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About Direct Digital Holdings, Inc.
Direct Digital Holdings, Inc. engages in an end-to-end, full-service programmatic advertising platform, which focuses on advertising technology, data-driven campaign optimization and other solutions. The company is headquartered in Houston, Texas and currently employs 90 full-time employees. The company went IPO on 2022-02-11. Through its subsidiary, Colossus Media operates its sell-side programmatic platform operating under the trademarked banner of Colossus SSP, offers advertisers of all sizes extensive reach within general market and multicultural media properties. Its subsidiaries Huddled Masses and Orange142 deliver significant return on investment for middle market advertisers by providing data-optimized programmatic solutions at scale for businesses in sectors that range from energy to healthcare to travel to financial services. Its sell-and buy-side solutions generate billions of impressions per month across display, CTV, in-application, and other media channels.
Industry: Services-Advertising Peers: Mobiquity Technologies, Inc. MASTERMIND, INC. AiAdvertising, Inc. NextMart Inc. GHST World Inc. LENDWAY, INC. OMNICOM GROUP INC.
