Sobr Safe Inc
sobrsafe.comWhat Do They Do?
Sells non-invasive alcohol-tracking devices and software to organizations, behavioral-health providers, and individual consumers.
10-K for FY2025, filed Apr 10, 2026We provide non-invasive technologies to quickly and discretely track and identify the presence of alcohol in individuals. Our mission is to…View ↗
Commercial environments, including but not limited to oil and gas, fleet management, telematics, ride share programs, and general workplace…View ↗
Individual consumer use, including co-parenting trust and personal accountabilityView ↗
We have begun executing a strategic initiative to expand beyond our core cloud-based personal alcohol awareness tracking solutions to…View ↗
How Do They Make Money?
Customers buy tracking hardware, software licenses and data services. Hardware bought separately is paid for when it ships; software licenses and data services are paid monthly during the contract term.
10-K for FY2025, filed Apr 10, 2026The Company enters contracts with customers and generates revenue through various combinations of software products and services which…View ↗
For contracts with a single performance obligation consisting of a license and/or data services, the entire transaction price is allocated…View ↗
Where hardware devices are sold separately by the Company, the entire transaction price is allocated to the device as an individual…View ↗
The Company requires customers to make payments related to subscribed software licenses and data services on a monthly basis via authorized…View ↗
The Company’s contracts are generally three to twelve months in duration, billed monthly, and non-cancelable. The timing of revenue…View ↗
$437.4K
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10-K for FY2025, filed Apr 10, 2026
$437.4K ↗
Who Are Their Customers?
Enterprise and consumer customers can buy directly through the company’s digital channels or through sales agents and channel partners. Channel partners serve business customers with SOBRcheck and SOBRsure.
10-K for FY2025, filed Apr 10, 2026We provide non-invasive technologies to quickly and discretely track and identify the presence of alcohol in individuals. Our mission is to…View ↗
Our brand, products and software services continue to gain awareness and recognition through a robust marketing platform, trade shows…View ↗
As of December 31, 2025, we have retained ten channel partners to augment our sales and marketing efforts, serving business customers with…View ↗
Do Revenues Turn Into Profits?
No. It lost $9M in FY2025.
10-K for FY2025, filed Apr 10, 2026
−$9.2MView ↗
10-K for FY2025, filed Apr 10, 2026
−$9MView ↗
10-K for FY2025, filed Apr 10, 2026
−$7MView ↗
How Are They Changing?
- Net income
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Sources
10-Q for Q2 FY2026, filed Aug 14, 2026
−$3.1MView ↗
- ▲ +53% (Loss)
- vs −$2M in Q2 FY2025
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Sep 14, 2026
Nasdaq issued a delisting notice
The company said its shares would move to OTC Markets under ticker SOBR.
Sources
8-K, filed Sep 15, 2026
On September 14, 2026, SOBR Safe, Inc. (the “Company”) received a letter from the Listing Qualifications Department (the “Staff”) of the…View ↗
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Jul 10, 2026
Company ended its alcohol-device and software operations
It planned to stop manufacturing devices and providing software services by the end of July.
Sources
8-K, filed Jul 10, 2026
On July 10, 2026, the Board of Directors approved and committed to a course of action to discontinue its revenue generating operations…View ↗
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Apr 30, 2026
Agreed to merge with Clean World Ventures
The deal would make Clean World Ventures a subsidiary; its stockholders were expected to own approximately 98.3% of the combined company.
Sources
8-K, filed Apr 30, 2026
Pursuant to the Exchange Ratio formula in the Merger Agreement, upon the closing of the Merger, on a pro forma basis and based upon the…View ↗
Broader wellness markets
The older report centered on alcohol detection for probation, fleets, outpatient rehabilitation and youth drivers. The newer report describes extending the business into broader wellness, including treatment providers and retail consumers managing recovery.
10-K for FY2022, filed Mar 31, 2023 10-K for FY2025, filed Apr 10, 2026We have begun executing a strategic initiative to expand beyond our core cloud-based personal alcohol awareness tracking solutions to…View ↗
Who Do They Compete With?
Competes with SCRAM, BACTRACK, BI TAD, Soberlink, Smart Start, and Intoxalock
10-K for FY2022, filed Mar 31, 2023We are a leading provider of preventative transdermal (touch-based) alcohol detection systems in the U.S. market by seeking to proactively…View ↗
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