2017 Form 10-K Financial Statement
#000156459018003611 Filed on February 28, 2018
Income Statement
Concept | 2017 | 2016 Q4 | 2016 |
---|---|---|---|
Revenue | $308.2M | $72.40M | $202.9M |
YoY Change | 51.89% | 69.56% | 78.26% |
Cost Of Revenue | $66.23M | $13.30M | $39.88M |
YoY Change | 66.09% | 79.73% | 73.62% |
Gross Profit | $242.0M | $59.20M | $163.1M |
YoY Change | 48.41% | 67.71% | 79.43% |
Gross Profit Margin | 78.51% | 81.77% | 80.35% |
Selling, General & Admin | $119.8M | $25.50M | $78.22M |
YoY Change | 53.19% | 96.15% | 95.21% |
% of Gross Profit | 49.52% | 43.07% | 47.97% |
Research & Development | $52.81M | $9.600M | $27.31M |
YoY Change | 93.34% | 123.26% | 113.07% |
% of Gross Profit | 21.82% | 16.22% | 16.75% |
Depreciation & Amortization | $7.209M | $1.200M | $3.798M |
YoY Change | 89.81% | 71.43% | 107.77% |
% of Gross Profit | 2.98% | 2.03% | 2.33% |
Operating Expenses | $172.6M | $35.10M | $105.5M |
YoY Change | 63.58% | 102.89% | 99.53% |
Operating Profit | $69.36M | $24.10M | $57.52M |
YoY Change | 20.58% | 33.89% | 51.44% |
Interest Expense | $1.791M | -$1.100M | $3.075M |
YoY Change | -41.76% | -79.25% | 169.5% |
% of Operating Profit | 2.58% | -4.56% | 5.35% |
Other Income/Expense, Net | -$5.731M | -$13.68M | |
YoY Change | -58.12% | 68.42% | |
Pretax Income | $63.63M | $23.00M | $43.83M |
YoY Change | 45.15% | 81.1% | 46.82% |
Income Tax | $12.83M | $12.70M | $23.35M |
% Of Pretax Income | 20.16% | 55.22% | 53.27% |
Net Earnings | $50.80M | $10.30M | $20.48M |
YoY Change | 148.01% | 80.7% | 28.58% |
Net Earnings / Revenue | 16.48% | 14.23% | 10.09% |
Basic Earnings Per Share | $1.26 | -$1.46 | |
Diluted Earnings Per Share | $1.15 | $246.4K | -$1.46 |
COMMON SHARES | |||
Basic Shares Outstanding | 40.26M | 18.28M | |
Diluted Shares Outstanding | 44.06M | 18.28M |
Balance Sheet
Concept | 2017 | 2016 Q4 | 2016 |
---|---|---|---|
SHORT-TERM ASSETS | |||
Cash & Short-Term Investments | $156.0M | $133.4M | $133.4M |
YoY Change | 16.94% | 3235.0% | 3235.0% |
Cash & Equivalents | $156.0M | $133.4M | $133.4M |
Short-Term Investments | |||
Other Short-Term Assets | $10.30M | $5.800M | $5.800M |
YoY Change | 77.59% | 52.63% | 52.63% |
Inventory | |||
Prepaid Expenses | |||
Receivables | $599.6M | $377.2M | $377.2M |
Other Receivables | $0.00 | $0.00 | $0.00 |
Total Short-Term Assets | $765.8M | $516.4M | $516.4M |
YoY Change | 48.3% | 158.46% | 158.46% |
LONG-TERM ASSETS | |||
Property, Plant & Equipment | $17.40M | $14.78M | $14.80M |
YoY Change | 17.57% | 123.08% | 124.24% |
Goodwill | |||
YoY Change | |||
Intangibles | |||
YoY Change | |||
Long-Term Investments | |||
YoY Change | |||
Other Assets | $9.500M | $4.636M | $3.700M |
YoY Change | 156.76% | 76.07% | 76.19% |
Total Long-Term Assets | $31.40M | $21.19M | $21.20M |
YoY Change | 48.11% | 103.21% | 103.85% |
TOTAL ASSETS | |||
Total Short-Term Assets | $765.8M | $516.4M | $516.4M |
Total Long-Term Assets | $31.40M | $21.19M | $21.20M |
Total Assets | $797.2M | $537.6M | $537.6M |
YoY Change | 48.29% | 155.72% | 155.76% |
SHORT-TERM LIABILITIES | |||
YoY Change | |||
Accounts Payable | $490.4M | $321.2M | $321.2M |
YoY Change | 52.68% | 196.11% | 196.04% |
Accrued Expenses | $28.20M | $22.97M | $23.00M |
YoY Change | 22.61% | 120.07% | 132.32% |
Deferred Revenue | |||
YoY Change | |||
Short-Term Debt | $0.00 | $0.00 | $0.00 |
YoY Change | |||
Long-Term Debt Due | |||
YoY Change | |||
Total Short-Term Liabilities | $518.5M | $344.1M | $344.1M |
YoY Change | 50.68% | 189.43% | 189.4% |
LONG-TERM LIABILITIES | |||
Long-Term Debt | $27.00M | $25.80M | $25.80M |
YoY Change | 4.65% | -51.14% | -51.14% |
Other Long-Term Liabilities | $6.000M | $3.233M | $3.200M |
YoY Change | 87.5% | 176.32% | 3100.0% |
Total Long-Term Liabilities | $33.00M | $3.233M | $29.00M |
YoY Change | 13.79% | 176.32% | -45.18% |
TOTAL LIABILITIES | |||
Total Short-Term Liabilities | $518.5M | $344.1M | $344.1M |
Total Long-Term Liabilities | $33.00M | $3.233M | $29.00M |
Total Liabilities | $551.6M | $373.2M | $373.2M |
YoY Change | 47.8% | 117.13% | 117.1% |
SHAREHOLDERS EQUITY | |||
Retained Earnings | -$14.82M | ||
YoY Change | -213.09% | ||
Common Stock | $179.2M | ||
YoY Change | |||
Preferred Stock | |||
YoY Change | |||
Treasury Stock (at cost) | |||
YoY Change | |||
Treasury Stock Shares | |||
Shareholders Equity | $245.6M | $164.4M | $164.4M |
YoY Change | |||
Total Liabilities & Shareholders Equity | $797.2M | $537.6M | $537.6M |
YoY Change | 48.29% | 155.72% | 155.76% |
Cashflow Statement
Concept | 2017 | 2016 Q4 | 2016 |
---|---|---|---|
OPERATING ACTIVITIES | |||
Net Income | $50.80M | $10.30M | $20.48M |
YoY Change | 148.01% | 80.7% | 28.58% |
Depreciation, Depletion And Amortization | $7.209M | $1.200M | $3.798M |
YoY Change | 89.81% | 71.43% | 107.77% |
Cash From Operating Activities | $31.22M | $36.00M | $75.03M |
YoY Change | -58.39% | -424.32% | -305.0% |
INVESTING ACTIVITIES | |||
Capital Expenditures | $10.11M | -$3.900M | $6.884M |
YoY Change | 46.86% | -7.14% | 34.24% |
Acquisitions | |||
YoY Change | |||
Other Investing Activities | -$3.000M | $0.00 | $0.00 |
YoY Change | -100.0% | ||
Cash From Investing Activities | -$16.06M | -$3.900M | -$9.221M |
YoY Change | 74.21% | -9.3% | 44.08% |
FINANCING ACTIVITIES | |||
Cash Dividend Paid | |||
YoY Change | |||
Common Stock Issuance & Retirement, Net | |||
YoY Change | |||
Debt Paid & Issued, Net | |||
YoY Change | |||
Cash From Financing Activities | 7.390M | -22.70M | 63.54M |
YoY Change | -88.37% | -334.02% | 113.95% |
NET CHANGE | |||
Cash From Operating Activities | 31.22M | 36.00M | 75.03M |
Cash From Investing Activities | -16.06M | -3.900M | -9.221M |
Cash From Financing Activities | 7.390M | -22.70M | 63.54M |
Net Change In Cash | 22.55M | 9.400M | 129.4M |
YoY Change | -82.57% | -264.91% | -1072.58% |
FREE CASH FLOW | |||
Cash From Operating Activities | $31.22M | $36.00M | $75.03M |
Capital Expenditures | $10.11M | -$3.900M | $6.884M |
Free Cash Flow | $21.11M | $39.90M | $68.15M |
YoY Change | -69.02% | -678.26% | -263.31% |
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|
1890000 | |
CY2017 | us-gaap |
Provision For Doubtful Accounts
ProvisionForDoubtfulAccounts
|
4289000 | |
CY2015 | us-gaap |
Other Noncash Income Expense
OtherNoncashIncomeExpense
|
-176000 | |
CY2016 | us-gaap |
Other Noncash Income Expense
OtherNoncashIncomeExpense
|
-1160000 | |
CY2017 | us-gaap |
Other Noncash Income Expense
OtherNoncashIncomeExpense
|
1303000 | |
CY2015 | us-gaap |
Increase Decrease In Accounts Receivable
IncreaseDecreaseInAccountsReceivable
|
114170000 | |
CY2016 | us-gaap |
Proceeds From Stock Options Exercised
ProceedsFromStockOptionsExercised
|
488000 | |
CY2017 | us-gaap |
Proceeds From Stock Options Exercised
ProceedsFromStockOptionsExercised
|
2565000 | |
CY2016 | us-gaap |
Income Taxes Paid Net
IncomeTaxesPaidNet
|
16740000 | |
CY2016 | us-gaap |
Interest Paid Net
InterestPaidNet
|
1696000 | |
CY2017 | us-gaap |
Interest Paid Net
InterestPaidNet
|
1320000 | |
CY2016 | us-gaap |
Capital Expenditures Incurred But Not Yet Paid
CapitalExpendituresIncurredButNotYetPaid
|
3490000 | |
CY2017 | us-gaap |
Capital Expenditures Incurred But Not Yet Paid
CapitalExpendituresIncurredButNotYetPaid
|
701000 | |
CY2016 | us-gaap |
Employee Service Share Based Compensation Allocation Of Recognized Period Costs Capitalized Amount
EmployeeServiceShareBasedCompensationAllocationOfRecognizedPeriodCostsCapitalizedAmount
|
88000 | |
CY2017 | us-gaap |
Employee Service Share Based Compensation Allocation Of Recognized Period Costs Capitalized Amount
EmployeeServiceShareBasedCompensationAllocationOfRecognizedPeriodCostsCapitalizedAmount
|
543000 | |
CY2015 | us-gaap |
Net Cash Provided By Used In Investing Activities Continuing Operations
NetCashProvidedByUsedInInvestingActivitiesContinuingOperations
|
-6376000 | |
CY2017 | us-gaap |
Payments Of Debt Issuance Costs
PaymentsOfDebtIssuanceCosts
|
154000 | |
CY2015 | us-gaap |
Repayments Of Longterm Loans From Vendors
RepaymentsOfLongtermLoansFromVendors
|
109000 | |
CY2016 | us-gaap |
Repayments Of Longterm Loans From Vendors
RepaymentsOfLongtermLoansFromVendors
|
550000 | |
CY2017 | us-gaap |
Repayments Of Longterm Loans From Vendors
RepaymentsOfLongtermLoansFromVendors
|
1001000 | |
CY2016 | us-gaap |
Proceeds From Issuance Of Convertible Preferred Stock
ProceedsFromIssuanceOfConvertiblePreferredStock
|
60000000 | |
CY2016 | us-gaap |
Payments For Repurchase Of Equity
PaymentsForRepurchaseOfEquity
|
54000000 | |
CY2015 | us-gaap |
Increase Decrease In Prepaid Deferred Expense And Other Assets
IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
|
3040000 | |
CY2016 | us-gaap |
Increase Decrease In Prepaid Deferred Expense And Other Assets
IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
|
2675000 | |
CY2017 | us-gaap |
Increase Decrease In Prepaid Deferred Expense And Other Assets
IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
|
5033000 | |
CY2015 | us-gaap |
Increase Decrease In Accounts Payable
IncreaseDecreaseInAccountsPayable
|
50021000 | |
CY2016 | us-gaap |
Increase Decrease In Accounts Payable
IncreaseDecreaseInAccountsPayable
|
209483000 | |
CY2017 | us-gaap |
Increase Decrease In Accounts Payable
IncreaseDecreaseInAccountsPayable
|
171793000 | |
CY2015 | us-gaap |
Increase Decrease In Accrued Liabilities
IncreaseDecreaseInAccruedLiabilities
|
5481000 | |
CY2016 | us-gaap |
Increase Decrease In Accrued Liabilities
IncreaseDecreaseInAccruedLiabilities
|
14722000 | |
CY2017 | us-gaap |
Increase Decrease In Accrued Liabilities
IncreaseDecreaseInAccruedLiabilities
|
8371000 | |
CY2015 | us-gaap |
Net Cash Provided By Used In Operating Activities Continuing Operations
NetCashProvidedByUsedInOperatingActivitiesContinuingOperations
|
-36560000 | |
CY2016 | us-gaap |
Net Cash Provided By Used In Operating Activities Continuing Operations
NetCashProvidedByUsedInOperatingActivitiesContinuingOperations
|
75031000 | |
CY2017 | us-gaap |
Net Cash Provided By Used In Operating Activities Continuing Operations
NetCashProvidedByUsedInOperatingActivitiesContinuingOperations
|
31224000 | |
CY2015 | us-gaap |
Payments To Acquire Property Plant And Equipment
PaymentsToAcquirePropertyPlantAndEquipment
|
5128000 | |
CY2016 | us-gaap |
Payments To Acquire Property Plant And Equipment
PaymentsToAcquirePropertyPlantAndEquipment
|
6884000 | |
CY2017 | us-gaap |
Payments To Acquire Property Plant And Equipment
PaymentsToAcquirePropertyPlantAndEquipment
|
10110000 | |
CY2015 | us-gaap |
Payments To Develop Software
PaymentsToDevelopSoftware
|
1799000 | |
CY2016 | us-gaap |
Payments To Develop Software
PaymentsToDevelopSoftware
|
2337000 | |
CY2017 | us-gaap |
Payments To Develop Software
PaymentsToDevelopSoftware
|
2954000 | |
CY2017 | us-gaap |
Payments To Acquire Businesses Gross
PaymentsToAcquireBusinessesGross
|
3000000 | |
CY2015 | us-gaap |
Proceeds From Sale And Maturity Of Available For Sale Securities
ProceedsFromSaleAndMaturityOfAvailableForSaleSecurities
|
551000 | |
CY2016 | us-gaap |
Net Cash Provided By Used In Investing Activities Continuing Operations
NetCashProvidedByUsedInInvestingActivitiesContinuingOperations
|
-9221000 | |
CY2017 | us-gaap |
Net Cash Provided By Used In Investing Activities Continuing Operations
NetCashProvidedByUsedInInvestingActivitiesContinuingOperations
|
-16064000 | |
CY2015 | us-gaap |
Proceeds From Long Term Lines Of Credit
ProceedsFromLongTermLinesOfCredit
|
30000000 | |
CY2016 | us-gaap |
Proceeds From Long Term Lines Of Credit
ProceedsFromLongTermLinesOfCredit
|
75847000 | |
CY2015 | us-gaap |
Repayments Of Long Term Lines Of Credit
RepaymentsOfLongTermLinesOfCredit
|
15000000 | |
CY2016 | us-gaap |
Repayments Of Long Term Lines Of Credit
RepaymentsOfLongTermLinesOfCredit
|
65000000 | |
CY2015 | us-gaap |
Proceeds From Issuance Of Secured Debt
ProceedsFromIssuanceOfSecuredDebt
|
15000000 | |
CY2016 | us-gaap |
Repayments Of Secured Debt
RepaymentsOfSecuredDebt
|
30000000 | |
CY2015 | us-gaap |
Payments Of Debt Issuance Costs
PaymentsOfDebtIssuanceCosts
|
190000 | |
CY2016 | us-gaap |
Payments Of Debt Issuance Costs
PaymentsOfDebtIssuanceCosts
|
976000 | |
CY2015 | us-gaap |
Proceeds From Stock Options Exercised
ProceedsFromStockOptionsExercised
|
166000 | |
CY2016 | us-gaap |
Proceeds From Issuance Of Shares Under Incentive And Share Based Compensation Plans Including Stock Options
ProceedsFromIssuanceOfSharesUnderIncentiveAndShareBasedCompensationPlansIncludingStockOptions
|
4224000 | |
CY2017 | us-gaap |
Proceeds From Issuance Of Shares Under Incentive And Share Based Compensation Plans Including Stock Options
ProceedsFromIssuanceOfSharesUnderIncentiveAndShareBasedCompensationPlansIncludingStockOptions
|
6997000 | |
CY2017 | us-gaap |
Payments Related To Tax Withholding For Share Based Compensation
PaymentsRelatedToTaxWithholdingForShareBasedCompensation
|
1017000 | |
CY2015 | ttd |
Payments Of Stock Repurchase Costs
PaymentsOfStockRepurchaseCosts
|
39000 | |
CY2016 | ttd |
Payments Of Stock Repurchase Costs
PaymentsOfStockRepurchaseCosts
|
155000 | |
CY2016 | ttd |
Temporary Equity Payments Of Stock Issuance Costs Preferred Stock
TemporaryEquityPaymentsOfStockIssuanceCostsPreferredStock
|
129000 | |
CY2016 | us-gaap |
Proceeds From Issuance Initial Public Offering
ProceedsFromIssuanceInitialPublicOffering
|
78120000 | |
CY2015 | us-gaap |
Payments Of Stock Issuance Costs
PaymentsOfStockIssuanceCosts
|
160000 | |
CY2016 | us-gaap |
Payments Of Stock Issuance Costs
PaymentsOfStockIssuanceCosts
|
4326000 | |
CY2015 | us-gaap |
Net Cash Provided By Used In Financing Activities Continuing Operations
NetCashProvidedByUsedInFinancingActivitiesContinuingOperations
|
29668000 | |
CY2016 | us-gaap |
Net Cash Provided By Used In Financing Activities Continuing Operations
NetCashProvidedByUsedInFinancingActivitiesContinuingOperations
|
63543000 | |
CY2017 | us-gaap |
Net Cash Provided By Used In Financing Activities Continuing Operations
NetCashProvidedByUsedInFinancingActivitiesContinuingOperations
|
7390000 | |
CY2015 | us-gaap |
Cash And Cash Equivalents Period Increase Decrease
CashAndCashEquivalentsPeriodIncreaseDecrease
|
-13268000 | |
CY2015 | us-gaap |
Income Taxes Paid Net
IncomeTaxesPaidNet
|
12931000 | |
CY2017 | us-gaap |
Income Taxes Paid Net
IncomeTaxesPaidNet
|
19163000 | |
CY2015 | us-gaap |
Interest Paid Net
InterestPaidNet
|
895000 | |
CY2015 | us-gaap |
Capital Expenditures Incurred But Not Yet Paid
CapitalExpendituresIncurredButNotYetPaid
|
88000 | |
CY2017 | us-gaap |
Payments For Tenant Improvements
PaymentsForTenantImprovements
|
640000 | |
CY2017 | ttd |
Debt Issuance Costs Included In Debt Net
DebtIssuanceCostsIncludedInDebtNet
|
1153000 | |
CY2015 | us-gaap |
Employee Service Share Based Compensation Allocation Of Recognized Period Costs Capitalized Amount
EmployeeServiceShareBasedCompensationAllocationOfRecognizedPeriodCostsCapitalizedAmount
|
11000 | |
CY2016 | ttd |
Adjustment To Additional Paid In Capital For Conversion And Net Exercise Of Warrants
AdjustmentToAdditionalPaidInCapitalForConversionAndNetExerciseOfWarrants
|
12596000 | |
CY2015 | ttd |
Stock Issuance Costs Accounts Payable
StockIssuanceCostsAccountsPayable
|
58000 | |
CY2016 | ttd |
Reclassification Of Warrant Liability To Temporary Equity On Net Exercise Of Warrants
ReclassificationOfWarrantLiabilityToTemporaryEquityOnNetExerciseOfWarrants
|
3789000 | |
CY2016 | us-gaap |
Asset Retirement Obligation Period Increase Decrease
AssetRetirementObligationPeriodIncreaseDecrease
|
354000 | |
CY2017 | us-gaap |
Nature Of Operations
NatureOfOperations
|
<div> <p style="margin-top:12pt;margin-bottom:0pt;text-indent:0%;font-weight:bold;font-size:10pt;font-family:Times New Roman;font-style:normal;text-transform:none;font-variant: normal;">Note 1—Nature of Operations</p> <p style="margin-top:6pt;margin-bottom:0pt;font-size:10pt;font-family:Times New Roman;font-weight:normal;font-style:normal;text-transform:none;font-variant: normal;text-indent:4.54%;">The Trade Desk, Inc. (the “Company”) was formed in November 2009 as a Delaware corporation. The Company is headquartered in Ventura, California and has offices in various cities in the United States (“U.S.”), Europe, Asia and Australia. The Company is a global technology company that empowers ad buyers by providing a self-service omnichannel software platform that enables its clients to purchase and manage data-driven digital advertising campaigns across various advertising channels and formats.</p> <p style="margin-top:18pt;margin-bottom:0pt;text-indent:4.54%;font-weight:bold;font-style:italic;font-size:10pt;font-family:Times New Roman;text-transform:none;font-variant: normal;">Risks</p> <p style="margin-top:6pt;margin-bottom:0pt;text-indent:4.54%;font-size:10pt;font-family:Times New Roman;font-weight:normal;font-style:normal;text-transform:none;font-variant: normal;">The Company is subject to certain business risks, including dependence on key employees, competition, market acceptance of the Company’s platform, ability to source demand from buyers of advertising inventory, availability of equity or debt financings and dependence on growth to achieve its business plan.</p></div> | |
CY2017 | us-gaap |
Use Of Estimates
UseOfEstimates
|
<div> <p style="margin-top:18pt;margin-bottom:0pt;font-weight:bold;font-style:italic;font-size:10pt;font-family:Times New Roman;text-transform:none;font-variant: normal;text-indent:4.54%;">Use of Estimates</p> <p style="margin-top:6pt;margin-bottom:0pt;font-size:10pt;font-family:Times New Roman;font-weight:normal;font-style:normal;text-transform:none;font-variant: normal;text-indent:4.54%;">The preparation of consolidated financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosures of contingent assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenue and expenses during the reporting period. Actual results could differ materially from these estimates.</p> <p style="margin-top:12pt;margin-bottom:0pt;text-indent:4.54%;font-size:10pt;font-family:Times New Roman;font-weight:normal;font-style:normal;text-transform:none;font-variant: normal;">On an on-going basis, management evaluates its estimates, primarily those related to: (1) revenue recognition criteria, including the determination of revenue reporting as net versus gross in the Company’s revenue arrangements, (2) allowances for doubtful accounts, (3) the useful lives of property and equipment and capitalized software development costs, (4) income taxes, (5) assumptions used in the Black-Scholes option pricing model to determine the fair value of stock-based compensation, (6) the recognition and disclosure of contingent liabilities and (7) <font style="color:#000000;">the assumptions used in valuing acquired assets and assumed liabilities in business combinations</font>. These estimates are based on historical data and experience, as well as, various other factors that management believes to be reasonable under the circumstances, the results of which form the basis<font style="font-size:11pt;font-family:Calibri;"></font> for making judgments about the carrying value of assets and liabilities that are not readily apparent from other sources. Prior to the IPO, the Company used estimates to determine the value of common and preferred stock which required the selection of appropriate valuation methodologies and models, and significant judgment in evaluating ranges of assumptions and financial inputs. Actual results may differ materially from those estimates under different assumptions or circumstances.</p></div> | |
CY2017 | us-gaap |
Concentration Risk Credit Risk
ConcentrationRiskCreditRisk
|
<div> <p style="margin-top:18pt;margin-bottom:0pt;font-weight:bold;font-style:italic;font-size:10pt;font-family:Times New Roman;text-transform:none;font-variant: normal;text-indent:4.54%;">Concentration of Risk</p> <p style="margin-top:6pt;margin-bottom:0pt;font-size:10pt;font-family:Times New Roman;font-weight:normal;font-style:normal;text-transform:none;font-variant: normal;text-indent:4.54%;">Financial instruments that potentially subject the Company to concentration of credit risk consist principally of cash and cash equivalents and accounts receivable. The Company maintains its cash and cash equivalents with financial institutions and its cash levels exceed the Federal Deposit Insurance Corporation (FDIC) federally insured limits.</p> <p style="margin-top:12pt;margin-bottom:0pt;text-indent:4.54%;font-size:10pt;font-family:Times New Roman;font-weight:normal;font-style:normal;text-transform:none;font-variant: normal;">For 2015, two clients each accounted for 12% of Gross Billings. For 2016, three clients accounted for 15%, 13% and 11%, respectively, of Gross Billings. For 2017, three clients accounted for 22%, 11% and 10%, respectively, of Gross Billings.</p> <p style="margin-top:12pt;margin-bottom:0pt;text-indent:4.54%;font-size:10pt;font-family:Times New Roman;font-weight:normal;font-style:normal;text-transform:none;font-variant: normal;">As of December 31, 2016, three clients accounted for 27%, 13% and 12%, respectively, of consolidated accounts receivable. As of December 31, 2017, three clients accounted for 33%, 14% and 11%, respectively, of consolidated accounts receivable.</p> <p style="margin-top:12pt;margin-bottom:0pt;text-indent:4.54%;font-size:10pt;font-family:Times New Roman;font-weight:normal;font-style:normal;text-transform:none;font-variant: normal;">As of December 31, 2016, one supplier accounted for 10% of consolidated accounts payable. As of December 31, 2017, one supplier accounted for 12% of consolidated accounts payable.</p></div> | |
CY2016 | us-gaap |
Allocated Share Based Compensation Expense
AllocatedShareBasedCompensationExpense
|
5056000 | |
CY2016Q3 | us-gaap |
Stockholders Equity Note Stock Split Conversion Ratio1
StockholdersEquityNoteStockSplitConversionRatio1
|
0.3333 | |
CY2017 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Award Requisite Service Period1
ShareBasedCompensationArrangementByShareBasedPaymentAwardAwardRequisiteServicePeriod1
|
P4Y | |
CY2017 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Fair Value Assumptions Expected Dividend Rate
ShareBasedCompensationArrangementByShareBasedPaymentAwardFairValueAssumptionsExpectedDividendRate
|
0.00 | |
CY2017 | us-gaap |
Effective Income Tax Rate Reconciliation At Federal Statutory Income Tax Rate
EffectiveIncomeTaxRateReconciliationAtFederalStatutoryIncomeTaxRate
|
0.350 | |
CY2017 | us-gaap |
Increase Decrease In Deferred Income Taxes
IncreaseDecreaseInDeferredIncomeTaxes
|
-600000 | |
CY2014Q4 | us-gaap |
Allowance For Doubtful Accounts Receivable
AllowanceForDoubtfulAccountsReceivable
|
172000 | |
CY2015 | us-gaap |
Allowance For Doubtful Accounts Receivable Write Offs
AllowanceForDoubtfulAccountsReceivableWriteOffs
|
28000 | |
CY2017Q4 | us-gaap |
Allowance For Doubtful Accounts Receivable
AllowanceForDoubtfulAccountsReceivable
|
2257000 | |
CY2017 | ttd |
Amortization Period Of Capitalized Software Development Costs
AmortizationPeriodOfCapitalizedSoftwareDevelopmentCosts
|
P2Y | |
CY2017Q4 | us-gaap |
Payments To Acquire Businesses Gross
PaymentsToAcquireBusinessesGross
|
3000000 | |
CY2017Q4 | ttd |
Common Stock Number Of Classes
CommonStockNumberOfClasses
|
2 | |
CY2015 | us-gaap |
Undistributed Earnings Loss Allocated To Participating Securities Basic
UndistributedEarningsLossAllocatedToParticipatingSecuritiesBasic
|
10958000 | |
CY2015 | ttd |
Preferred Stock Modification Basic
PreferredStockModificationBasic
|
3793000 | |
CY2015 | us-gaap |
Dilutive Securities Effect On Basic Earnings Per Share Other
DilutiveSecuritiesEffectOnBasicEarningsPerShareOther
|
1624000 | |
CY2015 | ttd |
Preferred Stock Modification Diluted
PreferredStockModificationDiluted
|
3793000 | |
CY2015 | us-gaap |
Net Income Loss Available To Common Stockholders Diluted
NetIncomeLossAvailableToCommonStockholdersDiluted
|
6595000 | |
CY2016 | us-gaap |
Net Income Loss Available To Common Stockholders Diluted
NetIncomeLossAvailableToCommonStockholdersDiluted
|
-26727000 | |
CY2017 | us-gaap |
Net Income Loss Available To Common Stockholders Diluted
NetIncomeLossAvailableToCommonStockholdersDiluted
|
50798000 | |
CY2015 | us-gaap |
Incremental Common Shares Attributable To Conversion Of Preferred Stock
IncrementalCommonSharesAttributableToConversionOfPreferredStock
|
2790000 | |
CY2015 | us-gaap |
Incremental Common Shares Attributable To Call Options And Warrants
IncrementalCommonSharesAttributableToCallOptionsAndWarrants
|
3699000 | |
CY2017 | us-gaap |
Incremental Common Shares Attributable To Call Options And Warrants
IncrementalCommonSharesAttributableToCallOptionsAndWarrants
|
3415000 | |
CY2017 | us-gaap |
Incremental Common Shares Attributable To Share Based Payment Arrangements
IncrementalCommonSharesAttributableToShareBasedPaymentArrangements
|
268000 | |
CY2015 | us-gaap |
Antidilutive Securities Excluded From Computation Of Earnings Per Share Amount
AntidilutiveSecuritiesExcludedFromComputationOfEarningsPerShareAmount
|
20115000 | |
CY2016 | us-gaap |
Antidilutive Securities Excluded From Computation Of Earnings Per Share Amount
AntidilutiveSecuritiesExcludedFromComputationOfEarningsPerShareAmount
|
6069000 | |
CY2016Q4 | us-gaap |
Property Plant And Equipment Gross
PropertyPlantAndEquipmentGross
|
18484000 | |
CY2017Q4 | us-gaap |
Property Plant And Equipment Gross
PropertyPlantAndEquipmentGross
|
26308000 | |
CY2016Q4 | us-gaap |
Accumulated Depreciation Depletion And Amortization Property Plant And Equipment
AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment
|
3705000 | |
CY2017Q4 | us-gaap |
Accumulated Depreciation Depletion And Amortization Property Plant And Equipment
AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment
|
8903000 | |
CY2015 | us-gaap |
Depreciation And Amortization
DepreciationAndAmortization
|
1000000 | |
CY2016 | us-gaap |
Depreciation And Amortization
DepreciationAndAmortization
|
2400000 | |
CY2017 | us-gaap |
Depreciation And Amortization
DepreciationAndAmortization
|
5300000 | |
CY2016Q4 | us-gaap |
Accounts Payable Trade Current
AccountsPayableTradeCurrent
|
307018000 | |
CY2017Q4 | us-gaap |
Accounts Payable Trade Current
AccountsPayableTradeCurrent
|
477716000 | |
CY2016Q4 | us-gaap |
Accounts Payable Other Current
AccountsPayableOtherCurrent
|
14145000 | |
CY2017 | us-gaap |
Current State And Local Tax Expense Benefit
CurrentStateAndLocalTaxExpenseBenefit
|
3906000 | |
CY2017 | us-gaap |
Current Foreign Tax Expense Benefit
CurrentForeignTaxExpenseBenefit
|
558000 | |
CY2017 | us-gaap |
Current Income Tax Expense Benefit
CurrentIncomeTaxExpenseBenefit
|
14408000 | |
CY2017 | us-gaap |
Deferred Federal Income Tax Expense Benefit
DeferredFederalIncomeTaxExpenseBenefit
|
-172000 | |
CY2017 | us-gaap |
Deferred State And Local Income Tax Expense Benefit
DeferredStateAndLocalIncomeTaxExpenseBenefit
|
-1382000 | |
CY2017Q4 | us-gaap |
Accounts Payable Other Current
AccountsPayableOtherCurrent
|
12661000 | |
CY2016Q3 | ttd |
Common Stock Number Of Classes
CommonStockNumberOfClasses
|
2 | |
us-gaap |
Conversion Of Stock Shares Converted1
ConversionOfStockSharesConverted1
|
4200000 | ||
CY2017 | us-gaap |
Conversion Of Stock Shares Converted1
ConversionOfStockSharesConverted1
|
21800000 | |
CY2017Q4 | us-gaap |
Common Stock Shares Authorized
CommonStockSharesAuthorized
|
1095000000 | |
CY2016Q1 | us-gaap |
Payments For Repurchase Of Equity
PaymentsForRepurchaseOfEquity
|
54000000 | |
CY2016Q1 | ttd |
Temporary Equity Repurchase Price As Percentage Of New Issue Price
TemporaryEquityRepurchasePriceAsPercentageOfNewIssuePrice
|
0.80 | |
CY2016Q1 | us-gaap |
Preferred Stock Redemption Premium
PreferredStockRedemptionPremium
|
47200000 | |
CY2015 | us-gaap |
Allocated Share Based Compensation Expense
AllocatedShareBasedCompensationExpense
|
374000 | |
CY2017 | us-gaap |
Allocated Share Based Compensation Expense
AllocatedShareBasedCompensationExpense
|
21317000 | |
CY2016Q4 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Equity Instruments Other Than Options Nonvested Number
ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsNonvestedNumber
|
193000 | |
CY2017 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Equity Instruments Other Than Options Grants In Period
ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsGrantsInPeriod
|
307000 | |
CY2017 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Equity Instruments Other Than Options Vested In Period
ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsVestedInPeriod
|
54000 | |
CY2017 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Equity Instruments Other Than Options Forfeited In Period
ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsForfeitedInPeriod
|
28000 | |
CY2017Q4 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Equity Instruments Other Than Options Nonvested Number
ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsNonvestedNumber
|
418000 | |
CY2016Q4 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Equity Instruments Other Than Options Nonvested Weighted Average Grant Date Fair Value
ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsNonvestedWeightedAverageGrantDateFairValue
|
29.65 | |
CY2017 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Equity Instruments Other Than Options Grants In Period Weighted Average Grant Date Fair Value
ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsGrantsInPeriodWeightedAverageGrantDateFairValue
|
43.76 | |
CY2017 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Equity Instruments Other Than Options Vested In Period Weighted Average Grant Date Fair Value
ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsVestedInPeriodWeightedAverageGrantDateFairValue
|
30.06 | |
CY2017 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Equity Instruments Other Than Options Forfeitures Weighted Average Grant Date Fair Value
ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsForfeituresWeightedAverageGrantDateFairValue
|
29.97 | |
CY2017Q4 | us-gaap |
Share Based Compensation Arrangement By Share Based Payment Award Equity Instruments Other Than Options Nonvested Weighted Average Grant Date Fair Value
ShareBasedCompensationArrangementByShareBasedPaymentAwardEquityInstrumentsOtherThanOptionsNonvestedWeightedAverageGrantDateFairValue
|
39.95 | |
CY2015 | us-gaap |
Current Federal Tax Expense Benefit
CurrentFederalTaxExpenseBenefit
|
11123000 | |
CY2016 | us-gaap |
Current Federal Tax Expense Benefit
CurrentFederalTaxExpenseBenefit
|
18300000 | |
CY2017 | us-gaap |
Current Federal Tax Expense Benefit
CurrentFederalTaxExpenseBenefit
|
9944000 | |
CY2015 | us-gaap |
Current State And Local Tax Expense Benefit
CurrentStateAndLocalTaxExpenseBenefit
|
2325000 | |
CY2016 | us-gaap |
Current State And Local Tax Expense Benefit
CurrentStateAndLocalTaxExpenseBenefit
|
5595000 | |
CY2015 | us-gaap |
Current Foreign Tax Expense Benefit
CurrentForeignTaxExpenseBenefit
|
140000 | |
CY2016 | us-gaap |
Current Foreign Tax Expense Benefit
CurrentForeignTaxExpenseBenefit
|
64000 | |
CY2015 | us-gaap |
Current Income Tax Expense Benefit
CurrentIncomeTaxExpenseBenefit
|
13588000 | |
CY2016 | us-gaap |
Current Income Tax Expense Benefit
CurrentIncomeTaxExpenseBenefit
|
23959000 | |
CY2015 | us-gaap |
Deferred Federal Income Tax Expense Benefit
DeferredFederalIncomeTaxExpenseBenefit
|
197000 | |
CY2016 | us-gaap |
Deferred Federal Income Tax Expense Benefit
DeferredFederalIncomeTaxExpenseBenefit
|
-68000 | |
CY2015 | us-gaap |
Deferred State And Local Income Tax Expense Benefit
DeferredStateAndLocalIncomeTaxExpenseBenefit
|
141000 | |
CY2016 | us-gaap |
Deferred State And Local Income Tax Expense Benefit
DeferredStateAndLocalIncomeTaxExpenseBenefit
|
-539000 | |
CY2017 | us-gaap |
Deferred Foreign Income Tax Expense Benefit
DeferredForeignIncomeTaxExpenseBenefit
|
-27000 | |
CY2015 | us-gaap |
Deferred Federal State And Local Tax Expense Benefit
DeferredFederalStateAndLocalTaxExpenseBenefit
|
338000 | |
CY2016 | us-gaap |
Deferred Federal State And Local Tax Expense Benefit
DeferredFederalStateAndLocalTaxExpenseBenefit
|
-607000 | |
CY2017 | us-gaap |
Deferred Federal State And Local Tax Expense Benefit
DeferredFederalStateAndLocalTaxExpenseBenefit
|
-1581000 | |
CY2015 | us-gaap |
Effective Income Tax Rate Reconciliation At Federal Statutory Income Tax Rate
EffectiveIncomeTaxRateReconciliationAtFederalStatutoryIncomeTaxRate
|
0.350 | |
CY2016 | us-gaap |
Effective Income Tax Rate Reconciliation At Federal Statutory Income Tax Rate
EffectiveIncomeTaxRateReconciliationAtFederalStatutoryIncomeTaxRate
|
0.350 | |
CY2015 | us-gaap |
Effective Income Tax Rate Reconciliation State And Local Income Taxes
EffectiveIncomeTaxRateReconciliationStateAndLocalIncomeTaxes
|
0.054 | |
CY2016 | us-gaap |
Effective Income Tax Rate Reconciliation State And Local Income Taxes
EffectiveIncomeTaxRateReconciliationStateAndLocalIncomeTaxes
|
0.075 | |
CY2017 | us-gaap |
Effective Income Tax Rate Reconciliation State And Local Income Taxes
EffectiveIncomeTaxRateReconciliationStateAndLocalIncomeTaxes
|
0.026 | |
CY2015 | us-gaap |
Effective Income Tax Rate Reconciliation Foreign Income Tax Rate Differential
EffectiveIncomeTaxRateReconciliationForeignIncomeTaxRateDifferential
|
-0.003 | |
CY2016 | us-gaap |
Effective Income Tax Rate Reconciliation Foreign Income Tax Rate Differential
EffectiveIncomeTaxRateReconciliationForeignIncomeTaxRateDifferential
|
0.011 | |
CY2017 | us-gaap |
Effective Income Tax Rate Reconciliation Foreign Income Tax Rate Differential
EffectiveIncomeTaxRateReconciliationForeignIncomeTaxRateDifferential
|
0.027 | |
CY2015 | us-gaap |
Effective Income Tax Rate Reconciliation Nondeductible Expense Share Based Compensation Cost
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseShareBasedCompensationCost
|
0.004 | |
CY2016 | us-gaap |
Effective Income Tax Rate Reconciliation Nondeductible Expense Share Based Compensation Cost
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseShareBasedCompensationCost
|
0.038 | |
CY2017 | us-gaap |
Effective Income Tax Rate Reconciliation Nondeductible Expense Share Based Compensation Cost
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseShareBasedCompensationCost
|
-0.190 | |
CY2015 | us-gaap |
Effective Income Tax Rate Reconciliation Nondeductible Expense Meals And Entertainment
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseMealsAndEntertainment
|
0.002 | |
CY2016 | us-gaap |
Effective Income Tax Rate Reconciliation Nondeductible Expense Meals And Entertainment
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseMealsAndEntertainment
|
0.003 | |
CY2017 | us-gaap |
Effective Income Tax Rate Reconciliation Nondeductible Expense Meals And Entertainment
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseMealsAndEntertainment
|
0.004 | |
CY2015 | ttd |
Effective Income Tax Rate Reconciliation Preferred Stock Warrant Revaluation
EffectiveIncomeTaxRateReconciliationPreferredStockWarrantRevaluation
|
0.070 | |
CY2016 | ttd |
Effective Income Tax Rate Reconciliation Preferred Stock Warrant Revaluation
EffectiveIncomeTaxRateReconciliationPreferredStockWarrantRevaluation
|
0.076 | |
CY2015 | us-gaap |
Effective Income Tax Rate Reconciliation Nondeductible Expense Research And Development
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseResearchAndDevelopment
|
0.010 | |
CY2016 | us-gaap |
Effective Income Tax Rate Reconciliation Nondeductible Expense Research And Development
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseResearchAndDevelopment
|
0.031 | |
CY2017 | us-gaap |
Effective Income Tax Rate Reconciliation Nondeductible Expense Research And Development
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseResearchAndDevelopment
|
0.028 | |
CY2017 | ttd |
Effective Income Tax Rate Reconciliation Federal Deferred Tax Asset Revaluation
EffectiveIncomeTaxRateReconciliationFederalDeferredTaxAssetRevaluation
|
0.009 | |
CY2015 | us-gaap |
Effective Income Tax Rate Reconciliation Other Reconciling Items Percent
EffectiveIncomeTaxRateReconciliationOtherReconcilingItemsPercent
|
-0.001 | |
CY2016 | us-gaap |
Effective Income Tax Rate Reconciliation Other Reconciling Items Percent
EffectiveIncomeTaxRateReconciliationOtherReconcilingItemsPercent
|
0.004 | |
CY2017Q4 | us-gaap |
Operating Leases Future Minimum Payments Due In Four Years
OperatingLeasesFutureMinimumPaymentsDueInFourYears
|
6309000 | |
CY2017Q4 | us-gaap |
Operating Leases Future Minimum Payments Due In Five Years
OperatingLeasesFutureMinimumPaymentsDueInFiveYears
|
2552000 | |
CY2017 | us-gaap |
Effective Income Tax Rate Reconciliation Other Reconciling Items Percent
EffectiveIncomeTaxRateReconciliationOtherReconcilingItemsPercent
|
0.009 | |
CY2016 | us-gaap |
Effective Income Tax Rate Reconciliation Change In Deferred Tax Assets Valuation Allowance
EffectiveIncomeTaxRateReconciliationChangeInDeferredTaxAssetsValuationAllowance
|
0.007 | |
CY2017 | us-gaap |
Effective Income Tax Rate Reconciliation Change In Deferred Tax Assets Valuation Allowance
EffectiveIncomeTaxRateReconciliationChangeInDeferredTaxAssetsValuationAllowance
|
-0.005 | |
CY2015 | us-gaap |
Effective Income Tax Rate Continuing Operations
EffectiveIncomeTaxRateContinuingOperations
|
0.466 | |
CY2016 | us-gaap |
Effective Income Tax Rate Continuing Operations
EffectiveIncomeTaxRateContinuingOperations
|
0.533 | |
CY2017 | us-gaap |
Effective Income Tax Rate Continuing Operations
EffectiveIncomeTaxRateContinuingOperations
|
0.202 | |
CY2016Q4 | us-gaap |
Deferred Tax Assets Tax Deferred Expense Reserves And Accruals Reserves
DeferredTaxAssetsTaxDeferredExpenseReservesAndAccrualsReserves
|
1774000 | |
CY2017Q4 | us-gaap |
Deferred Tax Assets Tax Deferred Expense Reserves And Accruals Reserves
DeferredTaxAssetsTaxDeferredExpenseReservesAndAccrualsReserves
|
1804000 | |
CY2016Q4 | ttd |
Deferred Tax Assets Accrued Expenses
DeferredTaxAssetsAccruedExpenses
|
2651000 | |
CY2017Q4 | ttd |
Deferred Tax Assets Accrued Expenses
DeferredTaxAssetsAccruedExpenses
|
1810000 | |
CY2016Q4 | us-gaap |
Deferred Tax Assets Operating Loss Carryforwards
DeferredTaxAssetsOperatingLossCarryforwards
|
326000 | |
CY2016Q4 | us-gaap |
Deferred Tax Assets Tax Credit Carryforwards Research
DeferredTaxAssetsTaxCreditCarryforwardsResearch
|
280000 | |
CY2017Q4 | us-gaap |
Deferred Tax Assets Tax Credit Carryforwards Research
DeferredTaxAssetsTaxCreditCarryforwardsResearch
|
774000 | |
CY2016Q4 | us-gaap |
Deferred Tax Assets Tax Deferred Expense Compensation And Benefits Share Based Compensation Cost
DeferredTaxAssetsTaxDeferredExpenseCompensationAndBenefitsShareBasedCompensationCost
|
126000 | |
CY2017Q4 | us-gaap |
Deferred Tax Assets Tax Deferred Expense Compensation And Benefits Share Based Compensation Cost
DeferredTaxAssetsTaxDeferredExpenseCompensationAndBenefitsShareBasedCompensationCost
|
1722000 | |
CY2016Q4 | us-gaap |
Deferred Tax Assets Other
DeferredTaxAssetsOther
|
760000 | |
CY2017Q4 | us-gaap |
Deferred Tax Assets Other
DeferredTaxAssetsOther
|
971000 | |
CY2016Q4 | us-gaap |
Deferred Tax Liabilities Prepaid Expenses
DeferredTaxLiabilitiesPrepaidExpenses
|
484000 | |
CY2017Q4 | us-gaap |
Deferred Tax Liabilities Prepaid Expenses
DeferredTaxLiabilitiesPrepaidExpenses
|
580000 | |
CY2016Q4 | us-gaap |
Deferred Tax Liabilities Property Plant And Equipment
DeferredTaxLiabilitiesPropertyPlantAndEquipment
|
2254000 | |
CY2017Q4 | us-gaap |
Deferred Tax Liabilities Property Plant And Equipment
DeferredTaxLiabilitiesPropertyPlantAndEquipment
|
2026000 | |
CY2016Q4 | us-gaap |
Deferred Tax Liabilities Goodwill And Intangible Assets Intangible Assets
DeferredTaxLiabilitiesGoodwillAndIntangibleAssetsIntangibleAssets
|
1075000 | |
CY2017Q4 | us-gaap |
Deferred Tax Liabilities Goodwill And Intangible Assets Intangible Assets
DeferredTaxLiabilitiesGoodwillAndIntangibleAssetsIntangibleAssets
|
1116000 | |
CY2016Q4 | us-gaap |
Deferred Tax Assets Valuation Allowance
DeferredTaxAssetsValuationAllowance
|
326000 | |
CY2016Q4 | us-gaap |
Deferred Tax Assets Liabilities Net
DeferredTaxAssetsLiabilitiesNet
|
1778000 | |
CY2017Q4 | us-gaap |
Deferred Tax Assets Liabilities Net
DeferredTaxAssetsLiabilitiesNet
|
3359000 | |
CY2017 | ttd |
Period Of Cumulative Pre Tax Income
PeriodOfCumulativePreTaxIncome
|
P3Y | |
CY2016 | us-gaap |
Unrecognized Tax Benefits Increases Resulting From Current Period Tax Positions
UnrecognizedTaxBenefitsIncreasesResultingFromCurrentPeriodTaxPositions
|
605000 | |
CY2016 | us-gaap |
Unrecognized Tax Benefits Increases Resulting From Prior Period Tax Positions
UnrecognizedTaxBenefitsIncreasesResultingFromPriorPeriodTaxPositions
|
402000 | |
CY2016Q4 | us-gaap |
Unrecognized Tax Benefits
UnrecognizedTaxBenefits
|
1007000 | |
CY2017 | us-gaap |
Unrecognized Tax Benefits Increases Resulting From Current Period Tax Positions
UnrecognizedTaxBenefitsIncreasesResultingFromCurrentPeriodTaxPositions
|
1971000 | |
CY2017 | us-gaap |
Unrecognized Tax Benefits Increases Resulting From Prior Period Tax Positions
UnrecognizedTaxBenefitsIncreasesResultingFromPriorPeriodTaxPositions
|
123000 | |
CY2017Q4 | us-gaap |
Unrecognized Tax Benefits
UnrecognizedTaxBenefits
|
3101000 | |
CY2017 | us-gaap |
Number Of Reportable Segments
NumberOfReportableSegments
|
1 | |
CY2015 | ttd |
Billings Gross
BillingsGross
|
529975000 | |
CY2016 | ttd |
Billings Gross
BillingsGross
|
990561000 | |
CY2017 | ttd |
Billings Gross
BillingsGross
|
1491742000 | |
CY2017Q4 | us-gaap |
Operating Leases Future Minimum Payments Due Current
OperatingLeasesFutureMinimumPaymentsDueCurrent
|
7570000 | |
CY2017Q4 | us-gaap |
Operating Leases Future Minimum Payments Due In Two Years
OperatingLeasesFutureMinimumPaymentsDueInTwoYears
|
7724000 | |
CY2017Q4 | us-gaap |
Operating Leases Future Minimum Payments Due In Three Years
OperatingLeasesFutureMinimumPaymentsDueInThreeYears
|
7387000 | |
CY2017Q4 | us-gaap |
Operating Leases Future Minimum Payments Due Thereafter
OperatingLeasesFutureMinimumPaymentsDueThereafter
|
211000 | |
CY2017Q4 | us-gaap |
Operating Leases Future Minimum Payments Due
OperatingLeasesFutureMinimumPaymentsDue
|
31753000 | |
CY2015 | us-gaap |
Operating Leases Rent Expense Net
OperatingLeasesRentExpenseNet
|
2200000 | |
CY2016 | us-gaap |
Operating Leases Rent Expense Net
OperatingLeasesRentExpenseNet
|
4800000 | |
CY2017 | us-gaap |
Operating Leases Rent Expense Net
OperatingLeasesRentExpenseNet
|
8200000 | |
CY2017Q4 | us-gaap |
Unrecorded Unconditional Purchase Obligation Balance On First Anniversary
UnrecordedUnconditionalPurchaseObligationBalanceOnFirstAnniversary
|
27914000 | |
CY2017Q4 | us-gaap |
Unrecorded Unconditional Purchase Obligation Balance On Second Anniversary
UnrecordedUnconditionalPurchaseObligationBalanceOnSecondAnniversary
|
8871000 | |
CY2017Q4 | us-gaap |
Unrecorded Unconditional Purchase Obligation Balance On Third Anniversary
UnrecordedUnconditionalPurchaseObligationBalanceOnThirdAnniversary
|
214000 | |
CY2017Q4 | us-gaap |
Unrecorded Unconditional Purchase Obligation Balance Sheet Amount
UnrecordedUnconditionalPurchaseObligationBalanceSheetAmount
|
36999000 |