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Byrna Technologies Inc

byrna.com

What Do They Do?

Designs and sells less-lethal personal-security launchers, projectiles and sprays for consumers, law-enforcement agencies and private security professionals.

How Do They Make Money?

Consumers buy through e-commerce, while dealers, distributors, retailers and security customers buy products and accessories; established wholesale customers generally pay within 30–60 days, and new wholesale or large end-user buyers typically pay upfront. Byrna also earns royalties based on licensed products manufactured.

revenue
SegmentShareRevenue
Product
Sold outright

99%
Royalty
Licensed
1.4%

Who Are Their Customers?

Consumers buy through e-commerce, Amazon, dealers and sporting-goods retailers, directly or through distributors. Law-enforcement agencies and private security firms also buy Byrna products, while international sales are mainly handled by select local distribution partners.

Do Revenues Turn Into Profits?

Yes. It kept 8 cents of every revenue dollar as net income in FY2025, but spent more cash than it brought in: free cash flow was −$9.2M.

Operating income, FY2025
10% of revenue
▲ +77% vs FY2024 ($6.7M, 8%)
Net income, FY2025
8% of revenue
▼ −24% vs FY2024 ($12.8M, 15%)
Free cash flow, FY2025
−8% of revenue
▼ Now a loss vs FY2024 ($9.4M, 11%)

How Are They Changing?

Since the FY2025 annual report
Latest quarter: Q3 FY2026, the three months to Aug 31, 2026
Revenue
▼ −46%
vs $28.2M in Q3 FY2025
Net income
▼ Now a loss
vs $2.2M in Q3 FY2025
Product share of revenue vs 98.9% in Q3 FY2025
  • Aug 10, 2026 Acquired substantially all assets of Hero Defense Systems The acquired assets relate to Hero’s less-lethal defense products, accessories and related business.

Growing. Revenue grew 2.8x in 4 years, from $42.2M in FY2021 to $118.1M in FY2025, about 29% a year.

New launcher offerings The latest report adds the Compact Launcher for everyday-carry users and expanded LE and LE PRO offerings; the older report described the SD, SD XL and TCR launchers.

Broader retail channels The latest report describes Byrna-branded retail stores and national retail partners alongside online sales; the older report described online sales and a network of outdoor and sporting-goods stores.

South American licensing The South American arrangement changed from a joint venture in which Byrna held an ownership stake to an exclusive distribution, manufacturing and licensing agreement that pays royalties.

Revenue over time
Product Royalty
$200M$100M$0

Who Do They Compete With?

Competes with Axon Enterprise, United Tactical Systems, and Wrap Technologies

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