Sells cigarettes and other combustible tobacco products to adult consumers worldwide, alongside smokeless tobacco and nicotine products.
20-F for FY2025, filed Feb 13, 2026The Group’s range of combustible products covers all segments, from value-for-money to premium, with a portfolio of international, regional…View ↗
The Group has also built a portfolio of smokeless tobacco and nicotine products – including Vapour products, Heated Products (HPs) and…View ↗
The Group manages a globally-integrated supply chain and its products are distributed to retail outlets worldwide.View ↗
As of the date of this Form 20-F, our combustible products are sold in over 140 markets.View ↗
Adult consumers buy the Group's tobacco and nicotine products through retail outlets worldwide. The Group also works with retail partners on sales and marketing.
20-F for FY2025, filed Feb 13, 2026The Group manages a globally-integrated supply chain and its products are distributed to retail outlets worldwide.View ↗
We engage with our adult consumers through extensive market research activities and sales interactions, led by our marketing teams across…View ↗
We work with customers to uphold responsible marketing and prevent underage access. Examples of our engagement with customers include:View ↗
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