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Webull Corp

webullcorp.com

What Do They Do?

Runs a mobile and online investing platform that provides brokerage services, market data and investment products to retail investors.

How Do They Make Money?

The largest source comes from market makers, which pay monthly for routed equity and options orders; rebates track equity trade value or options contracts. Webull also earns interest on customer cash, charges commissions and fees when users trade, and sells market-data subscriptions over monthly or annual terms.

FY2025 revenue by product or service revenue
SegmentShareRevenue
Equity and option order flow rebates
Usage-based

53%
FY2022: 72%
Interest related income
Recurring

27%
FY2022: 24%
Handling charge income
Usage-based

15%
FY2022: 2.2%
Other revenues
4.4%
FY2022: 2.3%

Who Are Their Customers?

Retail investors create accounts on the Webull platform, where they can use free market-data and education features, then open and fund brokerage accounts to become customers.

Do Revenues Turn Into Profits?

Yes. It kept 4 cents of every revenue dollar as net income in FY2025 and turned 98 cents into free cash flow.

Net income, FY2025
4% of revenue
▲ Now profitable vs FY2024 (−$22.7M, −6%)
Free cash flow, FY2025
98% of revenue
▲ +207% vs FY2024 ($182.8M, 47%)

How Are They Changing?

Growing. Revenue grew 47% in 3 years, from $388.3M in FY2022 to $571M in FY2025, about 14% a year.

Revenue over time
Equity and option order flow rebates Interest related income Handling charge income Other revenues
$1B$500M$0

Who Do They Compete With?

Competes with Robinhood, Fidelity, Charles Schwab, and E-Trade

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