Sprinklr Inc (NYSE: CXM) is an enterprise software company that provides a unified customer experience management platform, branded Unified-CXM, sold primarily to large enterprises. Revenue comes from two streams: subscriptions, which generated $756.3 million (88.2% of total revenue) in FY2026 ended January 31, 2026, and professional services, which generated $100.9 million (11.8%). Subscription contracts typically run two to three years, with revenue recognized ratably over the contract term. Total revenue reached $857.2 million in FY2026, up from $796.4 million in FY2025 and $732.4 million in FY2024. Operating income was $40.2 million in FY2026. The platform spans four product suites covering social media management, customer service, marketing operations, and research and insights, all built on a proprietary AI layer called Sprinklr AI, which incorporates specialized models across more than 60 industry verticals and supports more than 150 languages. Sprinklr was founded and listed on the New York Stock Exchange under the symbol CXM on June 23, 2021.

Revenue model

Subscription software (88.2% of FY2026 revenue, $756.3 million) recognized ratably over two-to-three-year contract terms, plus professional services ($100.9 million, 11.8% of FY2026 revenue) for implementation and support.

Products and services

Unified-CXM platform with four product suites: Sprinklr Service (contact center and customer care), Sprinklr Insights (social listening and voice of the customer), Sprinklr Marketing (campaign planning, publishing, and paid/organic reporting), and Sprinklr Social (social media management). Core AI layer is Sprinklr AI, with specialized in-house large language models for sentiment analysis, conversational analytics, and automated quality management. Specific products include Marketing Copilot for campaign monitoring. The platform covers more than 60 industry verticals and more than 150 languages.

Customers and end markets

Large enterprises across multiple industries. The platform targets customer-facing teams in marketing, customer service, and research functions. No specific customer concentration figures are disclosed in the filing excerpts. As of January 31, 2026, there were 303 holders of record of Class A common stock and 244 holders of record of Class B common stock.

Value-chain role

Software platform vendor sitting between enterprise customers and their end consumers across digital and social channels. Sprinklr aggregates data from external channels, applies AI-driven analysis, and routes insights and interactions back to enterprise teams. The company relies on third-party data center infrastructure, including cloud regions that experienced disruption during the 2026 Iran conflict.

Geographic exposure

Operations span U.S. and non-U.S. jurisdictions. The filing references foreign tax rate differentials and withholding taxes on non-U.S. income, and notes data center presence in the United Arab Emirates. Specific revenue breakdowns by geography are not provided in the filing excerpts.

Source: SEC 10-K, filed 2026-03-19

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