Medical Care Technologies Inc. (OTC: MDCE) is a development-stage healthcare company that planned to open and operate private children's health and wellness clinics in China. The company had generated no revenue since inception as of December 31, 2011, with its intended model centered on clinic-based pediatric healthcare services combined with attached retail shops selling western health and wellness products. Incorporated in Nevada on February 27, 2007 under the name Aventerra Explorations Inc., the company adopted its current name and business focus in 2009 after a change of control. Headquarters are listed at Room 815, No. 2 Building Beixiaojie, Dongzhimen Nei, Beijing, China. As of December 31, 2011, the company carried an accumulated deficit of $4,291,564 and a working capital deficit of $476,393, with its auditors raising substantial doubt about its ability to continue as a going concern. No clinics had opened and no flagship children's health and wellness center had been completed as of the filing date.

Revenue model

No revenue had been generated since inception as of December 31, 2011. The planned model included clinic service fees, retail sales of health and wellness products, a private-label brand, and supplier promotional fees charged in exchange for in-center product display rights.

Products and services

Planned pediatric health and wellness clinics, attached retail health and wellness shops, western health and wellness products, private-label brand products, and supplier-funded in-center promotional programs.

Customers and end markets

Intended customers were pediatric patients and families in China seeking private healthcare services. The company also targeted wealthy Chinese consumers interested in western health products and preventive medicine.

Value-chain role

Pre-revenue development-stage operator planning to act as a direct clinic operator and retailer, sourcing health and wellness products from suppliers and providing branded in-store promotional space to those suppliers.

Geographic exposure

China, with headquarters in Beijing as of the fiscal year ended December 31, 2011. Operations focused on the Chinese domestic private healthcare market.

Competitors

UFH (United Family Healthcare, part of Nasdaq-listed Chindex), Parkway, International SOS, State-backed private clinics within Chinese public hospitals offering VIP and international services

Source: SEC 10-K, filed 2012-04-16

Industry: Services-Business Services, NEC