Bubblr Inc (OTC: BBLR), also operating under the name Ethical Web.AI, is a technology company that develops AI-powered search and enterprise productivity software. The company generates revenue through platform and software products sold via digital marketplaces, including AI Vault, available on AWS Marketplace, and AI Seek, available on the Apple App Store. Bubblr holds a granted patent on its Internet-Based Search Mechanism (IBSM) in the United States, Canada, New Zealand, and South Africa, with applications pending in Australia, the European Union, and the United Kingdom. As of the 10-K filed March 31, 2026 (fiscal year ended December 31, 2025), the company disclosed limited operations, no significant operating revenues, and an expectation of continued losses. It is classified as an emerging growth company and smaller reporting company. The company operates its website at www.ethicalweb.ai.

Revenue model

Product-based revenue from enterprise AI software sold through third-party digital marketplaces, specifically AWS Marketplace (AI Vault) and the Apple App Store (AI Seek). The filing does not disclose specific revenue figures, pricing tiers, or subscription versus transactional structure for FY2025 or FY2024.

Products and services

AI Vault: an enterprise generative AI productivity tool designed to allow organizations to use AI without exposing sensitive data outside their premises, available on AWS Marketplace. AI Seek: a customizable AI-powered search application available on the Apple App Store. The company also holds an Internet-Based Search Mechanism (IBSM) patent granted in multiple jurisdictions.

Customers and end markets

Target customers are enterprises and organizations that have restricted or banned employee use of generative AI tools such as ChatGPT due to data privacy and security concerns. A Cisco survey cited in the filing found 27% of organizations have imposed restrictions on generative AI applications (source: 10-K filed March 31, 2026). No specific customer names or customer counts are disclosed.

Value-chain role

Software developer and platform provider operating at the application layer, distributing products through third-party marketplaces (AWS Marketplace, Apple App Store) and pursuing channel partnerships with at least one global service provider, as disclosed in the 10-K filed March 31, 2026.

Geographic exposure

IBSM patent granted in the United States, Canada, New Zealand, and South Africa; patent pending in Australia, the European Union, and the United Kingdom. The filing references an intent to compete internationally but does not disclose revenue by geography.

Source: SEC 10-K, filed 2026-03-31

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