$HCMC
Healthier Choices Management Corp.

2010 Q4 Form 10-K Financial Statement

#000119312512134703 Filed on March 27, 2012

View on sec.gov

Income Statement

Concept 2010 Q4 2010 2009 Q4
Revenue $3.400M $10.92M $3.470M
YoY Change -2.02% 37.15%
Cost Of Revenue $1.900M $6.058M $870.0K
YoY Change 118.39% 99.29%
Gross Profit $1.500M $4.859M $2.610M
YoY Change -42.53% -1.24%
Gross Profit Margin 44.12% 44.51% 75.22%
Selling, General & Admin $1.430M $3.734M $3.030M
YoY Change -52.81% -20.04% 30200.0%
% of Gross Profit 95.33% 76.85% 116.09%
Research & Development
YoY Change
% of Gross Profit
Depreciation & Amortization $0.00 $0.00
YoY Change
% of Gross Profit 0.0% 0.0%
Operating Expenses $1.420M $5.860M $3.020M
YoY Change -52.98% 25.48% 30100.0%
Operating Profit $80.00K -$1.001M -$410.0K
YoY Change -119.51% -500.49%
Interest Expense
YoY Change
% of Operating Profit
Other Income/Expense, Net
YoY Change
Pretax Income $70.00K -$1.001M -$420.0K
YoY Change -116.67% -500.49% 4100.0%
Income Tax $60.00K $1.000K -$60.00K
% Of Pretax Income 85.71%
Net Earnings $10.00K -$1.002M -$360.0K
YoY Change -102.78% -2104.45% 3500.0%
Net Earnings / Revenue 0.29% -9.18% -10.37%
Basic Earnings Per Share
Diluted Earnings Per Share $6.293B -$584.5B -$77.99B
COMMON SHARES
Basic Shares Outstanding
Diluted Shares Outstanding

Balance Sheet

Concept 2010 Q4 2010 2009 Q4
SHORT-TERM ASSETS
Cash & Short-Term Investments $70.00K $70.00K $0.00
YoY Change
Cash & Equivalents $65.73K $70.00K $841.00
Short-Term Investments
Other Short-Term Assets $0.00 $0.00 $170.0K
YoY Change -100.0% -100.0%
Inventory $924.8K $920.0K $830.0K
Prepaid Expenses $4.713K
Receivables $304.4K $300.0K $0.00
Other Receivables $500.0K $500.0K $360.0K
Total Short-Term Assets $1.799M $1.800M $1.360M
YoY Change 32.29% 32.35%
LONG-TERM ASSETS
Property, Plant & Equipment $0.00
YoY Change
Goodwill
YoY Change
Intangibles
YoY Change
Long-Term Investments
YoY Change
Other Assets $0.00 $0.00
YoY Change
Total Long-Term Assets $0.00 $0.00 $0.00
YoY Change
TOTAL ASSETS
Total Short-Term Assets $1.799M $1.800M $1.360M
Total Long-Term Assets $0.00 $0.00 $0.00
Total Assets $1.799M $1.800M $1.360M
YoY Change 32.29% 32.35%
SHORT-TERM LIABILITIES
YoY Change
Accounts Payable $898.6K $900.0K $450.0K
YoY Change 99.69% 100.0% 4400.0%
Accrued Expenses $102.5K $100.0K
YoY Change
Deferred Revenue
YoY Change
Short-Term Debt $0.00 $0.00 $0.00
YoY Change -100.0%
Long-Term Debt Due
YoY Change
Total Short-Term Liabilities $1.175M $1.170M $660.0K
YoY Change 77.97% 77.27% -34.65%
LONG-TERM LIABILITIES
Long-Term Debt $0.00 $0.00 $0.00
YoY Change
Other Long-Term Liabilities
YoY Change
Total Long-Term Liabilities $0.00 $0.00 $0.00
YoY Change
TOTAL LIABILITIES
Total Short-Term Liabilities $1.175M $1.170M $660.0K
Total Long-Term Liabilities $0.00 $0.00 $0.00
Total Liabilities $1.170M $1.170M $660.0K
YoY Change 77.27% 77.27% -34.65%
SHAREHOLDERS EQUITY
Retained Earnings -$973.4K
YoY Change
Common Stock $60.14K
YoY Change
Preferred Stock
YoY Change
Treasury Stock (at cost)
YoY Change
Treasury Stock Shares
Shareholders Equity $624.5K $620.0K $703.5K
YoY Change
Total Liabilities & Shareholders Equity $1.799M $1.800M $1.360M
YoY Change 32.29% 32.35%

Cashflow Statement

Concept 2010 Q4 2010 2009 Q4
OPERATING ACTIVITIES
Net Income $10.00K -$1.002M -$360.0K
YoY Change -102.78% -2104.45% 3500.0%
Depreciation, Depletion And Amortization $0.00 $0.00
YoY Change
Cash From Operating Activities -$70.00K $64.89K -$330.0K
YoY Change -78.79% -120.28%
INVESTING ACTIVITIES
Capital Expenditures $0.00 $0.00
YoY Change
Acquisitions
YoY Change
Other Investing Activities
YoY Change
Cash From Investing Activities $0.00
YoY Change
FINANCING ACTIVITIES
Cash Dividend Paid
YoY Change
Common Stock Issuance & Retirement, Net
YoY Change
Debt Paid & Issued, Net
YoY Change
Cash From Financing Activities 0.000
YoY Change
NET CHANGE
Cash From Operating Activities -70.00K $64.89K -330.0K
Cash From Investing Activities 0.000
Cash From Financing Activities 0.000
Net Change In Cash -70.00K $64.89K -330.0K
YoY Change -78.79% -120.93%
FREE CASH FLOW
Cash From Operating Activities -$70.00K $64.89K -$330.0K
Capital Expenditures $0.00 $0.00
Free Cash Flow -$70.00K $64.89K
YoY Change

Facts In Submission

Frame Concept Type Concept / XBRL Key Value Unit
CY2011 dei Amendment Flag
AmendmentFlag
false
CY2011 dei Current Fiscal Year End Date
CurrentFiscalYearEndDate
--12-31
CY2011 dei Document Fiscal Period Focus
DocumentFiscalPeriodFocus
FY
CY2011 dei Document Fiscal Year Focus
DocumentFiscalYearFocus
2011
CY2011 dei Document Period End Date
DocumentPeriodEndDate
2011-12-31
CY2011 dei Document Type
DocumentType
10-K
CY2011 dei Entity Central Index Key
EntityCentralIndexKey
0000844856
CY2012Q1 dei Entity Common Stock Shares Outstanding
EntityCommonStockSharesOutstanding
60185344
CY2011 dei Entity Current Reporting Status
EntityCurrentReportingStatus
Yes
CY2011 dei Entity Filer Category
EntityFilerCategory
Smaller Reporting Company
CY2011Q2 dei Entity Public Float
EntityPublicFloat
9432863 USD
CY2011 dei Entity Registrant Name
EntityRegistrantName
VAPOR CORP.
CY2011 dei Entity Voluntary Filers
EntityVoluntaryFilers
No
CY2011 dei Entity Well Known Seasoned Issuer
EntityWellKnownSeasonedIssuer
No
CY2011Q4 us-gaap Accounts Payable Current
AccountsPayableCurrent
1628940 USD
CY2010Q4 us-gaap Accounts Payable Current
AccountsPayableCurrent
898622 USD
CY2011Q4 us-gaap Accounts Receivable Net Current
AccountsReceivableNetCurrent
624593 USD
CY2010Q4 us-gaap Accounts Receivable Net Current
AccountsReceivableNetCurrent
304391 USD
CY2011Q4 us-gaap Accrued Liabilities Current
AccruedLiabilitiesCurrent
284042 USD
CY2010Q4 us-gaap Accrued Liabilities Current
AccruedLiabilitiesCurrent
102500 USD
CY2011Q4 us-gaap Accumulated Depreciation Depletion And Amortization Property Plant And Equipment
AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment
5144 USD
CY2010Q4 us-gaap Accumulated Depreciation Depletion And Amortization Property Plant And Equipment
AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment
0 USD
CY2011Q4 us-gaap Additional Paid In Capital
AdditionalPaidInCapital
1587018 USD
CY2010Q4 us-gaap Additional Paid In Capital
AdditionalPaidInCapital
1537776 USD
CY2011 us-gaap Adjustments To Additional Paid In Capital Sharebased Compensation Requisite Service Period Recognition Value
AdjustmentsToAdditionalPaidInCapitalSharebasedCompensationRequisiteServicePeriodRecognitionValue
27742 USD
CY2010 us-gaap Adjustments To Additional Paid In Capital Sharebased Compensation Requisite Service Period Recognition Value
AdjustmentsToAdditionalPaidInCapitalSharebasedCompensationRequisiteServicePeriodRecognitionValue
901536 USD
CY2011 us-gaap Advertising Expense
AdvertisingExpense
3961946 USD
CY2010 us-gaap Advertising Expense
AdvertisingExpense
2126044 USD
CY2011Q4 us-gaap Allowance For Doubtful Accounts Receivable Current
AllowanceForDoubtfulAccountsReceivableCurrent
80000 USD
CY2010Q4 us-gaap Allowance For Doubtful Accounts Receivable Current
AllowanceForDoubtfulAccountsReceivableCurrent
5000 USD
CY2011Q4 us-gaap Allowance For Doubtful Other Receivables Current
AllowanceForDoubtfulOtherReceivablesCurrent
40000 USD
CY2010 us-gaap Gross Profit
GrossProfit
4858804 USD
CY2010Q4 us-gaap Common Stock Shares Authorized
CommonStockSharesAuthorized
250000000
CY2011Q4 us-gaap Common Stock Shares Issued
CommonStockSharesIssued
60185344
CY2010Q4 us-gaap Common Stock Shares Issued
CommonStockSharesIssued
60135344
CY2010Q4 us-gaap Allowance For Doubtful Other Receivables Current
AllowanceForDoubtfulOtherReceivablesCurrent
80000 USD
CY2011Q4 us-gaap Assets
Assets
4699507 USD
CY2010Q4 us-gaap Assets
Assets
1799132 USD
CY2011Q4 us-gaap Assets Current
AssetsCurrent
4660184 USD
CY2010Q4 us-gaap Assets Current
AssetsCurrent
1799132 USD
CY2011Q4 us-gaap Cash
Cash
356485 USD
CY2010Q4 us-gaap Cash
Cash
65734 USD
CY2011Q4 us-gaap Cash And Cash Equivalents At Carrying Value
CashAndCashEquivalentsAtCarryingValue
356485 USD
CY2010Q4 us-gaap Cash And Cash Equivalents At Carrying Value
CashAndCashEquivalentsAtCarryingValue
65734 USD
CY2009Q4 us-gaap Cash And Cash Equivalents At Carrying Value
CashAndCashEquivalentsAtCarryingValue
841 USD
CY2011 us-gaap Cash And Cash Equivalents Period Increase Decrease
CashAndCashEquivalentsPeriodIncreaseDecrease
290751 USD
CY2010 us-gaap Cash And Cash Equivalents Period Increase Decrease
CashAndCashEquivalentsPeriodIncreaseDecrease
64893 USD
CY2011Q4 us-gaap Commitments And Contingencies
CommitmentsAndContingencies
USD
CY2010Q4 us-gaap Commitments And Contingencies
CommitmentsAndContingencies
USD
CY2011Q4 us-gaap Common Stock Par Or Stated Value Per Share
CommonStockParOrStatedValuePerShare
0.001
CY2010Q4 us-gaap Common Stock Par Or Stated Value Per Share
CommonStockParOrStatedValuePerShare
0.001
CY2011Q4 us-gaap Common Stock Shares Authorized
CommonStockSharesAuthorized
250000000
CY2011Q4 us-gaap Common Stock Shares Outstanding
CommonStockSharesOutstanding
60185344
CY2010Q4 us-gaap Common Stock Shares Outstanding
CommonStockSharesOutstanding
60135344
CY2011Q4 us-gaap Common Stock Value
CommonStockValue
60185 USD
CY2010Q4 us-gaap Common Stock Value
CommonStockValue
60135 USD
CY2011 us-gaap Cost Of Goods Sold
CostOfGoodsSold
6732335 USD
CY2010 us-gaap Cost Of Goods Sold
CostOfGoodsSold
6058297 USD
CY2011Q4 us-gaap Credit And Debit Card Receivables At Carrying Value
CreditAndDebitCardReceivablesAtCarryingValue
661575 USD
CY2010Q4 us-gaap Credit And Debit Card Receivables At Carrying Value
CreditAndDebitCardReceivablesAtCarryingValue
499485 USD
CY2011Q4 us-gaap Customer Deposits Current
CustomerDepositsCurrent
675000 USD
CY2010Q4 us-gaap Customer Deposits Current
CustomerDepositsCurrent
USD
CY2011 us-gaap Deferred Income Tax Expense Benefit
DeferredIncomeTaxExpenseBenefit
-143037 USD
CY2010 us-gaap Deferred Income Tax Expense Benefit
DeferredIncomeTaxExpenseBenefit
USD
CY2011Q4 us-gaap Deferred Tax Assets Net Current
DeferredTaxAssetsNetCurrent
143037 USD
CY2010Q4 us-gaap Deferred Tax Assets Net Current
DeferredTaxAssetsNetCurrent
USD
CY2011 us-gaap Depreciation
Depreciation
5144 USD
CY2010 us-gaap Depreciation
Depreciation
USD
CY2011 us-gaap Income Taxes Paid
IncomeTaxesPaid
2097 USD
CY2010 us-gaap Income Taxes Paid
IncomeTaxesPaid
27343 USD
CY2011 us-gaap Earnings Per Share Basic And Diluted
EarningsPerShareBasicAndDiluted
0.01
CY2010 us-gaap Earnings Per Share Basic And Diluted
EarningsPerShareBasicAndDiluted
-0.02
CY2011 us-gaap Gross Profit
GrossProfit
9249762 USD
CY2011 us-gaap Income Loss From Continuing Operations Before Income Taxes Extraordinary Items Noncontrolling Interest
IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
1130178 USD
CY2010 us-gaap Income Loss From Continuing Operations Before Income Taxes Extraordinary Items Noncontrolling Interest
IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
-1001224 USD
CY2010 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
1000 USD
CY2011 us-gaap Increase Decrease In Accounts Payable
IncreaseDecreaseInAccountsPayable
730318 USD
CY2010 us-gaap Increase Decrease In Accounts Payable
IncreaseDecreaseInAccountsPayable
455965 USD
CY2011 us-gaap Increase Decrease In Accrued Income Taxes Payable
IncreaseDecreaseInAccruedIncomeTaxesPayable
550885 USD
CY2010 us-gaap Increase Decrease In Accrued Income Taxes Payable
IncreaseDecreaseInAccruedIncomeTaxesPayable
-28562 USD
CY2011 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
416840 USD
CY2011 us-gaap Increase Decrease In Accrued Liabilities
IncreaseDecreaseInAccruedLiabilities
181542 USD
CY2010 us-gaap Increase Decrease In Accrued Liabilities
IncreaseDecreaseInAccruedLiabilities
91367 USD
CY2011 us-gaap Increase Decrease In Customer Deposits
IncreaseDecreaseInCustomerDeposits
675000 USD
CY2010 us-gaap Increase Decrease In Customer Deposits
IncreaseDecreaseInCustomerDeposits
USD
CY2011 us-gaap Increase Decrease In Inventories
IncreaseDecreaseInInventories
1310025 USD
CY2010 us-gaap Increase Decrease In Inventories
IncreaseDecreaseInInventories
97397 USD
CY2011 us-gaap Increase Decrease In Other Noncurrent Assets
IncreaseDecreaseInOtherNoncurrentAssets
12000 USD
CY2010 us-gaap Increase Decrease In Other Noncurrent Assets
IncreaseDecreaseInOtherNoncurrentAssets
USD
CY2011 us-gaap Increase Decrease In Other Receivables
IncreaseDecreaseInOtherReceivables
122090 USD
CY2010 us-gaap Increase Decrease In Other Receivables
IncreaseDecreaseInOtherReceivables
137862 USD
CY2011 us-gaap Increase Decrease In Prepaid Expense
IncreaseDecreaseInPrepaidExpense
634947 USD
CY2010 us-gaap Increase Decrease In Prepaid Expense
IncreaseDecreaseInPrepaidExpense
-164711 USD
CY2011 us-gaap Increase Decrease In Receivables
IncreaseDecreaseInReceivables
395202 USD
CY2010 us-gaap Increase Decrease In Receivables
IncreaseDecreaseInReceivables
324391 USD
CY2011 us-gaap Interest Paid
InterestPaid
155 USD
CY2010 us-gaap Interest Paid
InterestPaid
2097 USD
CY2011Q4 us-gaap Inventory Net
InventoryNet
2234834 USD
CY2010Q4 us-gaap Inventory Net
InventoryNet
924809 USD
CY2011Q4 us-gaap Liabilities And Stockholders Equity
LiabilitiesAndStockholdersEquity
4699507 USD
CY2010Q4 us-gaap Liabilities And Stockholders Equity
LiabilitiesAndStockholdersEquity
1799132 USD
CY2011Q4 us-gaap Liabilities Current
LiabilitiesCurrent
3312338 USD
CY2010Q4 us-gaap Liabilities Current
LiabilitiesCurrent
1174593 USD
CY2011 us-gaap Net Cash Provided By Used In Investing Activities
NetCashProvidedByUsedInInvestingActivities
-32467 USD
CY2010 us-gaap Net Cash Provided By Used In Investing Activities
NetCashProvidedByUsedInInvestingActivities
USD
CY2011 us-gaap Net Cash Provided By Used In Operating Activities
NetCashProvidedByUsedInOperatingActivities
323218 USD
CY2010 us-gaap Net Cash Provided By Used In Operating Activities
NetCashProvidedByUsedInOperatingActivities
64893 USD
CY2011 us-gaap Net Income Loss
NetIncomeLoss
713338 USD
CY2010 us-gaap Net Income Loss
NetIncomeLoss
-1002224 USD
CY2011 us-gaap Operating Expenses
OperatingExpenses
8119584 USD
CY2010 us-gaap Operating Expenses
OperatingExpenses
5860028 USD
CY2011Q4 us-gaap Other Assets Noncurrent
OtherAssetsNoncurrent
12000 USD
CY2010Q4 us-gaap Other Assets Noncurrent
OtherAssetsNoncurrent
USD
CY2011 us-gaap Payments To Acquire Productive Assets
PaymentsToAcquireProductiveAssets
32467 USD
CY2010 us-gaap Payments To Acquire Productive Assets
PaymentsToAcquireProductiveAssets
USD
CY2011Q4 us-gaap Preferred Stock Par Or Stated Value Per Share
PreferredStockParOrStatedValuePerShare
0.001
CY2010Q4 us-gaap Preferred Stock Par Or Stated Value Per Share
PreferredStockParOrStatedValuePerShare
0.001
CY2011Q4 us-gaap Preferred Stock Shares Authorized
PreferredStockSharesAuthorized
1000000
CY2010Q4 us-gaap Preferred Stock Shares Authorized
PreferredStockSharesAuthorized
1000000
CY2011Q4 us-gaap Preferred Stock Shares Issued
PreferredStockSharesIssued
0
CY2010Q4 us-gaap Preferred Stock Shares Issued
PreferredStockSharesIssued
0
CY2011Q4 us-gaap Preferred Stock Value
PreferredStockValue
USD
CY2010Q4 us-gaap Preferred Stock Value
PreferredStockValue
USD
CY2011Q4 us-gaap Prepaid Expense Current
PrepaidExpenseCurrent
639660 USD
CY2010Q4 us-gaap Prepaid Expense Current
PrepaidExpenseCurrent
4713 USD
CY2011Q4 us-gaap Property Plant And Equipment Net
PropertyPlantAndEquipmentNet
27323 USD
CY2010Q4 us-gaap Property Plant And Equipment Net
PropertyPlantAndEquipmentNet
USD
CY2011 us-gaap Provision For Doubtful Accounts
ProvisionForDoubtfulAccounts
75000 USD
CY2010 us-gaap Provision For Doubtful Accounts
ProvisionForDoubtfulAccounts
USD
CY2011Q4 us-gaap Retained Earnings Accumulated Deficit
RetainedEarningsAccumulatedDeficit
-260034 USD
CY2010Q4 us-gaap Retained Earnings Accumulated Deficit
RetainedEarningsAccumulatedDeficit
-973372 USD
CY2011 us-gaap Sales Revenue Net
SalesRevenueNet
15982097 USD
CY2010 us-gaap Sales Revenue Net
SalesRevenueNet
10917101 USD
CY2011 us-gaap Selling General And Administrative Expense
SellingGeneralAndAdministrativeExpense
4157638 USD
CY2010 us-gaap Selling General And Administrative Expense
SellingGeneralAndAdministrativeExpense
3733984 USD
CY2011 us-gaap Share Based Compensation
ShareBasedCompensation
49292 USD
CY2010 us-gaap Share Based Compensation
ShareBasedCompensation
923286 USD
CY2011Q4 us-gaap Stockholders Equity
StockholdersEquity
1387169 USD
CY2010Q4 us-gaap Stockholders Equity
StockholdersEquity
624539 USD
CY2009Q4 us-gaap Stockholders Equity
StockholdersEquity
703477 USD
CY2011 us-gaap Stock Issued During Period Value Share Based Compensation
StockIssuedDuringPeriodValueShareBasedCompensation
21550 USD
CY2010 us-gaap Stock Issued During Period Value Share Based Compensation
StockIssuedDuringPeriodValueShareBasedCompensation
21750 USD
CY2011Q4 us-gaap Taxes Payable Current
TaxesPayableCurrent
724356 USD
CY2010Q4 us-gaap Taxes Payable Current
TaxesPayableCurrent
173471 USD
CY2011 vpco Provision For Reduction Of Doubtful Accounts
ProvisionForReductionOfDoubtfulAccounts
40000 USD
CY2010 vpco Provision For Reduction Of Doubtful Accounts
ProvisionForReductionOfDoubtfulAccounts
-20000 USD
CY2011 vpco Weighted Average Common Shares Outstanding Basic And Diluted
WeightedAverageCommonSharesOutstandingBasicAndDiluted
60176303
CY2010 vpco Weighted Average Common Shares Outstanding Basic And Diluted
WeightedAverageCommonSharesOutstandingBasicAndDiluted
60040015

Files In Submission

Name View Source Status
0001193125-12-134703-index-headers.html Edgar Link pending
0001193125-12-134703-index.html Edgar Link pending
0001193125-12-134703.txt Edgar Link pending
0001193125-12-134703-xbrl.zip Edgar Link pending
d321184d10k.htm Edgar Link pending
d321184dex311.htm Edgar Link pending
d321184dex312.htm Edgar Link pending
d321184dex321.htm Edgar Link pending
d321184dex322.htm Edgar Link pending
FilingSummary.xml Edgar Link unprocessable
Financial_Report.xls Edgar Link pending
g321184g03d98.jpg Edgar Link pending
g321184g12d31.jpg Edgar Link pending
g321184g58d80.jpg Edgar Link pending
g321184g97f21.jpg Edgar Link pending
R1.htm Edgar Link pending
R10.htm Edgar Link pending
R11.htm Edgar Link pending
R12.htm Edgar Link pending
R13.htm Edgar Link pending
R14.htm Edgar Link pending
R15.htm Edgar Link pending
R16.htm Edgar Link pending
R17.htm Edgar Link pending
R2.htm Edgar Link pending
R3.htm Edgar Link pending
R4.htm Edgar Link pending
R5.htm Edgar Link pending
R6.htm Edgar Link pending
R7.htm Edgar Link pending
R8.htm Edgar Link pending
R9.htm Edgar Link pending
report.css Edgar Link pending
Show.js Edgar Link pending
vpco-20111231.xml Edgar Link completed
vpco-20111231.xsd Edgar Link pending
vpco-20111231_cal.xml Edgar Link unprocessable
vpco-20111231_def.xml Edgar Link unprocessable
vpco-20111231_lab.xml Edgar Link unprocessable
vpco-20111231_pre.xml Edgar Link unprocessable