Scholastic Corporation (NASDAQ: SCHL) is a children's media and publishing company that publishes, distributes, and sells books and educational materials primarily to children through school and trade channels. Revenue comes from book sales across school-based book fairs, book clubs, trade publishing, and education solutions, supplemented by an entertainment segment acquired through the 9 Story Media Group purchase in FY2025. The company operates four reported segments: Children's Book Publishing and Distribution ($963.9M, 59.3% of FY2025 revenues), Education Solutions ($309.8M, 19.1%), International ($279.6M, 17.2%), and Entertainment ($61.0M, 3.8%), totaling $1,625.5M in FY2025 revenues. Scholastic's top five trade customers account for approximately 75% of U.S. trade business and 16% of total revenues (FY2025 10-K). The company is headquartered in New York City and employs approximately 7,090 people globally as of the FY2025 filing. Peter Warwick has served as President and CEO since 2021.
School-based book fairs (Scholastic Book Fairs, operating since 1981, serving schools in all 50 U.S. states), school-based book clubs, trade publishing including proprietary titles such as the Hunger Games and Dog Man series, licensed and third-party books for school markets, education solutions products, and entertainment content through 9 Story Media Group (film and television programs with $42.9M in investment in film and television programs as of acquisition date).
Transactional sales of books and educational materials through school-based book fairs, book clubs (school channels), trade publishing sold via retailers and ecommerce, and education solutions products and services. The Entertainment segment, built around the FY2025 acquisition of 9 Story Media Group for $193.7M in cash, generates revenue from film, television, and distribution contracts. The company's New York City headquarters also contains retail space leased to tenants for rental income.
Primary end market is children in K-12 schools in the United States and internationally. Distribution channels include school-based book fairs and clubs, mass merchandisers, online retailers, ecommerce sites, and digital delivery platforms. Top five U.S. trade customers represent approximately 75% of U.S. trade business and 16% of total revenues (FY2025). Schools, teachers, and parents are the core end users.
United States (primary, ~82.8% of FY2025 revenues across domestic segments) and International ($279.6M, 17.2% of FY2025 revenues). International operations include a facility in Warwickshire, UK. The company holds goodwill of $198.9M and intangible assets of $87.9M as of May 31, 2025.
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