GoHealth, Inc.
gohealth.comWhat Do They Do?
Connects consumers with Medicare Advantage, Medicare Supplement and prescription drug plans through a marketplace, and provides enrollment services to health plan partners.
10-K for FY2025, filed Mar 31, 2026
How Do They Make Money?
Health plans pay GoHealth commissions over time for enrolled members, fees per application, and fees for transferred leads and engagement services. For other insurance enrollments, payment is tied to submission and approval.
10-K for FY2025, filed Mar 31, 2026Medicare agency revenue refers to the commission revenue and partner marketing and other revenue the Company receives when GoHealth agents…View ↗
The Company is also compensated by its health plan partners for providing Medicare-related marketing services over a predetermined…View ↗
Non-agency revenue refers to services provided by the Company that support enrollment and engagement activities in which the Company is not…View ↗
Other non-agency revenue includes enrollment related services through GoHealth Protect, a suite of products to cover unexpected life…View ↗
plan partners are responsible for paying our commissions and, for these purposes, act as our customers. We do not currently generate…View ↗
The Medicare annual enrollment period (“AEP”) occurs from October 15th to December 7th. As a result, we experience an increase in the…View ↗
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10-K for FY2025, filed Mar 31, 2026
FY2025 revenue by reportable segment ↗
$361.8M
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10-K for FY2025, filed Apr 1, 2026
$361.8M ↗
| Segment | Share | Revenue | How money arrives |
|---|---|---|---|
|
Medicare Revenue
|
95%
FY2022: 85%
|
Medicare Revenue, FY2025
$342.2M Sources
|
|
|
Total Other Revenue
Sold outright
|
5.4%
FY2022: 15%
|
Total Other Revenue, FY2025
$19.7M Sources
|
Sold outright |
Who Are Their Customers?
Health plans contract directly with GoHealth and pay commissions and fees for enrollment and engagement services; consumers use its marketplace to compare and enroll, but do not pay GoHealth directly.
10-K for FY2025, filed Mar 31, 2026We maintain longstanding integrated relationships with several leading health plan partners in the U.S., who have some of the industry’s…View ↗
plan partners are responsible for paying our commissions and, for these purposes, act as our customers. We do not currently generate…View ↗
GoHealth offers Medicare plans, including, but not limited to, Medicare Advantage, Medicare Supplement and prescription drug plans. Our…View ↗
The primary services provided by the Company relate to the sale and administration of Medicare insurance products offered by the health…View ↗
Do Revenues Turn Into Profits?
No. It lost $257.1M in FY2025.
10-K for FY2025, filed Apr 1, 2026
How Are They Changing?
- Net income
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Sources
10-Q for Q1 FY2026, filed May 19, 2026
−$37.2MView ↗
- ▲ +743% (Loss)
- vs −$4.4M in Q1 FY2025
10-Q for Q1 FY2026, filed May 18, 2026
Open tableView ↗
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Jun 11, 2026
Nasdaq determined to delist GoHealth’s common stock
Trading suspension was scheduled for June 16, 2026; GoHealth said it would not appeal.
Sources
8-K, filed Jun 11, 2026
Pursuant to the Nasdaq Notice, trading of the Company’s Class A common stock will be suspended at the opening of business on June 16, 2026…View ↗
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Jun 8, 2026
GoHealth and certain subsidiaries filed for Chapter 11 bankruptcy
They filed voluntary petitions to implement a prepackaged reorganization plan.
Sources
8-K, filed Jun 8, 2026
On June 7, 2026 (the “Petition Date”), GoHealth, Inc. (the “Company”), GoHealth Holdings, LLC (“GoHealth Holdings”), and certain of their…View ↗
Shrinking. Revenue fell 66% in 4 years, from $1.1B in FY2021 to $361.8M in FY2025, about 24% a year.
Life-insurance products
GoHealth launched GoHealth Protect, a line initially marketing life-insurance products for end-of-life expenses and financial protection needs; the older report describes individual and family health plans and ancillary products.
10-K for FY2022, filed Mar 23, 2023 10-K for FY2025, filed Mar 31, 2026The IFP and Other segments focus on sales of individual and family plans (which include fixed indemnity and major medical plans), dental…View ↗
GoHealth also offers enrollment related services through GoHealth Protect, a suite of products to cover unexpected life events, including…View ↗
GoHealth, through GoHealth Protect, also offers products that cover unexpected life events, including guaranteed acceptance life insurance.View ↗
In 2025, we launched GoHealth Protect, a product line designed to expand our offerings beyond Medicare-related insurance products…View ↗
Who Do They Compete With?
Competes with eHealth and SelectQuote
10-K for FY2025, filed Mar 31, 2026The market for distributing health insurance products is highly competitive, fragmented, and undergoing rapid change as consumer purchasing…View ↗
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