; TrueCar is no longer publicly traded.
Sources
8-K, filed Jan 22, 2026
The transaction, valued at $227 million, was announced on October 15, 2025, and approved by TrueCar stockholders at the Company’s Special…View ↗
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Nov 5, 2025
TrueCar stopped issuing forward-looking guidance
It said prior guidance for future periods should no longer be relied upon.
Sources
8-K, filed Nov 5, 2025
Given the pending Transaction, TrueCar will not host an earnings conference call this quarter and will no longer provide forward-looking…View ↗
Trade-in offer backing
The older report described a third-party-backed trade-in price; the latest describes TCWS buying vehicles from consumers and reselling them to Certified Dealers.
10-K for FY2021, filed Feb 24, 2022 10-K for FY2024, filed Feb 20, 2025Our subsidiary, TCDS, provides our Trade and Payments solutions as part of our Access and TrueCar+ offerings. Our Trade solution gives…View ↗
TrueCar Wholesale Solutions. Through TCWS, a licensed wholesale dealer, we are able to acquire vehicles directly from consumers and sell…View ↗
Who Did They Compete With?
Competes with Google, Amazon, Autotrader.com, eBay Motors, AutoWeb.com, KBB.com, CarSaver.com, CarGurus.com, Cars Commerce, General Motors, Ford, Carvana, CarMax, Edmunds, DriveTime, and Facebook
10-K for FY2024, filed Feb 20, 2025Internet search engines and online automotive sites such as Google, Amazon, Autotrader.com, eBay Motors, AutoWeb.com (formerly…View ↗
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