MINISO Group Holding Ltd. engages in retail and wholesale of lifestyle and pop toy products. The company is headquartered in Guangzhou, Guangdong and currently employs 8,329 full-time employees. The company went IPO on 2020-10-15. The brands include MINISO and TOP TOY. The MINISO brand primarily provides various lifestyle products, covering home decor, small electronics, textiles, accessories, beauty tools, toys, cosmetics, personal care, snacks, fragrance and perfumes, as well as stationery and gifts. The TOP TOY brand primarily provides toys, including blind boxes, toy bricks, model figures, three dimensional (3D) building blocks and collectible dolls. The firm primarily operates its businesses in the domestic market and overseas markets, including other parts of Asia, America and Europe.

Industry: Retail-Variety Stores Peers: Alibaba Group Holding Ltd PDD Holdings Inc