TechTarget Inc

techtarget.com

What Do They Do?

Provides digital marketing, advertising and sponsorship services to business technology vendors, alongside specialist technology research and advisory services.

How Do They Make Money?

Technology vendors pay for digital campaigns, advertising and sponsorships; invoices vary by offering and are generally due within 30 days. Research customers usually pay in advance for annual subscriptions, while advisory work is generally billed partly upfront and the balance at completion.

revenue

Segment	Share	How money arrives
Marketing Advertising Services And Sponsorship	73% FY2022: 52%
Intelligence subscription services Recurring	16% FY2022: 33%	Recurring
Advisory Services Sold outright	11% FY2022: 15%	Sold outright
Exhibitor And Attendee Sold outright	0.3% FY2022: 0.2%	Sold outright

Who Are Their Customers?

B2B technology vendors buy marketing and buyer-targeting services through the company's direct sales and global accounts teams; technology buyers and business professionals use its specialist research and editorial content.

Do Revenues Turn Into Profits?

Not on paper. It lost $1B in FY2025, but brought in more cash than it spent: $15.9M of free cash flow.

Operating income, FY2025

−211% of revenue

▲ +761% (Loss) vs FY2024 (−$119.1M, −42%)

Net income, FY2025

−207% of revenue

▲ +763% (Loss) vs FY2024 (−$116.9M, −41%)

Free cash flow, FY2025

3% of revenue

▲ Now profitable vs FY2024 (−$65.3M, −23%)

How Are They Changing?

Since the FY2025 annual report

Latest quarter: Q2 FY2026, the three months to Jun 30, 2026

Revenue: ▼ −3%; vs $119.9M in Q2 FY2025
Net income: ▼ −95% (Loss); vs −$398.7M in Q2 FY2025

Marketing Advertising Services And Sponsorship share of revenue vs 72.7% in Q2 FY2025

Aug 6, 2026 Reiterated 2026 growth guidance The company maintained its full-year revenue growth target and adjusted EBITDA guidance of $95.0 million to $100.0 million.

Revenue over time

Marketing Advertising Services And Sponsorship Intelligence subscription services Advisory Services Exhibitor And Attendee

$500M$250M$0

FY2022 FY2023 FY2024 FY2025

Who Do They Compete With?

Competes with Ziff Davis, Foundry, Gartner, IDC, Forrester, Frost and Sullivan, Bombora, Madison Logic, Intensify, Demand Science, 6Sense, Demandbase, ZoomInfo Technologies, and ON24

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