Mediaco Holding Inc
mediaco.nowWhat Do They Do?
Sells advertising and distributes news and entertainment programming across radio, television and digital platforms to advertisers and multicultural audiences.
10-K for FY2025, filed Mar 31, 2026Our assets before the Estrella Acquisition consisted of two radio stations, WQHT(FM) and WBLS(FM), which serve the New York City…View ↗
We are a brand and content company reflecting, informing, and amplifying multicultural communities through culture, news, and…View ↗
We strive to make our brands available to audiences everywhere that they choose to consume content. We distribute our audio content over…View ↗
How Do They Make Money?
Advertisers buy broadcast time and digital marketing; revenue follows spots airing or digital ads being delivered. Ticket and sponsorship sales are tied to events, while syndication revenue is spread over the contract term.
10-K for FY2025, filed Mar 31, 2026On-air broadcast revenue is recognized when or as performance obligations under the terms of a contract with a customer are satisfied. This…View ↗
Digital revenue relates to revenue generated from the sale of digital marketing services (including display advertisements and video…View ↗
Syndication revenue relates to revenue generated from the sale of rights to broadcast shows we produce as well as revenues from syndicated…View ↗
Events and Sponsorships revenues principally consist of ticket sales and sponsorship of events our stations conduct in their local market.…View ↗
-
10-K for FY2025, filed Mar 31, 2026
FY2025 revenue by product or service ↗
$133.3M
-
10-K for FY2025, filed Mar 31, 2026
$133.3M ↗
| Segment | Share | Revenue | How money arrives |
|---|---|---|---|
|
Spot Radio & TV Advertising
Sold outright
10-K for FY2025, filed Mar 31, 2026 |
50%
FY2022: 67%
|
Spot Radio & TV Advertising, FY2025
$67.1M Sources
|
Sold outright |
|
Digital
Sold outright
10-K for FY2025, filed Mar 31, 2026 |
43%
FY2022: 12%
|
Digital, FY2025
$57.1M Sources
|
Sold outright |
|
Syndication
Licensed
|
1.8%
FY2022: 4.9%
|
Syndication, FY2025
$2.3M Sources
|
Licensed |
|
Events and Sponsorships
Sold outright
|
0.9%
FY2022: 8.8%
|
Events and Sponsorships, FY2025
$1.1M Sources
|
Sold outright |
|
Other
Sold outright
|
4.2%
FY2022: 7.3%
|
Other, FY2025
$5.6M Sources
|
Sold outright |
Who Are Their Customers?
Local and most regional ad sales are handled by station sales staff; specialized firms sell national advertising. Advertisers buy radio, television and digital placements, while event sponsors and ticket buyers are also customers.
10-K for FY2025, filed Mar 31, 2026We derive our advertising revenue from local, regional, and digital advertising in the marketplaces in which we operate, as well as from…View ↗
We are involved with numerous events in the markets in which we operate that support the local community, entertain our audiences, and…View ↗
Our assets before the Estrella Acquisition consisted of two radio stations, WQHT(FM) and WBLS(FM), which serve the New York City…View ↗
Do Revenues Turn Into Profits?
Not on paper. It lost $66.2M in FY2025, but brought in more cash than it spent: $1.2M of free cash flow.
10-K for FY2025, filed Mar 31, 2026
−$24.8MView ↗
10-K for FY2025, filed Mar 31, 2026
−$66.2MView ↗
10-K for FY2025, filed Mar 31, 2026
$1.2MView ↗
How Are They Changing?
- Net income
-
Sources
10-Q for Q2 FY2026, filed Aug 14, 2026
−$8.6MView ↗
- ▲ +17% (Loss)
- vs −$7.4M in Q2 FY2025
10-Q for Q2 FY2026, filed Aug 14, 2026
Open tableView ↗
-
Jul 21, 2026
Chief financial officer departed; interim CFO appointed
Debra DeFelice left the CFO role, and the board appointed Roberto Castro interim CFO and treasurer.
Sources
8-K, filed Jul 21, 2026
Departure of Chief Financial Officer and Appointment of Interim Chief Financial OfficerView ↗
Growing. Revenue grew 3.2x in 4 years, from $41.7M in FY2021 to $133.3M in FY2025, about 34% a year.
Television and video
The older report describes radio stations and radio and digital advertising; the latest also includes television stations, a network, video content and commercial operations.
10-K for FY2022, filed Mar 31, 2023 10-K for FY2025, filed Mar 31, 2026Our assets consist of two radio stations, WQHT(FM) and WBLS(FM), which serve the New York City demographic market area that primarily…View ↗
Our assets before the Estrella Acquisition consisted of two radio stations, WQHT(FM) and WBLS(FM), which serve the New York City…View ↗
Loading...
