The company has not filed an annual or quarterly report since its FY2018 20-F, filed Mar 28, 2019. Its latest SEC filing is a 15-12B from Apr 27, 2020.
20-F for FY2018, filed Mar 28, 2019
The sections below describe the company as of the FY2018 annual report.
Develops, operates and licenses PC and mobile games for players, runs a game-information portal with advertising for game companies, and sells cinema advertising placements to advertisers.
20-F for FY2018, filed Mar 28, 2019Our three primary businesses are the online game business; the platform channel business, which consists primarily of online advertising…View ↗
We are a leading online game developer and operator in China as measured by the popularity of our PC game TLBB and our mobile game Legacy…View ↗
Our platform channel business mainly consists of the operation of the 17173.com Website, one of the leading information portals in China…View ↗
Our cinema advertising business consists primarily of the acquisition, from operators of movie theaters, and the sale, to advertisers, of…View ↗
Game players buy virtual items directly in PC games and through mobile app stores; game operators license the company's games. Game companies and independent studios advertise on 17173.com, while advertisers buy cinema placements through theater advertising arrangements.
20-F for FY2018, filed Mar 28, 2019For self-operated PC games, we collect proceeds through the sale of game points. We sell game points directly to our game players. Game…View ↗
For self-operated mobile games, we sell game points to our game players via third-party mobile application stores. Game players purchase…View ↗
We also authorize third parties to operate our online games. In 2016 and 2018, we entered into agreements with Tencent pursuant to which we…View ↗
The licensed-out games include PC games and mobile games developed in house as well as mobile games licensed from and jointly developed…View ↗
During the year ended December 31, 2018, there were a total of 126 companies advertising on the 17173.com Website and related applications.…View ↗
Our cinema advertising business consists primarily of the acquisition, from operators of movie theaters, and the sale, to advertisers, of…View ↗
Fewer business lines
The older report describes software offerings within platform channels and an “others” segment that included cinema advertising. The latest report presents cinema advertising as its own business and describes platform channels primarily as online advertising.
20-F for FY2015, filed Feb 26, 2016 20-F for FY2018, filed Mar 28, 2019Our three primary businesses are the online game business; the platform channel business, which consists primarily of online advertising…View ↗
Our platform channel business mainly consists of the operation of the 17173.com Website, one of the leading information portals in China…View ↗
Our cinema advertising business consists primarily of the acquisition, from operators of movie theaters, and the sale, to advertisers, of…View ↗
Game portfolio
The older report includes browser-based games among the company's game formats. The latest report describes PC and mobile games, while noting that browser games became an insignificant part of the online games business following a sale.
20-F for FY2015, filed Feb 26, 2016 20-F for FY2018, filed Mar 28, 2019
Competes with Tencent Holdings, NetEase, Kingsoft, IGG, 37 Interactive Entertainment, Perfect World, Kalends, YOOZOO GAMES, Giant Network Group, Shulong Technologies, YY, Sina, Focus Film, China Movie Media Group, and Wanda Cinema Line
20-F for FY2018, filed Mar 28, 2019online game developers and/or operators in China that are publicly traded in the US and in Hong Kong, including Tencent Holdings Limited…View ↗
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