Madison Square Garden Sports Corp.
msgsports.comWhat Do They Do?
Operates professional basketball and hockey teams and sells game tickets, broadcast rights and sponsorships to sports fans, media companies and businesses.
10-K for FY2026, filed Aug 13, 2026The Company owns and operates a portfolio of assets featuring some of the most recognized teams in all of sports, including the Knicks of…View ↗
Our strategy is to leverage the strength and popularity of our professional sports franchises and our unique position in the nation’s…View ↗
Developing championship-caliber teams. Our core goal is to develop and maintain teams that consistently compete for championships.…View ↗
marketing platforms by combining our professional sports brands with MSG Entertainment’s live entertainment assets and Sphere…View ↗
How Do They Make Money?
Fans buy game tickets, with ticket revenue tied to games; food, drinks and merchandise are paid for at the point of sale. Corporate customers license suites, generally in installments before each license year, sponsors pay in installments during multi-year agreements, and the company receives local media fees and a share of national rights fees.
10-K for FY2026, filed Aug 13, 2026The Company’s professional sports teams derive event-related revenues principally from ticket sales which are recognized as the related…View ↗
Event-related revenue also includes food, beverage and merchandise sales which are recognized at the point goods are provided to customers.…View ↗
The Company has contracts with customers, including multi-year sponsorship agreements, that contain multiple performance obligations.…View ↗
Our strategy is to leverage the strength and popularity of our professional sports franchises and our unique position in the nation’s…View ↗
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10-K for FY2026, filed Aug 13, 2026
FY2026 revenue by product or service ↗
$1.2B
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10-K for FY2026, filed Aug 13, 2026
$1.2B ↗
| Segment | Share | Revenue | How money arrives |
|---|---|---|---|
|
Event-related
Mix
10-K for FY2026, filed Aug 13, 2026 |
47%
FY2023: 41%
|
Event-related, FY2026
$536.5M Sources
|
Mix |
|
Media rights
Recurring
10-K for FY2026, filed Aug 13, 2026 |
26%
FY2023: 33%
|
Media rights, FY2026
$295.7M Sources
|
Recurring |
|
Sponsorship, signage and suite licenses
Recurring
10-K for FY2026, filed Aug 13, 2026 |
22%
FY2023: 22%
|
Sponsorship, signage and suite licenses, FY2026
$255.3M Sources
|
Recurring |
|
League distributions and other
|
5.7%
FY2023: 4.5%
|
League distributions and other, FY2026
$66.2M Sources
|
Who Are Their Customers?
Fans buy tickets directly through season or partial memberships, group sales and individual game sales. Corporate customers license suites; businesses buy sponsorship and advertising packages.
10-K for FY2026, filed Aug 13, 2026Developing championship-caliber teams. Our core goal is to develop and maintain teams that consistently compete for championships.…View ↗
Our Arena License Agreements with MSG Entertainment enable MSG Entertainment to offer corporate hospitality solutions that bring together…View ↗
marketing platforms by combining our professional sports brands with MSG Entertainment’s live entertainment assets and Sphere…View ↗
Do Revenues Turn Into Profits?
Yes. It kept 1 cent of every revenue dollar as net income in FY2026 and turned 5 cents into free cash flow.
10-K for FY2026, filed Aug 13, 2026
$28.9MView ↗
10-K for FY2026, filed Aug 13, 2026
$7.8MView ↗
10-K for FY2026, filed Aug 13, 2026
$61.3MView ↗
How Are They Changing?
Growing. Revenue grew 40% in 4 years, from $821.4M in FY2022 to $1.2B in FY2026, about 9% a year.
NBA media-rights partners
The older report describes NBA national rights agreements with Disney and WarnerMedia; the latest describes new agreements with Disney, NBCUniversal and Amazon.
10-K for FY2023, filed Aug 17, 2023 10-K for FY2026, filed Aug 13, 2026Developing championship-caliber teams. Our core goal is to develop and maintain teams that consistently compete for championships.…View ↗
Our strategy is to leverage the strength and popularity of our professional sports franchises and our unique position in the nation’s…View ↗
Who Do They Compete With?
Competes with New York Yankees, New York Mets, New York Giants, New York Jets, New York Islanders, New Jersey Devils, Brooklyn Nets, New York Red Bulls, New York City Football Club, New York Liberty, NJ/NY Gotham FC, and New York Sirens
10-K for FY2026, filed Aug 13, 2026Our business operates in a market in which numerous sports and entertainment opportunities are available. In addition to the NBA, NHL, AHL…View ↗
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