$HOUR
Hour Loop Inc

2023 Form 10-K Financial Statement

#000149315224011298 Filed on March 26, 2024

View on sec.gov

Income Statement

Concept 2023 2022
Revenue $132.1M $95.93M
YoY Change 37.73% 52.77%
Cost Of Revenue $65.61M $46.94M
YoY Change 39.76% 67.75%
Gross Profit $66.52M $48.99M
YoY Change 35.78% 40.73%
Gross Profit Margin 50.34% 51.07%
Selling, General & Admin $69.52M $50.91M
YoY Change 36.56% 73.54%
% of Gross Profit 104.52% 103.92%
Research & Development
YoY Change
% of Gross Profit
Depreciation & Amortization $138.0K $79.08K
YoY Change 74.5% 17474.22%
% of Gross Profit 0.21% 0.16%
Operating Expenses $69.52M $50.91M
YoY Change 36.56% 73.54%
Operating Profit -$3.003M -$1.919M
YoY Change 56.48% -135.06%
Interest Expense -$248.8K $144.5K
YoY Change -272.19% -355.67%
% of Operating Profit
Other Income/Expense, Net $91.75K -$20.43K
YoY Change -549.14% -127.11%
Pretax Income -$3.160M -$1.940M
YoY Change 62.93% -135.31%
Income Tax -$730.8K -$462.2K
% Of Pretax Income
Net Earnings -$2.430M -$1.478M
YoY Change 64.43% -130.89%
Net Earnings / Revenue -1.84% -1.54%
Basic Earnings Per Share -$0.07 -$0.04
Diluted Earnings Per Share -$0.07 -$0.04
COMMON SHARES
Basic Shares Outstanding 35.07M shares 34.99M shares
Diluted Shares Outstanding 35.07M shares 34.99M shares

Balance Sheet

Concept 2023 2022
SHORT-TERM ASSETS
Cash & Short-Term Investments $2.484M $4.563M
YoY Change -45.55% -56.93%
Cash & Equivalents $338.7K $4.561M
Short-Term Investments
Other Short-Term Assets $199.7K $685.5K
YoY Change -70.87% -19.41%
Inventory $14.28M $18.80M
Prepaid Expenses
Receivables $747.7K $352.4K
Other Receivables $305.2K $55.73K
Total Short-Term Assets $18.01M $24.46M
YoY Change -26.35% 30.61%
LONG-TERM ASSETS
Property, Plant & Equipment $232.7K $724.9K
YoY Change -67.9% 1483.49%
Goodwill
YoY Change
Intangibles
YoY Change
Long-Term Investments
YoY Change
Other Assets $1.304M $549.3K
YoY Change 137.42% 1107.56%
Total Long-Term Assets $1.537M $1.274M
YoY Change 20.62% 1296.27%
TOTAL ASSETS
Total Short-Term Assets $18.01M $24.46M
Total Long-Term Assets $1.537M $1.274M
Total Assets $19.55M $25.73M
YoY Change -24.02% 36.75%
SHORT-TERM LIABILITIES
YoY Change
Accounts Payable $3.813M $11.88M
YoY Change -67.91% 24.57%
Accrued Expenses $2.021M $1.620M
YoY Change 24.74% 33.44%
Deferred Revenue
YoY Change
Short-Term Debt $652.4K $652.3K
YoY Change 0.02%
Long-Term Debt Due
YoY Change
Total Short-Term Liabilities $10.92M $14.50M
YoY Change -24.68% -10.26%
LONG-TERM LIABILITIES
Long-Term Debt $0.00 $0.00
YoY Change
Other Long-Term Liabilities $4.173M $4.394M
YoY Change -5.04%
Total Long-Term Liabilities $4.173M $4.394M
YoY Change -5.04%
TOTAL LIABILITIES
Total Short-Term Liabilities $10.92M $14.50M
Total Long-Term Liabilities $4.173M $4.394M
Total Liabilities $15.10M $18.90M
YoY Change -20.12% 16.93%
SHAREHOLDERS EQUITY
Retained Earnings
YoY Change
Common Stock
YoY Change
Preferred Stock
YoY Change
Treasury Stock (at cost)
YoY Change
Treasury Stock Shares
Shareholders Equity $4.453M $6.833M
YoY Change
Total Liabilities & Shareholders Equity $19.55M $25.73M
YoY Change -24.02% 36.75%

Cashflow Statement

Concept 2023 2022
OPERATING ACTIVITIES
Net Income -$2.430M -$1.478M
YoY Change 64.43% -130.89%
Depreciation, Depletion And Amortization $138.0K $79.08K
YoY Change 74.5% 17474.22%
Cash From Operating Activities -$2.063M -$11.60M
YoY Change -82.22% -249.45%
INVESTING ACTIVITIES
Capital Expenditures $14.82K $339.5K
YoY Change -95.63% -2206.19%
Acquisitions
YoY Change
Other Investing Activities
YoY Change
Cash From Investing Activities -$14.82K -$339.5K
YoY Change -95.63% 2006.19%
FINANCING ACTIVITIES
Cash Dividend Paid
YoY Change
Common Stock Issuance & Retirement, Net
YoY Change
Debt Paid & Issued, Net
YoY Change
Cash From Financing Activities $5.923M
YoY Change -378.59%
NET CHANGE
Cash From Operating Activities -2.063M -$11.60M
Cash From Investing Activities -14.82K -$339.5K
Cash From Financing Activities $5.923M
Net Change In Cash -2.078M -$6.030M
YoY Change -65.54% -207.26%
FREE CASH FLOW
Cash From Operating Activities -$2.063M -$11.60M
Capital Expenditures $14.82K $339.5K
Free Cash Flow -$2.078M -$11.94M
YoY Change -82.6% -253.5%

Facts In Submission

Frame Concept Type Concept / XBRL Key Value Unit
CY2023 dei Document Fiscal Period Focus
DocumentFiscalPeriodFocus
FY
CY2023 dei Entity Central Index Key
EntityCentralIndexKey
0001874875
CY2023Q4 us-gaap Commitments And Contingencies
CommitmentsAndContingencies
usd
CY2022Q4 us-gaap Commitments And Contingencies
CommitmentsAndContingencies
usd
CY2023Q4 us-gaap Preferred Stock Value
PreferredStockValue
usd
CY2022Q4 us-gaap Preferred Stock Value
PreferredStockValue
usd
CY2023 us-gaap Repayments Of Related Party Debt
RepaymentsOfRelatedPartyDebt
usd
CY2023 us-gaap Proceeds From Related Party Debt
ProceedsFromRelatedPartyDebt
usd
CY2023 us-gaap Proceeds From Issuance Of Debt
ProceedsFromIssuanceOfDebt
usd
CY2023 us-gaap Proceeds From Short Term Debt
ProceedsFromShortTermDebt
usd
CY2023 us-gaap Net Cash Provided By Used In Financing Activities
NetCashProvidedByUsedInFinancingActivities
usd
CY2023Q4 us-gaap Lessee Operating Lease Liability Payments Due Year Three
LesseeOperatingLeaseLiabilityPaymentsDueYearThree
usd
CY2023Q4 HOUR Lessee Operating Lease Liability Payments Due After Year Three
LesseeOperatingLeaseLiabilityPaymentsDueAfterYearThree
usd
CY2023 us-gaap Deferred Federal Income Tax Expense Benefit
DeferredFederalIncomeTaxExpenseBenefit
usd
CY2023 dei Document Type
DocumentType
10-K
CY2023 dei Document Annual Report
DocumentAnnualReport
true
CY2023 dei Document Period End Date
DocumentPeriodEndDate
2023-12-31
CY2023 dei Current Fiscal Year End Date
CurrentFiscalYearEndDate
--12-31
CY2023 dei Document Fiscal Year Focus
DocumentFiscalYearFocus
2023
CY2023 dei Document Transition Report
DocumentTransitionReport
false
CY2023 dei Entity File Number
EntityFileNumber
001-41204
CY2023 dei Entity Registrant Name
EntityRegistrantName
HOUR LOOP, INC.
CY2023 dei Entity Incorporation State Country Code
EntityIncorporationStateCountryCode
DE
CY2023 dei Entity Tax Identification Number
EntityTaxIdentificationNumber
47-2869399
CY2023 dei Entity Address Address Line1
EntityAddressAddressLine1
8201 164th Ave. NE
CY2023 dei Entity Address City Or Town
EntityAddressCityOrTown
Redmond
CY2023 dei Entity Address State Or Province
EntityAddressStateOrProvince
VA
CY2023 dei Entity Address Postal Zip Code
EntityAddressPostalZipCode
98052-7615
CY2023 dei City Area Code
CityAreaCode
(206)
CY2023 dei Local Phone Number
LocalPhoneNumber
385-0488
CY2023 dei Security12b Title
Security12bTitle
Common Stock
CY2023 dei Trading Symbol
TradingSymbol
HOUR
CY2023 dei Security Exchange Name
SecurityExchangeName
NASDAQ
CY2023 dei Entity Well Known Seasoned Issuer
EntityWellKnownSeasonedIssuer
No
CY2023 dei Entity Voluntary Filers
EntityVoluntaryFilers
No
CY2023 dei Entity Current Reporting Status
EntityCurrentReportingStatus
Yes
CY2023 dei Entity Interactive Data Current
EntityInteractiveDataCurrent
Yes
CY2023 dei Entity Filer Category
EntityFilerCategory
Non-accelerated Filer
CY2023 dei Entity Small Business
EntitySmallBusiness
true
CY2023 dei Entity Emerging Growth Company
EntityEmergingGrowthCompany
true
CY2023 dei Entity Ex Transition Period
EntityExTransitionPeriod
false
CY2023 dei Icfr Auditor Attestation Flag
IcfrAuditorAttestationFlag
false
CY2023 dei Document Fin Stmt Error Correction Flag
DocumentFinStmtErrorCorrectionFlag
false
CY2023 dei Entity Shell Company
EntityShellCompany
false
CY2023Q2 dei Entity Public Float
EntityPublicFloat
58217488 usd
CY2024Q1 dei Entity Common Stock Shares Outstanding
EntityCommonStockSharesOutstanding
35095298 shares
CY2023 dei Auditor Firm
AuditorFirmId
7000
CY2022 dei Auditor Firm
AuditorFirmId
6706
CY2023 dei Auditor Name
AuditorName
HTL International, LLC
CY2023 dei Auditor Location
AuditorLocation
Houston, Texas
CY2022 dei Auditor Name
AuditorName
TPS Thayer, LLC
CY2022 dei Auditor Location
AuditorLocation
Sugar Land, TX
CY2023Q4 us-gaap Cash
Cash
2484153 usd
CY2022Q4 us-gaap Cash
Cash
4562589 usd
CY2023Q4 us-gaap Accounts Receivable Net Current
AccountsReceivableNetCurrent
747650 usd
CY2022Q4 us-gaap Accounts Receivable Net Current
AccountsReceivableNetCurrent
352379 usd
CY2023Q4 us-gaap Additional Paid In Capital
AdditionalPaidInCapital
5727650 usd
CY2022Q4 us-gaap Additional Paid In Capital
AdditionalPaidInCapital
5675320 usd
CY2023Q4 us-gaap Retained Earnings Accumulated Deficit
RetainedEarningsAccumulatedDeficit
-1252622 usd
CY2022Q4 us-gaap Retained Earnings Accumulated Deficit
RetainedEarningsAccumulatedDeficit
1177072 usd
CY2023Q4 us-gaap Accumulated Other Comprehensive Income Loss Net Of Tax
AccumulatedOtherComprehensiveIncomeLossNetOfTax
-25639 usd
CY2022Q4 us-gaap Accumulated Other Comprehensive Income Loss Net Of Tax
AccumulatedOtherComprehensiveIncomeLossNetOfTax
-23042 usd
CY2023Q4 us-gaap Inventory Net
InventoryNet
14276555 usd
CY2022Q4 us-gaap Inventory Net
InventoryNet
18801529 usd
CY2023Q4 us-gaap Prepaid Expense And Other Assets Current
PrepaidExpenseAndOtherAssetsCurrent
504973 usd
CY2022Q4 us-gaap Prepaid Expense And Other Assets Current
PrepaidExpenseAndOtherAssetsCurrent
741243 usd
CY2023Q4 us-gaap Assets Current
AssetsCurrent
18013331 usd
CY2022Q4 us-gaap Assets Current
AssetsCurrent
24457740 usd
CY2023Q4 us-gaap Property Plant And Equipment Net
PropertyPlantAndEquipmentNet
148788 usd
CY2022Q4 us-gaap Property Plant And Equipment Net
PropertyPlantAndEquipmentNet
274195 usd
CY2023Q4 us-gaap Deferred Income Tax Assets Net
DeferredIncomeTaxAssetsNet
1304215 usd
CY2022Q4 us-gaap Deferred Income Tax Assets Net
DeferredIncomeTaxAssetsNet
549320 usd
CY2023Q4 us-gaap Operating Lease Right Of Use Asset
OperatingLeaseRightOfUseAsset
83946 usd
CY2022Q4 us-gaap Operating Lease Right Of Use Asset
OperatingLeaseRightOfUseAsset
450721 usd
CY2023Q4 us-gaap Assets Noncurrent
AssetsNoncurrent
1536949 usd
CY2022Q4 us-gaap Assets Noncurrent
AssetsNoncurrent
1274236 usd
CY2023Q4 us-gaap Assets
Assets
19550280 usd
CY2022Q4 us-gaap Assets
Assets
25731976 usd
CY2023Q4 us-gaap Accounts Payable Current
AccountsPayableCurrent
3812954 usd
CY2022Q4 us-gaap Accounts Payable Current
AccountsPayableCurrent
6651721 usd
CY2023Q4 us-gaap Other Liabilities Current
OtherLiabilitiesCurrent
4404445 usd
CY2022Q4 us-gaap Other Liabilities Current
OtherLiabilitiesCurrent
5231532 usd
CY2023Q4 us-gaap Lines Of Credit Current
LinesOfCreditCurrent
652422 usd
CY2022Q4 us-gaap Lines Of Credit Current
LinesOfCreditCurrent
652316 usd
CY2023Q4 us-gaap Operating Lease Liability Current
OperatingLeaseLiabilityCurrent
82269 usd
CY2022Q4 us-gaap Operating Lease Liability Current
OperatingLeaseLiabilityCurrent
385216 usd
CY2023Q4 us-gaap Accrued Liabilities And Other Liabilities
AccruedLiabilitiesAndOtherLiabilities
1972512 usd
CY2022Q4 us-gaap Accrued Liabilities And Other Liabilities
AccruedLiabilitiesAndOtherLiabilities
1742972 usd
CY2023Q4 us-gaap Liabilities Current
LiabilitiesCurrent
10924602 usd
CY2022Q4 us-gaap Liabilities Current
LiabilitiesCurrent
14663757 usd
CY2023Q4 us-gaap Operating Lease Liability Noncurrent
OperatingLeaseLiabilityNoncurrent
2363 usd
CY2022Q4 us-gaap Operating Lease Liability Noncurrent
OperatingLeaseLiabilityNoncurrent
64945 usd
CY2023Q4 us-gaap Liabilities Noncurrent
LiabilitiesNoncurrent
4172781 usd
CY2022Q4 us-gaap Liabilities Noncurrent
LiabilitiesNoncurrent
4235363 usd
CY2023Q4 us-gaap Liabilities
Liabilities
15097383 usd
CY2022Q4 us-gaap Liabilities
Liabilities
18899120 usd
CY2023Q4 us-gaap Preferred Stock Par Or Stated Value Per Share
PreferredStockParOrStatedValuePerShare
0.0001
CY2022Q4 us-gaap Preferred Stock Par Or Stated Value Per Share
PreferredStockParOrStatedValuePerShare
0.0001
CY2023Q4 us-gaap Preferred Stock Shares Authorized
PreferredStockSharesAuthorized
10000000 shares
CY2022Q4 us-gaap Preferred Stock Shares Authorized
PreferredStockSharesAuthorized
10000000 shares
CY2023Q4 us-gaap Preferred Stock Shares Issued
PreferredStockSharesIssued
0 shares
CY2023Q4 us-gaap Preferred Stock Shares Outstanding
PreferredStockSharesOutstanding
0 shares
CY2022Q4 us-gaap Preferred Stock Shares Issued
PreferredStockSharesIssued
0 shares
CY2022Q4 us-gaap Preferred Stock Shares Outstanding
PreferredStockSharesOutstanding
0 shares
CY2023Q4 us-gaap Common Stock Par Or Stated Value Per Share
CommonStockParOrStatedValuePerShare
0.0001
CY2022Q4 us-gaap Common Stock Par Or Stated Value Per Share
CommonStockParOrStatedValuePerShare
0.0001
CY2023Q4 us-gaap Common Stock Shares Authorized
CommonStockSharesAuthorized
300000000 shares
CY2022Q4 us-gaap Common Stock Shares Authorized
CommonStockSharesAuthorized
300000000 shares
CY2023Q4 us-gaap Common Stock Shares Issued
CommonStockSharesIssued
35082464 shares
CY2023Q4 us-gaap Common Stock Shares Outstanding
CommonStockSharesOutstanding
35082464 shares
CY2022Q4 us-gaap Common Stock Shares Issued
CommonStockSharesIssued
35047828 shares
CY2022Q4 us-gaap Common Stock Shares Outstanding
CommonStockSharesOutstanding
35047828 shares
CY2023Q4 us-gaap Common Stock Value
CommonStockValue
3508 usd
CY2022Q4 us-gaap Common Stock Value
CommonStockValue
3506 usd
CY2023Q4 us-gaap Stockholders Equity
StockholdersEquity
4452897 usd
CY2022Q4 us-gaap Stockholders Equity
StockholdersEquity
6832856 usd
CY2023Q4 us-gaap Liabilities And Stockholders Equity
LiabilitiesAndStockholdersEquity
19550280 usd
CY2022Q4 us-gaap Liabilities And Stockholders Equity
LiabilitiesAndStockholdersEquity
25731976 usd
CY2023 us-gaap Revenue From Contract With Customer Excluding Assessed Tax
RevenueFromContractWithCustomerExcludingAssessedTax
132124202 usd
CY2022 us-gaap Revenue From Contract With Customer Excluding Assessed Tax
RevenueFromContractWithCustomerExcludingAssessedTax
95930091 usd
CY2023 us-gaap Cost Of Goods And Services Sold
CostOfGoodsAndServicesSold
65606947 usd
CY2022 us-gaap Cost Of Goods And Services Sold
CostOfGoodsAndServicesSold
46942770 usd
CY2022 us-gaap Gross Profit
GrossProfit
48987321 usd
CY2023 us-gaap Selling And Marketing Expense
SellingAndMarketingExpense
61135227 usd
CY2023 us-gaap General And Administrative Expense
GeneralAndAdministrativeExpense
8385451 usd
CY2022 us-gaap General And Administrative Expense
GeneralAndAdministrativeExpense
8681682 usd
CY2023 us-gaap Operating Expenses
OperatingExpenses
69520678 usd
CY2022 us-gaap Operating Expenses
OperatingExpenses
50903107 usd
CY2023 us-gaap Operating Income Loss
OperatingIncomeLoss
-3003423 usd
CY2022 us-gaap Operating Income Loss
OperatingIncomeLoss
-1915786 usd
CY2023 us-gaap Other Expenses
OtherExpenses
9542 usd
CY2022 us-gaap Other Expenses
OtherExpenses
9950 usd
CY2023 us-gaap Interest Expense Other
InterestExpenseOther
248779 usd
CY2022 us-gaap Interest Expense Other
InterestExpenseOther
144479 usd
CY2023 us-gaap Other Nonoperating Income Expense
OtherNonoperatingIncomeExpense
101290 usd
CY2022 us-gaap Other Nonoperating Income Expense
OtherNonoperatingIncomeExpense
13 usd
CY2023 us-gaap Nonoperating Income Expense
NonoperatingIncomeExpense
-157031 usd
CY2022 us-gaap Nonoperating Income Expense
NonoperatingIncomeExpense
-24000 usd
CY2023 us-gaap Income Loss From Continuing Operations Before Income Taxes Extraordinary Items Noncontrolling Interest
IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
-3160454 usd
CY2022 us-gaap Income Loss From Continuing Operations Before Income Taxes Extraordinary Items Noncontrolling Interest
IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
-1939786 usd
CY2023 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
-730760 usd
CY2022 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
-462163 usd
CY2023 us-gaap Net Income Loss
NetIncomeLoss
-2429694 usd
CY2022 us-gaap Net Income Loss
NetIncomeLoss
-1477623 usd
CY2023 us-gaap Other Comprehensive Income Foreign Currency Translation Gain Loss Arising During Period Tax
OtherComprehensiveIncomeForeignCurrencyTranslationGainLossArisingDuringPeriodTax
2597 usd
CY2022 us-gaap Other Comprehensive Income Foreign Currency Translation Gain Loss Arising During Period Tax
OtherComprehensiveIncomeForeignCurrencyTranslationGainLossArisingDuringPeriodTax
15171 usd
CY2023 us-gaap Comprehensive Income Net Of Tax
ComprehensiveIncomeNetOfTax
-2432291 usd
CY2022 us-gaap Comprehensive Income Net Of Tax
ComprehensiveIncomeNetOfTax
-1492794 usd
CY2023 us-gaap Earnings Per Share Basic
EarningsPerShareBasic
-0.07
CY2023 us-gaap Earnings Per Share Diluted
EarningsPerShareDiluted
-0.07
CY2022 us-gaap Earnings Per Share Basic
EarningsPerShareBasic
-0.04
CY2022 us-gaap Earnings Per Share Diluted
EarningsPerShareDiluted
-0.04
CY2023 us-gaap Weighted Average Number Of Shares Outstanding Basic
WeightedAverageNumberOfSharesOutstandingBasic
35066592 shares
CY2023 us-gaap Weighted Average Number Of Diluted Shares Outstanding
WeightedAverageNumberOfDilutedSharesOutstanding
35066592 shares
CY2022 us-gaap Weighted Average Number Of Shares Outstanding Basic
WeightedAverageNumberOfSharesOutstandingBasic
34991666 shares
CY2022 us-gaap Weighted Average Number Of Diluted Shares Outstanding
WeightedAverageNumberOfDilutedSharesOutstanding
34991666 shares
CY2021Q4 us-gaap Stockholders Equity
StockholdersEquity
2654445 usd
CY2022 us-gaap Stock Issued During Period Value New Issues
StockIssuedDuringPeriodValueNewIssues
5580192 usd
CY2022 us-gaap Stock Issued During Period Value Share Based Compensation
StockIssuedDuringPeriodValueShareBasedCompensation
91013 usd
CY2022 us-gaap Other Comprehensive Income Loss Foreign Currency Translation Adjustment Tax
OtherComprehensiveIncomeLossForeignCurrencyTranslationAdjustmentTax
15171 usd
CY2022 us-gaap Net Income Loss
NetIncomeLoss
-1477623 usd
CY2022Q4 us-gaap Stockholders Equity
StockholdersEquity
6832856 usd
CY2023 us-gaap Stock Issued During Period Value Share Based Compensation
StockIssuedDuringPeriodValueShareBasedCompensation
52332 usd
CY2023 us-gaap Other Comprehensive Income Loss Foreign Currency Translation Adjustment Tax
OtherComprehensiveIncomeLossForeignCurrencyTranslationAdjustmentTax
2597 usd
CY2023 us-gaap Net Income Loss
NetIncomeLoss
-2429694 usd
CY2023Q4 us-gaap Stockholders Equity
StockholdersEquity
4452897 usd
CY2023Q4 us-gaap Stockholders Equity
StockholdersEquity
4452897 usd
CY2023 us-gaap Net Income Loss
NetIncomeLoss
-2429694 usd
CY2022 us-gaap Net Income Loss
NetIncomeLoss
-1477623 usd
CY2023 us-gaap Depreciation
Depreciation
138001 usd
CY2022 us-gaap Depreciation
Depreciation
79084 usd
CY2023 us-gaap Operating Lease Right Of Use Asset Amortization Expense
OperatingLeaseRightOfUseAssetAmortizationExpense
387446 usd
CY2022 us-gaap Operating Lease Right Of Use Asset Amortization Expense
OperatingLeaseRightOfUseAssetAmortizationExpense
310161 usd
CY2023 HOUR Deferred Tax Assets
DeferredTaxAssets
754895 usd
CY2022 HOUR Deferred Tax Assets
DeferredTaxAssets
503832 usd
CY2023 us-gaap Share Based Compensation
ShareBasedCompensation
52332 usd
CY2022 us-gaap Share Based Compensation
ShareBasedCompensation
91013 usd
CY2023 us-gaap Inventory Write Down
InventoryWriteDown
675886 usd
CY2022 us-gaap Inventory Write Down
InventoryWriteDown
657543 usd
CY2023 us-gaap Increase Decrease In Accounts Receivable
IncreaseDecreaseInAccountsReceivable
395271 usd
CY2022 us-gaap Increase Decrease In Accounts Receivable
IncreaseDecreaseInAccountsReceivable
226388 usd
CY2023 us-gaap Increase Decrease In Inventories
IncreaseDecreaseInInventories
-3849088 usd
CY2022 us-gaap Increase Decrease In Inventories
IncreaseDecreaseInInventories
12417208 usd
CY2023 us-gaap Increase Decrease In Prepaid Deferred Expense And Other Assets
IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
-236270 usd
CY2022 us-gaap Increase Decrease In Prepaid Deferred Expense And Other Assets
IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
352113 usd
CY2023 us-gaap Increase Decrease In Accounts Payable
IncreaseDecreaseInAccountsPayable
-2838767 usd
CY2022 us-gaap Increase Decrease In Accounts Payable
IncreaseDecreaseInAccountsPayable
1445824 usd
CY2023 HOUR Increase Decrease In Credit Cards Payable
IncreaseDecreaseInCreditCardsPayable
-827087 usd
CY2022 HOUR Increase Decrease In Credit Cards Payable
IncreaseDecreaseInCreditCardsPayable
898171 usd
CY2023 us-gaap Increase Decrease In Accrued Liabilities And Other Operating Liabilities
IncreaseDecreaseInAccruedLiabilitiesAndOtherOperatingLiabilities
229540 usd
CY2022 us-gaap Increase Decrease In Accrued Liabilities And Other Operating Liabilities
IncreaseDecreaseInAccruedLiabilitiesAndOtherOperatingLiabilities
175436 usd
CY2023 us-gaap Increase Decrease In Operating Lease Liability
IncreaseDecreaseInOperatingLeaseLiability
-386224 usd
CY2022 us-gaap Increase Decrease In Operating Lease Liability
IncreaseDecreaseInOperatingLeaseLiability
-283244 usd
CY2023 us-gaap Net Cash Provided By Used In Operating Activities
NetCashProvidedByUsedInOperatingActivities
-2063375 usd
CY2023 us-gaap Payments To Acquire Property Plant And Equipment
PaymentsToAcquirePropertyPlantAndEquipment
14823 usd
CY2023 us-gaap Net Cash Provided By Used In Investing Activities
NetCashProvidedByUsedInInvestingActivities
-14823 usd
CY2022 us-gaap Repayments Of Related Party Debt
RepaymentsOfRelatedPartyDebt
1024188 usd
CY2022 us-gaap Proceeds From Related Party Debt
ProceedsFromRelatedPartyDebt
138854 usd
CY2022 us-gaap Proceeds From Issuance Of Debt
ProceedsFromIssuanceOfDebt
6156360 usd
CY2022 us-gaap Proceeds From Short Term Debt
ProceedsFromShortTermDebt
652316 usd
CY2022 us-gaap Net Cash Provided By Used In Financing Activities
NetCashProvidedByUsedInFinancingActivities
5923342 usd
CY2023 us-gaap Effect Of Exchange Rate On Cash Cash Equivalents Restricted Cash And Restricted Cash Equivalents Including Disposal Group And Discontinued Operations
EffectOfExchangeRateOnCashCashEquivalentsRestrictedCashAndRestrictedCashEquivalentsIncludingDisposalGroupAndDiscontinuedOperations
-238 usd
CY2022 us-gaap Effect Of Exchange Rate On Cash Cash Equivalents Restricted Cash And Restricted Cash Equivalents Including Disposal Group And Discontinued Operations
EffectOfExchangeRateOnCashCashEquivalentsRestrictedCashAndRestrictedCashEquivalentsIncludingDisposalGroupAndDiscontinuedOperations
-10631 usd
CY2023 us-gaap Cash Cash Equivalents Restricted Cash And Restricted Cash Equivalents Period Increase Decrease Including Exchange Rate Effect
CashCashEquivalentsRestrictedCashAndRestrictedCashEquivalentsPeriodIncreaseDecreaseIncludingExchangeRateEffect
-2078436 usd
CY2022 us-gaap Cash Cash Equivalents Restricted Cash And Restricted Cash Equivalents Period Increase Decrease Including Exchange Rate Effect
CashCashEquivalentsRestrictedCashAndRestrictedCashEquivalentsPeriodIncreaseDecreaseIncludingExchangeRateEffect
-6029983 usd
CY2022Q4 us-gaap Cash Cash Equivalents Restricted Cash And Restricted Cash Equivalents Including Disposal Group And Discontinued Operations
CashCashEquivalentsRestrictedCashAndRestrictedCashEquivalentsIncludingDisposalGroupAndDiscontinuedOperations
4562589 usd
CY2021Q4 us-gaap Cash Cash Equivalents Restricted Cash And Restricted Cash Equivalents Including Disposal Group And Discontinued Operations
CashCashEquivalentsRestrictedCashAndRestrictedCashEquivalentsIncludingDisposalGroupAndDiscontinuedOperations
10592572 usd
CY2023Q4 us-gaap Cash Cash Equivalents Restricted Cash And Restricted Cash Equivalents Including Disposal Group And Discontinued Operations
CashCashEquivalentsRestrictedCashAndRestrictedCashEquivalentsIncludingDisposalGroupAndDiscontinuedOperations
2484153 usd
CY2022Q4 us-gaap Cash Cash Equivalents Restricted Cash And Restricted Cash Equivalents Including Disposal Group And Discontinued Operations
CashCashEquivalentsRestrictedCashAndRestrictedCashEquivalentsIncludingDisposalGroupAndDiscontinuedOperations
4562589 usd
CY2023 us-gaap Interest Paid Net
InterestPaidNet
406103 usd
CY2022 us-gaap Interest Paid Net
InterestPaidNet
4300 usd
CY2023 us-gaap Income Taxes Paid Net
IncomeTaxesPaidNet
1696 usd
CY2022 us-gaap Income Taxes Paid Net
IncomeTaxesPaidNet
470601 usd
CY2023 HOUR Rightofuse Of Asset And Operating Lease Liabilities Recognized
RightofuseOfAssetAndOperatingLeaseLiabilitiesRecognized
27249 usd
CY2022 HOUR Rightofuse Of Asset And Operating Lease Liabilities Recognized
RightofuseOfAssetAndOperatingLeaseLiabilitiesRecognized
701526 usd
CY2023 us-gaap Number Of Operating Segments
NumberOfOperatingSegments
1 segment
CY2023 us-gaap Net Cash Provided By Used In Operating Activities
NetCashProvidedByUsedInOperatingActivities
-2063375 usd
CY2023 us-gaap Net Income Loss
NetIncomeLoss
-2429694 usd
CY2023 us-gaap Use Of Estimates
UseOfEstimates
<p id="xdx_848_eus-gaap--UseOfEstimates_zIL8WElim4U3" style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt"><b><span id="xdx_860_z6mvgJaH4pE3">Use of Estimates</span></b> - The preparation of financial statements in conformity with US GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from these estimates.</span></p> <p style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt"> </span></p> <p style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt">Significant estimates, include but not limited to, estimates associated with the collectability of accounts receivable, useful life of property and equipment, impairment of long lived assets, valuation allowance for deferred tax assets, inventory valuation and inventory provision.</span></p> <p style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt"> </span></p>
CY2023 us-gaap Prior Period Reclassification Adjustment Description
PriorPeriodReclassificationAdjustmentDescription
<p id="xdx_840_eus-gaap--PriorPeriodReclassificationAdjustmentDescription_zPEokzSb9I5j" style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt"><b><span id="xdx_865_zGeOIbf8feig">Reclassification</span> </b>- Certain amounts in the consolidated financial statements for the prior financials have been reclassified to conform to the current interim review presentation. These reclassifications had no impact on consolidated net earnings, consolidated financial position, or consolidated cash flows. Proposed changes involve presenting accrued interest as a current liability, foreign currency gain or loss as a General and administrative and segregating account payable into separate categories: accounts payable and credit cards payable.</span></p> <p style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt"> </span></p>
CY2023Q4 us-gaap Cash Fdic Insured Amount
CashFDICInsuredAmount
250000 usd
CY2023Q4 us-gaap Inventory Valuation Reserves
InventoryValuationReserves
675886 usd
CY2022Q4 us-gaap Inventory Valuation Reserves
InventoryValuationReserves
842263 usd
CY2023 us-gaap Cost Of Property Repairs And Maintenance
CostOfPropertyRepairsAndMaintenance
2500 usd
CY2023Q4 us-gaap Property Plant And Equipment Useful Life
PropertyPlantAndEquipmentUsefulLife
P3Y
CY2023 HOUR Sales Return Rate
SalesReturnRate
0.0645 pure
CY2022 HOUR Sales Return Rate
SalesReturnRate
0.0578 pure
CY2023 HOUR Shipping And Handling Costs
ShippingAndHandlingCosts
31187009 usd
CY2022 HOUR Shipping And Handling Costs
ShippingAndHandlingCosts
21145605 usd
CY2023Q4 us-gaap Sales And Excise Tax Payable Current And Noncurrent
SalesAndExciseTaxPayableCurrentAndNoncurrent
288466 usd
CY2022Q4 us-gaap Sales And Excise Tax Payable Current And Noncurrent
SalesAndExciseTaxPayableCurrentAndNoncurrent
288466 usd
CY2023 us-gaap Concentration Risk Credit Risk
ConcentrationRiskCreditRisk
<p id="xdx_84B_eus-gaap--ConcentrationRiskCreditRisk_ztD2sjw9g5ji" style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt"><b><span id="xdx_866_zLr8aDKr515a">Concentration of Credit Risks</span> -</b> Financial instruments that potentially subject the Company to concentrations of credit risk consist primarily of cash and accounts receivable. The Company maintains cash with various domestic and foreign financial institutions of high credit quality. The Company performs periodic evaluations of the relative credit standing of all of the aforementioned institutions.</span></p> <p style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt"> </span></p> <p style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt">The Company maintains reserves for potential credit losses on customer accounts when deemed necessary. Significant customers are those which represent more than 10% of the Company’s total net revenue or gross accounts receivable balance at the balance sheet date. <span id="xdx_90C_eus-gaap--ConcentrationRiskCustomer_c20230101__20231231_zCsRLqVIqyH" title="Concentration risk customer">During the years ended December 31, 2023 and 2022, the Company had no customer that accounted for 10% or more of total net revenues. In addition, as of December 31, 2023 and 2022, the Company had no customer that accounted for 10% or more of gross accounts receivable</span>. As of December 31, 2023 and 2022, all of the Company’s accounts receivable were held by the Company’s sales platform agent, Amazon, which collects money on the Company’s behalf from its customers. Therefore, the Company’s accounts receivable are comprised of receivables due from Amazon and the reimbursement from Amazon to the Company usually takes less than 7 days.</span></p> <p style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt"> </span></p> <p style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt">The Company’s business is reliant on one key vendor which currently provides the Company with its sales platform, logistics and fulfillment operations, including certain warehousing for the Company’s net goods, and invoicing and collection of its revenue from the Company’s end customers. During the years ended December 31, 2023 and 2022, approximately <span id="xdx_90C_eus-gaap--ConcentrationRiskPercentage1_pid_dp_uPure_c20230101__20231231__srt--MajorCustomersAxis__custom--CustomerMember__us-gaap--ConcentrationRiskByBenchmarkAxis__us-gaap--SalesRevenueNetMember__us-gaap--ConcentrationRiskByTypeAxis__us-gaap--CustomerConcentrationRiskMember_zVUUxdxZHDO1" title="Concentration risk percentage">96</span>% and <span id="xdx_90C_eus-gaap--ConcentrationRiskPercentage1_pid_dp_uPure_c20220101__20221231__srt--MajorCustomersAxis__custom--CustomerMember__us-gaap--ConcentrationRiskByBenchmarkAxis__us-gaap--SalesRevenueNetMember__us-gaap--ConcentrationRiskByTypeAxis__us-gaap--CustomerConcentrationRiskMember_zINJIidjn0Dh" title="Concentration risk percentage">100</span>% of the Company’s revenue was through or with the Amazon sales platform.   </span></p> <p style="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0pt 0pt 0; text-align: justify"><span style="font-family: Times New Roman, Times, Serif; font-size: 10pt"> </span></p>
CY2023 us-gaap Concentration Risk Customer
ConcentrationRiskCustomer
During the years ended December 31, 2023 and 2022, the Company had no customer that accounted for 10% or more of total net revenues. In addition, as of December 31, 2023 and 2022, the Company had no customer that accounted for 10% or more of gross accounts receivable
CY2023 us-gaap Advertising Expense
AdvertisingExpense
4605629 usd
CY2022 us-gaap Advertising Expense
AdvertisingExpense
3539946 usd
CY2023Q4 us-gaap Interest Bearing Deposits In Banks
InterestBearingDepositsInBanks
338733 usd
CY2022Q4 us-gaap Interest Bearing Deposits In Banks
InterestBearingDepositsInBanks
939323 usd
CY2023Q4 us-gaap Cash And Due From Banks
CashAndDueFromBanks
2145420 usd
CY2022Q4 us-gaap Cash And Due From Banks
CashAndDueFromBanks
3623266 usd
CY2023Q4 us-gaap Cash And Cash Equivalents At Carrying Value
CashAndCashEquivalentsAtCarryingValue
2484153 usd
CY2022Q4 us-gaap Cash And Cash Equivalents At Carrying Value
CashAndCashEquivalentsAtCarryingValue
4562589 usd
CY2023Q4 us-gaap Inventory Finished Goods
InventoryFinishedGoods
13377530 usd
CY2022Q4 us-gaap Inventory Finished Goods
InventoryFinishedGoods
14911735 usd
CY2023Q4 us-gaap Other Inventory In Transit
OtherInventoryInTransit
1574911 usd
CY2022Q4 us-gaap Other Inventory In Transit
OtherInventoryInTransit
4732057 usd
CY2023Q4 us-gaap Inventory Valuation Reserves
InventoryValuationReserves
675886 usd
CY2022Q4 us-gaap Inventory Valuation Reserves
InventoryValuationReserves
842263 usd
CY2023Q4 us-gaap Inventory Net
InventoryNet
14276555 usd
CY2022Q4 us-gaap Inventory Net
InventoryNet
18801529 usd
CY2023Q4 us-gaap Inventory Valuation Reserves
InventoryValuationReserves
675886 usd
CY2022Q4 us-gaap Inventory Valuation Reserves
InventoryValuationReserves
842263 usd
CY2022 us-gaap Payments To Acquire Property Plant And Equipment
PaymentsToAcquirePropertyPlantAndEquipment
339518 usd
CY2023 us-gaap Depreciation And Amortization
DepreciationAndAmortization
138001 usd
CY2022 us-gaap Depreciation And Amortization
DepreciationAndAmortization
79084 usd
CY2023 HOUR Disposal Or Pledge
DisposalOrPledge
0 usd
CY2022 HOUR Disposal Or Pledge
DisposalOrPledge
0 usd
CY2023Q4 us-gaap Contract With Customer Refund Liability Current
ContractWithCustomerRefundLiabilityCurrent
708629 usd
CY2022Q4 us-gaap Contract With Customer Refund Liability Current
ContractWithCustomerRefundLiabilityCurrent
285009 usd
CY2023Q4 us-gaap Supplies
Supplies
49298 usd
CY2022Q4 us-gaap Supplies
Supplies
182105 usd
CY2023Q4 us-gaap Prepaid Insurance
PrepaidInsurance
61739 usd
CY2022Q4 us-gaap Prepaid Insurance
PrepaidInsurance
55731 usd
CY2023Q4 HOUR Lease Refundable Deposit Current
LeaseRefundableDepositCurrent
81522 usd
CY2022Q4 HOUR Lease Refundable Deposit Current
LeaseRefundableDepositCurrent
80235 usd
CY2023Q4 us-gaap Prepaid Taxes
PrepaidTaxes
305253 usd
CY2022Q4 us-gaap Prepaid Taxes
PrepaidTaxes
413895 usd
CY2023Q4 us-gaap Other Assets Current
OtherAssetsCurrent
7161 usd
CY2022Q4 us-gaap Other Assets Current
OtherAssetsCurrent
9277 usd
CY2023Q4 us-gaap Prepaid Expense And Other Assets Current
PrepaidExpenseAndOtherAssetsCurrent
504973 usd
CY2022Q4 us-gaap Prepaid Expense And Other Assets Current
PrepaidExpenseAndOtherAssetsCurrent
741243 usd
CY2023Q4 us-gaap Income Taxes Receivable
IncomeTaxesReceivable
305253 usd
CY2022Q4 us-gaap Income Taxes Receivable
IncomeTaxesReceivable
413895 usd
CY2023Q4 us-gaap Property Plant And Equipment Gross
PropertyPlantAndEquipmentGross
368729 usd
CY2022Q4 us-gaap Property Plant And Equipment Gross
PropertyPlantAndEquipmentGross
353574 usd
CY2023Q4 us-gaap Accumulated Depreciation Depletion And Amortization Property Plant And Equipment
AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment
219941 usd
CY2022Q4 us-gaap Accumulated Depreciation Depletion And Amortization Property Plant And Equipment
AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment
79379 usd
CY2023Q4 us-gaap Property Plant And Equipment Net
PropertyPlantAndEquipmentNet
148788 usd
CY2022Q4 us-gaap Property Plant And Equipment Net
PropertyPlantAndEquipmentNet
274195 usd
CY2023 us-gaap Payments To Acquire Property Plant And Equipment
PaymentsToAcquirePropertyPlantAndEquipment
14823 usd
CY2023Q4 us-gaap Accrued Salaries Current
AccruedSalariesCurrent
297059 usd
CY2023Q4 us-gaap Accounts Payable Current
AccountsPayableCurrent
3812954 usd
CY2022Q4 us-gaap Accounts Payable Current
AccountsPayableCurrent
6651721 usd
CY2023Q4 HOUR Credit Cards Payable
CreditCardsPayable
4404445 usd
CY2022Q4 HOUR Credit Cards Payable
CreditCardsPayable
5231532 usd
CY2023Q4 us-gaap Accounts Payable Current
AccountsPayableCurrent
3812954 usd
CY2022Q4 us-gaap Accounts Payable Current
AccountsPayableCurrent
6651721 usd
CY2023Q4 HOUR Credit Cards Payable
CreditCardsPayable
4404445 usd
CY2022Q4 HOUR Credit Cards Payable
CreditCardsPayable
5231532 usd
CY2023Q4 HOUR Accrued Sales Tax Payable Current
AccruedSalesTaxPayableCurrent
288466 usd
CY2022Q4 HOUR Accrued Sales Tax Payable Current
AccruedSalesTaxPayableCurrent
288466 usd
CY2023Q4 us-gaap Operating Lease Liability
OperatingLeaseLiability
84632 usd
CY2023Q4 us-gaap Operating Lease Liability Current
OperatingLeaseLiabilityCurrent
82269 usd
CY2022Q4 us-gaap Accrued Salaries Current
AccruedSalariesCurrent
295673 usd
CY2023Q4 us-gaap Accrued Bonuses Current
AccruedBonusesCurrent
399067 usd
CY2022Q4 us-gaap Accrued Bonuses Current
AccruedBonusesCurrent
468209 usd
CY2023Q4 us-gaap Accrued Liabilities Current
AccruedLiabilitiesCurrent
215485 usd
CY2022Q4 us-gaap Accrued Liabilities Current
AccruedLiabilitiesCurrent
182294 usd
CY2023Q4 us-gaap Interest And Dividends Payable Current
InterestAndDividendsPayableCurrent
29712 usd
CY2022Q4 us-gaap Interest And Dividends Payable Current
InterestAndDividendsPayableCurrent
159042 usd
CY2023Q4 us-gaap Accounts Payable Other Current
AccountsPayableOtherCurrent
34094 usd
CY2022Q4 us-gaap Accounts Payable Other Current
AccountsPayableOtherCurrent
64279 usd
CY2023Q4 us-gaap Accrued Liabilities And Other Liabilities
AccruedLiabilitiesAndOtherLiabilities
1972512 usd
CY2022Q4 us-gaap Accrued Liabilities And Other Liabilities
AccruedLiabilitiesAndOtherLiabilities
1742972 usd
CY2023Q4 us-gaap Income Tax Examination Penalties And Interest Accrued
IncomeTaxExaminationPenaltiesAndInterestAccrued
78947 usd
CY2022Q4 us-gaap Income Tax Examination Penalties And Interest Accrued
IncomeTaxExaminationPenaltiesAndInterestAccrued
78947 usd
CY2023Q4 us-gaap Contract With Customer Refund Liability Current
ContractWithCustomerRefundLiabilityCurrent
708629 usd
CY2022Q4 us-gaap Contract With Customer Refund Liability Current
ContractWithCustomerRefundLiabilityCurrent
285009 usd
CY2023Q4 us-gaap Accrued Bonuses Current
AccruedBonusesCurrent
399067 usd
CY2022Q4 us-gaap Accrued Bonuses Current
AccruedBonusesCurrent
468209 usd
CY2023Q4 us-gaap Operating Lease Liability Current
OperatingLeaseLiabilityCurrent
82269 usd
CY2022Q4 us-gaap Operating Lease Liability Current
OperatingLeaseLiabilityCurrent
385216 usd
CY2023Q4 us-gaap Operating Lease Liability Noncurrent
OperatingLeaseLiabilityNoncurrent
2363 usd
CY2022Q4 us-gaap Operating Lease Liability Noncurrent
OperatingLeaseLiabilityNoncurrent
64945 usd
CY2023Q4 us-gaap Operating Lease Right Of Use Asset
OperatingLeaseRightOfUseAsset
83946 usd
CY2022Q4 us-gaap Operating Lease Right Of Use Asset
OperatingLeaseRightOfUseAsset
450721 usd
CY2023 us-gaap Operating Lease Right Of Use Asset Amortization Expense
OperatingLeaseRightOfUseAssetAmortizationExpense
387446 usd
CY2022 us-gaap Operating Lease Right Of Use Asset Amortization Expense
OperatingLeaseRightOfUseAssetAmortizationExpense
310161 usd
CY2023 us-gaap Operating Lease Payments
OperatingLeasePayments
386224 usd
CY2022 us-gaap Operating Lease Payments
OperatingLeasePayments
283244 usd
CY2023Q4 us-gaap Lessee Operating Lease Liability Payments Due Next Twelve Months
LesseeOperatingLeaseLiabilityPaymentsDueNextTwelveMonths
83358 usd
CY2023Q4 us-gaap Lessee Operating Lease Liability Payments Due Year Two
LesseeOperatingLeaseLiabilityPaymentsDueYearTwo
2449 usd
CY2023Q4 us-gaap Lessee Operating Lease Liability Payments Due
LesseeOperatingLeaseLiabilityPaymentsDue
85807 usd
CY2023Q4 us-gaap Lessee Operating Lease Liability Undiscounted Excess Amount
LesseeOperatingLeaseLiabilityUndiscountedExcessAmount
1175 usd
CY2023Q4 us-gaap Operating Loss Carryforwards
OperatingLossCarryforwards
1134318 usd
CY2023Q4 us-gaap Operating Lease Liability Noncurrent
OperatingLeaseLiabilityNoncurrent
2363 usd
CY2023 HOUR Sales Returns
SalesReturns
9248586 usd
CY2022 HOUR Sales Returns
SalesReturns
5973689 usd
CY2023 HOUR Discounts
Discounts
2016407 usd
CY2022 HOUR Discounts
Discounts
1364233 usd
CY2023 us-gaap Revenue From Contract With Customer Excluding Assessed Tax
RevenueFromContractWithCustomerExcludingAssessedTax
132124202 usd
CY2022 us-gaap Revenue From Contract With Customer Excluding Assessed Tax
RevenueFromContractWithCustomerExcludingAssessedTax
95930091 usd
CY2023 us-gaap Effective Income Tax Rate Reconciliation Tax Settlements Domestic
EffectiveIncomeTaxRateReconciliationTaxSettlementsDomestic
0.2100 pure
CY2022 us-gaap Effective Income Tax Rate Reconciliation Tax Settlements Domestic
EffectiveIncomeTaxRateReconciliationTaxSettlementsDomestic
0.2100 pure
CY2023 us-gaap Effective Income Tax Rate Reconciliation Tax Settlements State And Local
EffectiveIncomeTaxRateReconciliationTaxSettlementsStateAndLocal
0.0411 pure
CY2022 us-gaap Effective Income Tax Rate Reconciliation Tax Settlements State And Local
EffectiveIncomeTaxRateReconciliationTaxSettlementsStateAndLocal
0.0383 pure
CY2023 us-gaap Effective Income Tax Rate Reconciliation Tax Settlements
EffectiveIncomeTaxRateReconciliationTaxSettlements
0.2511 pure
CY2022 us-gaap Effective Income Tax Rate Reconciliation Tax Settlements
EffectiveIncomeTaxRateReconciliationTaxSettlements
0.2483 pure
CY2023 us-gaap Effective Income Tax Rate Reconciliation At Federal Statutory Income Tax Rate
EffectiveIncomeTaxRateReconciliationAtFederalStatutoryIncomeTaxRate
0.2100 pure
CY2023 us-gaap Income Tax Reconciliation Income Tax Expense Benefit At Federal Statutory Income Tax Rate
IncomeTaxReconciliationIncomeTaxExpenseBenefitAtFederalStatutoryIncomeTaxRate
-663695 usd
CY2023 us-gaap Effective Income Tax Rate Reconciliation Change In Enacted Tax Rate
EffectiveIncomeTaxRateReconciliationChangeInEnactedTaxRate
-0.0052 pure
CY2023 us-gaap Income Tax Reconciliation Change In Enacted Tax Rate
IncomeTaxReconciliationChangeInEnactedTaxRate
16390 usd
CY2023 us-gaap Effective Income Tax Rate Reconciliation Prior Year Income Taxes
EffectiveIncomeTaxRateReconciliationPriorYearIncomeTaxes
-0.0049 pure
CY2023 us-gaap Income Tax Reconciliation Prior Year Income Taxes
IncomeTaxReconciliationPriorYearIncomeTaxes
15522 usd
CY2023 us-gaap Effective Income Tax Rate Reconciliation State And Local Income Taxes
EffectiveIncomeTaxRateReconciliationStateAndLocalIncomeTaxes
0.0312 pure
CY2023 us-gaap Income Tax Reconciliation State And Local Income Taxes
IncomeTaxReconciliationStateAndLocalIncomeTaxes
-98586 usd
CY2023 us-gaap Effective Income Tax Rate Reconciliation Other Adjustments
EffectiveIncomeTaxRateReconciliationOtherAdjustments
0.0001 pure
CY2023 us-gaap Income Tax Reconciliation Other Adjustments
IncomeTaxReconciliationOtherAdjustments
-391 usd
CY2023 us-gaap Effective Income Tax Rate Continuing Operations
EffectiveIncomeTaxRateContinuingOperations
0.2312 pure
CY2023 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
-730760 usd
CY2022 us-gaap Effective Income Tax Rate Reconciliation At Federal Statutory Income Tax Rate
EffectiveIncomeTaxRateReconciliationAtFederalStatutoryIncomeTaxRate
0.2100 pure
CY2022 us-gaap Income Tax Reconciliation Income Tax Expense Benefit At Federal Statutory Income Tax Rate
IncomeTaxReconciliationIncomeTaxExpenseBenefitAtFederalStatutoryIncomeTaxRate
-407354 usd
CY2022 us-gaap Effective Income Tax Rate Reconciliation Change In Enacted Tax Rate
EffectiveIncomeTaxRateReconciliationChangeInEnactedTaxRate
-0.0030 pure
CY2022 us-gaap Income Tax Reconciliation Change In Enacted Tax Rate
IncomeTaxReconciliationChangeInEnactedTaxRate
5746 usd
CY2022 us-gaap Effective Income Tax Rate Reconciliation Prior Year Income Taxes
EffectiveIncomeTaxRateReconciliationPriorYearIncomeTaxes
-0.0104 pure
CY2022 us-gaap Income Tax Reconciliation Prior Year Income Taxes
IncomeTaxReconciliationPriorYearIncomeTaxes
20126 usd
CY2022 us-gaap Effective Income Tax Rate Reconciliation State And Local Income Taxes
EffectiveIncomeTaxRateReconciliationStateAndLocalIncomeTaxes
0.0355 pure
CY2022 us-gaap Income Tax Reconciliation State And Local Income Taxes
IncomeTaxReconciliationStateAndLocalIncomeTaxes
-68890 usd
CY2022 us-gaap Effective Income Tax Rate Reconciliation Other Adjustments
EffectiveIncomeTaxRateReconciliationOtherAdjustments
0.0061 pure
CY2022 us-gaap Income Tax Reconciliation Other Adjustments
IncomeTaxReconciliationOtherAdjustments
-11791 usd
CY2022 us-gaap Effective Income Tax Rate Continuing Operations
EffectiveIncomeTaxRateContinuingOperations
0.2383 pure
CY2022 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
-462163 usd
CY2023 us-gaap Current Federal Tax Expense Benefit
CurrentFederalTaxExpenseBenefit
-637242 usd
CY2023 us-gaap Federal Income Tax Expense Benefit Continuing Operations
FederalIncomeTaxExpenseBenefitContinuingOperations
-637242 usd
CY2023 us-gaap Current State And Local Tax Expense Benefit
CurrentStateAndLocalTaxExpenseBenefit
-117654 usd
CY2023 us-gaap Deferred State And Local Income Tax Expense Benefit
DeferredStateAndLocalIncomeTaxExpenseBenefit
24136 usd
CY2023 us-gaap State And Local Income Tax Expense Benefit Continuing Operations
StateAndLocalIncomeTaxExpenseBenefitContinuingOperations
-93518 usd
CY2023 us-gaap Current Income Tax Expense Benefit
CurrentIncomeTaxExpenseBenefit
-754896 usd
CY2023 us-gaap Deferred Income Tax Expense Benefit
DeferredIncomeTaxExpenseBenefit
24136 usd
CY2023 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
-730760 usd
CY2022 us-gaap Current Federal Tax Expense Benefit
CurrentFederalTaxExpenseBenefit
30928 usd
CY2022 us-gaap Deferred Federal Income Tax Expense Benefit
DeferredFederalIncomeTaxExpenseBenefit
-426457 usd
CY2022 us-gaap Federal Income Tax Expense Benefit Continuing Operations
FederalIncomeTaxExpenseBenefitContinuingOperations
-395529 usd
CY2022 us-gaap Current State And Local Tax Expense Benefit
CurrentStateAndLocalTaxExpenseBenefit
10741 usd
CY2022 us-gaap Deferred State And Local Income Tax Expense Benefit
DeferredStateAndLocalIncomeTaxExpenseBenefit
-77375 usd
CY2022 us-gaap State And Local Income Tax Expense Benefit Continuing Operations
StateAndLocalIncomeTaxExpenseBenefitContinuingOperations
-66634 usd
CY2022 us-gaap Current Income Tax Expense Benefit
CurrentIncomeTaxExpenseBenefit
41669 usd
CY2022 us-gaap Deferred Income Tax Expense Benefit
DeferredIncomeTaxExpenseBenefit
-503832 usd
CY2022 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
-462163 usd
CY2023Q4 us-gaap Deferred Tax Assets Liabilities Net
DeferredTaxAssetsLiabilitiesNet
1304215 usd
CY2022Q4 us-gaap Deferred Tax Assets Liabilities Net
DeferredTaxAssetsLiabilitiesNet
549320 usd
CY2023Q4 HOUR Deferred Tax Assets Operating Lease Right Of Use Asset
DeferredTaxAssetsOperatingLeaseRightOfUseAsset
172 usd
CY2022Q4 HOUR Deferred Tax Assets Operating Lease Right Of Use Asset
DeferredTaxAssetsOperatingLeaseRightOfUseAsset
-139 usd
CY2023Q4 us-gaap Deferred Tax Assets Inventory
DeferredTaxAssetsInventory
169725 usd
CY2022Q4 us-gaap Deferred Tax Assets Inventory
DeferredTaxAssetsInventory
209131 usd
CY2022Q4 us-gaap Operating Loss Carryforwards
OperatingLossCarryforwards
340328 usd
CY2023Q4 us-gaap Deferred Tax Assets Net
DeferredTaxAssetsNet
1304215 usd
CY2022Q4 us-gaap Deferred Tax Assets Net
DeferredTaxAssetsNet
549320 usd
CY2023Q4 us-gaap Liability For Uncertain Tax Positions Current
LiabilityForUncertainTaxPositionsCurrent
0 usd
CY2022Q4 us-gaap Liability For Uncertain Tax Positions Current
LiabilityForUncertainTaxPositionsCurrent
0 usd
CY2023 us-gaap Other Operating Income Expense Net
OtherOperatingIncomeExpenseNet
2429694 usd
CY2022 us-gaap Other Operating Income Expense Net
OtherOperatingIncomeExpenseNet
1477623 usd
CY2023 HOUR Operating Loss Carry Forward Term
OperatingLossCarryForwardTerm
P20Y
CY2023Q4 us-gaap Preferred Stock Shares Authorized
PreferredStockSharesAuthorized
10000000 shares
CY2022Q4 us-gaap Preferred Stock Shares Authorized
PreferredStockSharesAuthorized
10000000 shares
CY2023Q4 us-gaap Preferred Stock Par Or Stated Value Per Share
PreferredStockParOrStatedValuePerShare
0.0001
CY2022Q4 us-gaap Preferred Stock Par Or Stated Value Per Share
PreferredStockParOrStatedValuePerShare
0.0001
CY2023Q4 us-gaap Preferred Stock Shares Issued
PreferredStockSharesIssued
0 shares
CY2023Q4 us-gaap Preferred Stock Shares Outstanding
PreferredStockSharesOutstanding
0 shares
CY2022Q4 us-gaap Preferred Stock Shares Issued
PreferredStockSharesIssued
0 shares
CY2022Q4 us-gaap Preferred Stock Shares Outstanding
PreferredStockSharesOutstanding
0 shares
CY2023Q4 us-gaap Common Stock Shares Authorized
CommonStockSharesAuthorized
300000000 shares
CY2022Q4 us-gaap Common Stock Shares Authorized
CommonStockSharesAuthorized
300000000 shares
CY2023Q4 us-gaap Common Stock Par Or Stated Value Per Share
CommonStockParOrStatedValuePerShare
0.0001
CY2022Q4 us-gaap Common Stock Par Or Stated Value Per Share
CommonStockParOrStatedValuePerShare
0.0001
CY2023Q4 us-gaap Common Stock Shares Issued
CommonStockSharesIssued
35082464 shares
CY2023Q4 us-gaap Common Stock Shares Outstanding
CommonStockSharesOutstanding
35082464 shares
CY2022Q4 us-gaap Common Stock Shares Issued
CommonStockSharesIssued
35047828 shares
CY2022Q4 us-gaap Common Stock Shares Outstanding
CommonStockSharesOutstanding
35047828 shares

Files In Submission

Name View Source Status
0001493152-24-011298-index-headers.html Edgar Link pending
0001493152-24-011298-index.html Edgar Link pending
0001493152-24-011298.txt Edgar Link pending
0001493152-24-011298-xbrl.zip Edgar Link pending
ex21-1.htm Edgar Link pending
ex23-2.htm Edgar Link pending
ex23-2_001.jpg Edgar Link pending
ex31-1.htm Edgar Link pending
ex31-2.htm Edgar Link pending
ex32-1.htm Edgar Link pending
ex4-1.htm Edgar Link pending
ex97-1.htm Edgar Link pending
Financial_Report.xlsx Edgar Link pending
form10-k.htm Edgar Link pending
form10-k_001.jpg Edgar Link pending
form10-k_002.jpg Edgar Link pending
hour-20231231.xsd Edgar Link pending
MetaLinks.json Edgar Link pending
R1.htm Edgar Link pending
R10.htm Edgar Link pending
R11.htm Edgar Link pending
R12.htm Edgar Link pending
R13.htm Edgar Link pending
R14.htm Edgar Link pending
R15.htm Edgar Link pending
R16.htm Edgar Link pending
R17.htm Edgar Link pending
R18.htm Edgar Link pending
R19.htm Edgar Link pending
R2.htm Edgar Link pending
R20.htm Edgar Link pending
R21.htm Edgar Link pending
R22.htm Edgar Link pending
R23.htm Edgar Link pending
R24.htm Edgar Link pending
FilingSummary.xml Edgar Link unprocessable
hour-20231231_cal.xml Edgar Link unprocessable
hour-20231231_def.xml Edgar Link unprocessable
hour-20231231_lab.xml Edgar Link unprocessable
hour-20231231_pre.xml Edgar Link unprocessable
form10-k_htm.xml Edgar Link completed
R25.htm Edgar Link pending
R26.htm Edgar Link pending
R27.htm Edgar Link pending
R28.htm Edgar Link pending
R29.htm Edgar Link pending
R3.htm Edgar Link pending
R30.htm Edgar Link pending
R31.htm Edgar Link pending
R32.htm Edgar Link pending
R33.htm Edgar Link pending
R34.htm Edgar Link pending
R35.htm Edgar Link pending
R36.htm Edgar Link pending
R37.htm Edgar Link pending
R38.htm Edgar Link pending
R39.htm Edgar Link pending
R4.htm Edgar Link pending
R40.htm Edgar Link pending
R41.htm Edgar Link pending
R42.htm Edgar Link pending
R43.htm Edgar Link pending
R44.htm Edgar Link pending
R45.htm Edgar Link pending
R46.htm Edgar Link pending
R47.htm Edgar Link pending
R48.htm Edgar Link pending
R49.htm Edgar Link pending
R5.htm Edgar Link pending
R50.htm Edgar Link pending
R51.htm Edgar Link pending
R52.htm Edgar Link pending
R53.htm Edgar Link pending
R54.htm Edgar Link pending
R55.htm Edgar Link pending
R56.htm Edgar Link pending
R57.htm Edgar Link pending
R58.htm Edgar Link pending
R59.htm Edgar Link pending
R6.htm Edgar Link pending
R7.htm Edgar Link pending
R8.htm Edgar Link pending
R9.htm Edgar Link pending
report.css Edgar Link pending
Show.js Edgar Link pending