Sells new and used material-handling and construction equipment to contractors and commercial businesses, and also rents equipment and provides parts and service support.
10-K for FY2025, filed Feb 26, 2026We own and operate one of the largest integrated equipment dealership platforms in North America. Through our branch network, we sell…View ↗
New equipment sales. We sell new heavy construction, material handling, and environmental processing equipment and are a leading regional…View ↗
Parts sales. We sell replacement parts to customers and supply parts to our own rental fleet. Our in-house parts inventory is extensive…View ↗
Service revenues. We provide maintenance and repair services for customer-owned equipment. In addition to repair and maintenance on an as…View ↗
Rental revenues. We rent heavy construction, compact, aerial, material handling, and a variety of other types of equipment to our customers…View ↗
CustomersView ↗
Equipment sales are the largest business: customers generally pay when equipment is delivered or picked up. Parts are paid for at pickup or shipment; periodic service when completed, maintenance contracts over time, and rentals by the day, week, or month.
10-K for FY2025, filed Feb 26, 2026New and used equipment sales: With the exception of bill-and-hold arrangements and project-based revenues, the Company’s revenues from the…View ↗
Parts sales: Revenues from the sale of parts are recognized at the time of pick-up by the customer for over-the-counter sales transactions…View ↗
Service revenues: The Company records service revenues primarily from guaranteed maintenance contracts and periodic services with…View ↗
Rental revenues: Owned equipment rentals represent revenues from renting equipment. The Company accounts for these rental contracts as…View ↗
10-K for FY2025, filed Feb 26, 2026
FY2025 revenue by product or service ↗$1.8B
10-K for FY2025, filed Feb 26, 2026
$1.8B ↗| Segment | Share | Revenue | How money arrives |
|---|---|---|---|
|
New and Used Equipment Sales
Sold outright
10-K for FY2025, filed Feb 26, 2026 |
54%
FY2022: 52%
|
New and Used Equipment Sales, FY2025
$999.3M Sources
|
Sold outright |
|
Parts Sales
Sold outright
10-K for FY2025, filed Feb 26, 2026 |
16%
FY2022: 15%
|
Parts Sales, FY2025
$291M Sources
|
Sold outright |
|
Service Revenue
|
14%
FY2022: 13%
|
Service Revenue, FY2025
$256.7M Sources
|
|
|
Rental Revenue
Recurring
10-K for FY2025, filed Feb 26, 2026 |
9.8%
FY2022: 11%
|
Rental Revenue, FY2025
$179.8M Sources
|
Recurring |
|
Rental Equipment Sales
Sold outright
|
5.9%
FY2022: 8.5%
|
Rental Equipment Sales, FY2025
$109.1M Sources
|
Sold outright |
Customers range from small, single-machine owners and contractors to multinational commercial companies in manufacturing, distribution, construction, and other end markets. Alta sells through its branch network, with salespeople calling on customers’ job sites and facilities.
10-K for FY2025, filed Feb 26, 2026We own and operate one of the largest integrated equipment dealership platforms in North America. Through our branch network, we sell…View ↗
CustomersView ↗
We have organized our sales forces to be aligned around specific equipment types, which allows our sales teams to develop expertise in…View ↗
We provide extensive training, including frequent factory and in-house training by OEM representatives regarding the operational features…View ↗
Not on paper. It lost $80.3M in FY2025, but brought in more cash than it spent: $23.8M of free cash flow.
10-K for FY2025, filed Feb 26, 2026
$23.2MView ↗
10-K for FY2025, filed Feb 26, 2026
−$80.3MView ↗
10-K for FY2025, filed Feb 26, 2026
$23.8MView ↗
10-Q for Q2 FY2026, filed Aug 6, 2026
−$7.5MView ↗
10-Q for Q2 FY2026, filed Aug 6, 2026
Open tableView ↗
8-K, filed Aug 6, 2026
The Company tightened its guidance range and now expects to report Adjusted EBITDA* between $167.5 million and $177.5 million for the 2026…View ↗
Growing. Revenue grew 51% in 4 years, from $1.2B in FY2021 to $1.8B in FY2025, about 11% a year.
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