Fang Holdings Ltd. engages in the operation of real estate Internet portal and home furnishing and improvement website in China. The company is headquartered in Beijing, Beijing. The company went IPO on 2010-09-17. The firm's Websites and mobile applications support active online communities and networks of users seeking information on, and services for, the real estate and home-related sectors in China. The Company, through its Internet platform, is engaged in the development of transaction and financing platforms by offering direct sales services for new homes, online real estate brokerage services and financial services. The firm's service offerings include marketing services, E-commerce services, listing services, Financial services and other value-added services. The firm provides secured loans in the form of entrusted loans and mortgage loans and unsecured loans primarily to home buyers, real estate developers and other borrowers that meet its credit assessment requirements.