Sunrise Real Estate Group Inc (OTC: SRRE) is a China-based real estate company that conducts property agency, property management, leasing, and residential development operations in the PRC. Revenue comes from two primary streams: house sales and property management services, which together totaled $1,249,826 in operating expenses recognized for FY2025, with house sales contributing 53% ($668,570) and property management contributing 47% ($581,257) of that base. House sales declined 20.3% year-over-year from FY2024, while property management grew 2.4%. SRRE operates through wholly owned subsidiaries CY-SRRE and LRY, incorporated in the British Virgin Islands, which in turn conduct business through PRC-based entities including Shanghai Xingjiyuan (SHXJY) and Shanghai Shang Yang (SHSY), both functioning as property agency businesses earning commission revenue from marketing and sales services to mid-sized and smaller developers. The company was originally incorporated in Texas on October 10, 1996, as Parallax Entertainment, Inc., and adopted its current name in December 2003. Huai'an Tianxi Real Estate Development Co., Ltd, a subsidiary engaged in property development, accounted for 80.1% of FY2025 revenue.
- Revenue model
- Transactional commissions earned by property agency subsidiaries (SHXJY, SHSY) for marketing and sales services provided to third-party developers, plus house sales revenue from property development projects and recurring property management fees. House sales were 53% of the FY2025 revenue base; property management was 47%.
- Products and services
- Residential property sales; property management services; real estate agency and marketing services (outsourced sales agent for mid-sized and smaller PRC developers); property leasing; real estate investment; consultation services through subsidiaries including Shanghai Ruijian Design Co. and Linyi Ruilin Design Co.
- Customers and end markets
- Mid-sized and smaller PRC property developers who outsource marketing and sales functions; residential homebuyers in mainland China subject to PRC mortgage and down-payment regulations. End market is PRC residential real estate.
- Value-chain role
- Outsourced marketing and sales agent sitting between property developers and end buyers; also acts as direct developer through subsidiaries such as Huai'an Tianxi Real Estate Development Co., Ltd, and as property manager for completed assets.
- Geographic exposure
- Mainland China, with subsidiary operations concentrated in Shanghai, Huai'an, Suzhou, Wuhan, and Linyi. Parent holding structure passes through British Virgin Islands and Cayman Islands entities.
Source: SEC 10-K, filed 2026-04-17
Industry:
Operators of Apartment Buildings
Peers:
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