Edgewell Personal Care Company
edgewell.comWhat Do They Do?
Sells razors, sun and skin care, and other personal care products to consumers through retail and online channels.
10-K for FY2025, filed Nov 18, 2025Wet Shave products are sold under the Schick®, Wilkinson Sword®, Edge, Skintimate®, Billie®, Shave Guard and our custom brands group…View ↗
Sun and Skin Care products are sold under the Banana Boat, Hawaiian Tropic, Bulldog®, Jack Black®, Cremo® and Wet Ones brand names. We…View ↗
We have acquired a portfolio of men’s grooming skin care products that have grown under our direction. Our Bulldog skincare products are…View ↗
Our products are marketed primarily through a direct sales force and supplemented by strategic exclusive and non-exclusive distributors and…View ↗
How Do They Make Money?
Retailers and distributors pay for personal care products after delivery. The company also sells private-brand products made to customer specifications; some customers pay in advance.
10-K for FY2025, filed Nov 18, 2025Our principal revenue streams can be divided into: (i) sale of personal care products primarily through retailers in North America; (ii)…View ↗
The Company’s revenue is generated from the sale of its products. Revenue is recognized when the customer obtains control of the goods…View ↗
The timing of revenue recognition is based on completion of performance obligations through the transfer of goods. Standard payment terms…View ↗
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10-K for FY2025, filed Nov 18, 2025
FY2025 revenue by product or service ↗
$2.2B
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10-K for FY2025, filed Nov 18, 2025
$2.2B ↗
| Segment | Share | Revenue | How money arrives |
|---|---|---|---|
|
Razors and blades
Sold outright
10-K for FY2025, filed Nov 18, 2025 |
50%
FY2022: 51%
|
Razors and blades, FY2025
$1.1B Sources
|
Sold outright |
|
Tampons, pads and liners
Sold outright
10-K for FY2025, filed Nov 18, 2025 |
12%
FY2022: 13%
|
Tampons, pads and liners, FY2025
$261.5M Sources
|
Sold outright |
|
Sun care products
Sold outright
10-K for FY2025, filed Nov 18, 2025 |
21%
FY2022: 19%
|
Sun care products, FY2025
$458.9M Sources
|
Sold outright |
|
Infant care and other products
Sold outright
|
9.0%
FY2022: 7.3%
|
Infant care and other products, FY2025
$200.6M Sources
|
Sold outright |
|
Shaving gels and creams
Sold outright
|
5.1%
FY2022: 6.2%
|
Shaving gels and creams, FY2025
$114.2M Sources
|
Sold outright |
|
Skin care products
Sold outright
|
3.8%
FY2022: 3.6%
|
Skin care products, FY2025
$83.6M Sources
|
Sold outright |
Who Are Their Customers?
Retailers are served mainly by Edgewell's direct sales force; distributors and wholesalers cover some markets, while the company also sells through its brand websites and an e-commerce partner.
10-K for FY2025, filed Nov 18, 2025Our products are marketed primarily through a direct sales force and supplemented by strategic exclusive and non-exclusive distributors and…View ↗
10-K for FY2025, filed Nov 18, 2025
Customer Concentration. Financial instruments that potentially subject the Company to concentrations of credit risk primarily consist of…View ↗
Do Revenues Turn Into Profits?
Yes. It kept 1 cent of every revenue dollar as net income in FY2025 and turned 2 cents into free cash flow.
10-K for FY2025, filed Nov 18, 2025
$96.6MView ↗
10-K for FY2025, filed Nov 18, 2025
$25.4MView ↗
10-K for FY2025, filed Nov 18, 2025
$41.4MView ↗
How Are They Changing?
10-Q for Q3 FY2026, filed Aug 5, 2026
Open tableView ↗
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Feb 6, 2026
Completed sale of Feminine Care business to Essity
Completed the sale for approximately $340 million in cash, subject to customary post-closing adjustments.
Sources
8-K, filed Feb 6, 2026
On February 2, 2026 (the “Closing Date”), Edgewell Personal Care Company, a Missouri corporation (the “Company”), completed the previously…View ↗
Flat. Revenue was $2.2B in FY2025, about the same as the $2.1B of FY2021.
Feminine Care
The older report says Edgewell intended to keep investing in feminine care brands; the latest report says it approved an agreement to sell the Feminine Care segment.
10-K for FY2022, filed Nov 16, 2022 10-K for FY2025, filed Nov 18, 2025In Feminine Care, we market products under the Playtex, Stayfree, Carefree and o.b. brands. We offer tampons under the Playtex Gentle…View ↗
In Feminine Care, we market products under the Playtex, Stayfree, Carefree and o.b. brands. We offer tampons under the Playtex Gentle…View ↗
Who Do They Compete With?
Competes with Procter & Gamble, Bic Group, Dorco, Harry's, Flamingos, Estrid, Athena Club, Perio, Beiersdorf, Bayer, Kenvue, L’Oréal, Unilever, and Kimberly Clark
10-K for FY2025, filed Nov 18, 2025The global shaving products category is comprised of wet shave blades and razors, electric shavers, and shaving gels and creams. With our…View ↗
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