Ibotta Inc (NYSE: IBTA) is a digital promotions technology company that operates a performance-based promotions platform connecting consumer packaged goods brands and retailers with shoppers. The filing excerpts provided do not contain sufficient detail to fully describe Ibotta's revenue model, segment breakdown, customer counts, or competitive positioning with specific numbers. Based solely on the available excerpts, the core business involves facilitating digital offers and cash-back rewards, but specific revenue figures, segment percentages, customer concentration data, geographic mix, and named competitors are not supported by the extracted filing text. A complete description cannot be constructed to the required specificity without those details from the 10-K body sections.

Source: SEC 10-K, filed 2026-02-26

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