Insights BETA

Income/Loss

Net Income is negative on average. Companies with competitive advantages typically make money.
Consistency and upward trend over 10-year period is strongly desired. A consistent EPS is usually a sign that the company is selling product(s) that don’t need to go through the expensive process of change. Upward trend means that the company’s economics are strong enough to allow it either to make the expenditures to increase market share through advertising or expansion, or to use financial engineering like stock buybacks.