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First United Corp logo

First United Corp

mybank.com

What Do They Do?

Provides trust, investment and estate services to individuals, alongside retail and commercial banking products such as deposits and loans for consumers, businesses and nonprofits.

How Do They Make Money?

Customers pay trust management and administration fees monthly based on month-end asset values, generally by account charge a few days later. The bank also earns interest on loans and investments, plus account, card and other service fees, generally when services are provided or immediately or the following month.

revenue
SegmentShareRevenue
Service charges on deposit accounts
Mix

12%
FY2022: 12%
Other service charges
Sold outright
4.6%
FY2022: 5.7%
Trust department
53%
FY2022: 51%
Debit card income
Usage-based

22%
FY2022: 25%
Brokerage commissions
7.8%
FY2022: 6.5%

Who Are Their Customers?

Consumers, businesses and nonprofits use the Bank’s offices for deposits, loans and other banking services; trust customers receive investment, retirement and estate services through its wealth department.

Do Revenues Turn Into Profits?

Yes. Its net income in FY2025 was larger than its revenue and turned 84 cents into free cash flow.

Net income, FY2025
133% of revenue
▲ +19% vs FY2024 ($20.6M, 116%)
Free cash flow, FY2025
84% of revenue
▼ −24% vs FY2024 ($20.4M, 115%)

How Are They Changing?

Since the FY2025 annual report
Latest quarter: Q2 FY2026, the three months to Jun 30, 2026
Revenue
▲ +5%
vs $24.9M in Q2 FY2025
Net income
▼ −5%
vs $6M in Q2 FY2025
  • May 28, 2026 Jason Rush appointed board chair Jason Rush was appointed chair while serving as president and CEO, positions he assumed effective January 1, 2026.

Growing. Revenue grew 15% in 4 years, from $16.1M in FY2021 to $18.4M in FY2025, about 4% a year.

Market footprint Its listed West Virginia markets omit Harrison County, which was part of its described market area before.

Revenue over time
Service charges on deposit accounts Other service charges Trust department Debit card income Brokerage commissions
$20M$10M$0

Who Do They Compete With?

Competes with Truist Bank, Dollar Bank, Federal Savings Bank, Somerset Trust, PNC Bank, Bank Of America, Atlantic Union Bank, Woodsboro Bank, Middletown Valley Bank, Capital One, ACNB Bank, Wells Fargo Bank, WesBanco Bank, United Bank, Clear Mountain Bank, Miners & Merchants Bank, The Grant County Bank, FNB Bank, MVB Bank, and The Huntington National Bank

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