USA TODAY Co Inc (TDAY) is a media company that publishes news content and operates the USA TODAY NETWORK, generating revenue through print and digital advertising, circulation, and complementary local and small-business services. The company makes money from advertising sold against its print and digital audiences, circulation fees, small-to-medium business (SMB) digital services, and local events produced under the USA TODAY NETWORK Ventures brand. Print-related revenue streams have continued to decline at a significant pace, as disclosed in the FY2025 10-K filed 2026-02-26, and the company has pursued revenue diversification through complementary business acquisitions and internally developed services. Advertising revenue is sensitive to macroeconomic conditions, with advertisers reducing budgets during periods of economic uncertainty. Data privacy changes in the advertising industry present additional pressure on targeted advertising rates and audience-targeting capabilities. Outstanding debt obligations include the 2029 Term Loan Facility, 2031 Notes, and 2027 Notes, making the company debt-carrying with cash flow dependent on stabilizing or growing digital revenues.
USA TODAY national newspaper, USA TODAY NETWORK local publications, digital news and media properties, SMB digital marketing services, and local events produced by USA TODAY NETWORK Ventures.
Print advertising, digital advertising, print and digital circulation fees, SMB digital services, and local event production (USA TODAY NETWORK Ventures). Revenue mix is shifting from print to digital, with print revenues in secular decline as of the FY2025 10-K (filed 2026-02-26).
Advertisers (national and local), small-to-medium businesses purchasing digital services, and individual readers paying circulation fees. Advertising demand is directly tied to macroeconomic conditions and advertiser budget cycles.
United States, with operations described in the context of U.S. economic conditions and U.S. advertising markets (per FY2025 10-K, filed 2026-02-26).
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