$TTD
Trade Desk, Inc.

2015 Q4 Form 10-K Financial Statement

#000119312517046742 Filed on February 16, 2017

View on sec.gov

Income Statement

Concept 2015 Q4 2015 2014 Q4
Revenue $42.70M $113.8M
YoY Change 155.54%
Cost Of Revenue $7.400M $22.97M
YoY Change 82.87%
Gross Profit $35.30M $90.87M
YoY Change 184.06%
Gross Profit Margin 82.67% 79.82%
Selling, General & Admin $13.00M $40.07M
YoY Change 67.13%
% of Gross Profit 36.83% 44.1%
Research & Development $4.300M $12.82M
YoY Change 76.81%
% of Gross Profit 12.18% 14.11%
Depreciation & Amortization $700.0K $1.828M
YoY Change 168.82%
% of Gross Profit 1.98% 2.01%
Operating Expenses $17.30M $52.89M
YoY Change 69.38%
Operating Profit $18.00M $37.98M
YoY Change 4871.2%
Interest Expense -$5.300M $1.141M
YoY Change 35.35%
% of Operating Profit -29.44% 3.0%
Other Income/Expense, Net -$8.125M
YoY Change 375.98%
Pretax Income $12.70M $29.86M
YoY Change -3265.96%
Income Tax $7.000M $13.93M
% Of Pretax Income 55.12% 46.65%
Net Earnings $5.700M $15.93M
YoY Change 318480.0%
Net Earnings / Revenue 13.35% 13.99%
Basic Earnings Per Share $0.85
Diluted Earnings Per Share $382.6K $0.39
COMMON SHARES
Basic Shares Outstanding 10.29M
Diluted Shares Outstanding 16.78M

Balance Sheet

Concept 2015 Q4 2015 2014 Q4
SHORT-TERM ASSETS
Cash & Short-Term Investments $4.000M $4.000M
YoY Change -76.88%
Cash & Equivalents $4.047M $4.000M $17.32M
Short-Term Investments
Other Short-Term Assets $3.800M $3.800M
YoY Change 171.43%
Inventory
Prepaid Expenses
Receivables $191.9M $191.9M
Other Receivables $0.00 $0.00
Total Short-Term Assets $199.8M $199.8M
YoY Change 105.77%
LONG-TERM ASSETS
Property, Plant & Equipment $6.625M $6.600M
YoY Change 175.0%
Goodwill
YoY Change
Intangibles
YoY Change
Long-Term Investments
YoY Change
Other Assets $2.633M $2.100M
YoY Change 5.0%
Total Long-Term Assets $10.43M $10.40M
YoY Change 103.92%
TOTAL ASSETS
Total Short-Term Assets $199.8M $199.8M
Total Long-Term Assets $10.43M $10.40M
Total Assets $210.2M $210.2M
YoY Change 105.68%
SHORT-TERM LIABILITIES
YoY Change
Accounts Payable $108.5M $108.5M
YoY Change 86.11%
Accrued Expenses $10.44M $9.900M
YoY Change 120.0%
Deferred Revenue
YoY Change
Short-Term Debt $0.00 $0.00
YoY Change
Long-Term Debt Due $500.0K $500.0K
YoY Change 400.0%
Total Short-Term Liabilities $118.9M $118.9M
YoY Change 89.33%
LONG-TERM LIABILITIES
Long-Term Debt $52.80M $52.80M
YoY Change 201.71%
Other Long-Term Liabilities $1.170M $100.0K
YoY Change 0.0%
Total Long-Term Liabilities $1.170M $52.90M
YoY Change 200.57%
TOTAL LIABILITIES
Total Short-Term Liabilities $118.9M $118.9M
Total Long-Term Liabilities $1.170M $52.90M
Total Liabilities $171.9M $171.9M
YoY Change 113.81%
SHAREHOLDERS EQUITY
Retained Earnings $13.10M
YoY Change
Common Stock $0.00
YoY Change
Preferred Stock
YoY Change
Treasury Stock (at cost)
YoY Change
Treasury Stock Shares
Shareholders Equity $14.14M $38.30M -$6.131M
YoY Change
Total Liabilities & Shareholders Equity $210.2M $210.2M
YoY Change 105.68%

Cashflow Statement

Concept 2015 Q4 2015 2014 Q4
OPERATING ACTIVITIES
Net Income $5.700M $15.93M
YoY Change 318480.0%
Depreciation, Depletion And Amortization $700.0K $1.828M
YoY Change 168.82%
Cash From Operating Activities -$11.10M -$36.60M
YoY Change 147.3%
INVESTING ACTIVITIES
Capital Expenditures -$4.200M $5.128M
YoY Change 516.35%
Acquisitions
YoY Change
Other Investing Activities $0.00 $600.0K
YoY Change -200.0%
Cash From Investing Activities -$4.300M -$6.400M
YoY Change 190.91%
FINANCING ACTIVITIES
Cash Dividend Paid
YoY Change
Common Stock Issuance & Retirement, Net
YoY Change
Debt Paid & Issued, Net
YoY Change
Cash From Financing Activities 9.700M 29.70M
YoY Change 6.07%
NET CHANGE
Cash From Operating Activities -11.10M -36.60M
Cash From Investing Activities -4.300M -6.400M
Cash From Financing Activities 9.700M 29.70M
Net Change In Cash -5.700M -13.30M
YoY Change -220.91%
FREE CASH FLOW
Cash From Operating Activities -$11.10M -$36.60M
Capital Expenditures -$4.200M $5.128M
Free Cash Flow -$6.900M -$41.73M
YoY Change 166.94%

Facts In Submission

Frame Concept Type Concept / XBRL Key Value Unit
CY2016Q2 dei Entity Public Float
EntityPublicFloat
0
CY2016Q3 ttd Common Stock Number Of Votes Per Share
CommonStockNumberOfVotesPerShare
1 Vote
CY2016Q3 ttd Common Stock Number Of Classes
CommonStockNumberOfClasses
2 Class
CY2013Q4 us-gaap Cash And Cash Equivalents At Carrying Value
CashAndCashEquivalentsAtCarryingValue
6365000
CY2013Q4 us-gaap Allowance For Doubtful Accounts Receivable
AllowanceForDoubtfulAccountsReceivable
524000
CY2013Q4 us-gaap Stockholders Equity
StockholdersEquity
-5687000
CY2014Q4 us-gaap Cash And Cash Equivalents At Carrying Value
CashAndCashEquivalentsAtCarryingValue
17315000
CY2014Q4 us-gaap Allowance For Doubtful Accounts Receivable
AllowanceForDoubtfulAccountsReceivable
172000
CY2014Q4 us-gaap Stockholders Equity
StockholdersEquity
-6131000
CY2015Q4 us-gaap Common Stock Par Or Stated Value Per Share
CommonStockParOrStatedValuePerShare
0.000001
CY2015Q4 us-gaap Accumulated Depreciation Depletion And Amortization Property Plant And Equipment
AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment
1265000
CY2015Q4 us-gaap Commitments And Contingencies
CommitmentsAndContingencies
CY2015Q4 us-gaap Assets
Assets
210231000
CY2015Q4 us-gaap Deferred Tax Assets Liabilities Net
DeferredTaxAssetsLiabilitiesNet
1171000
CY2015Q4 us-gaap Deferred Tax Assets Other
DeferredTaxAssetsOther
238000
CY2015Q4 us-gaap Deferred Tax Assets Tax Deferred Expense Reserves And Accruals Reserves
DeferredTaxAssetsTaxDeferredExpenseReservesAndAccrualsReserves
919000
CY2015Q4 us-gaap Assets Current
AssetsCurrent
199802000
CY2015Q4 us-gaap Deferred Tax Liabilities Prepaid Expenses
DeferredTaxLiabilitiesPrepaidExpenses
244000
CY2015Q4 us-gaap Deferred Income Tax Assets Net
DeferredIncomeTaxAssetsNet
1171000
CY2015Q4 us-gaap Deferred Tax Liabilities Goodwill And Intangible Assets Intangible Assets
DeferredTaxLiabilitiesGoodwillAndIntangibleAssetsIntangibleAssets
664000
CY2015Q4 us-gaap Deferred Tax Liabilities Property Plant And Equipment
DeferredTaxLiabilitiesPropertyPlantAndEquipment
1226000
CY2015Q4 us-gaap Accounts Payable Other Current
AccountsPayableOtherCurrent
3376000
CY2015Q4 us-gaap Cash And Cash Equivalents At Carrying Value
CashAndCashEquivalentsAtCarryingValue
4047000
CY2015Q4 us-gaap Allowance For Doubtful Accounts Receivable
AllowanceForDoubtfulAccountsReceivable
686000
CY2015Q4 us-gaap Accounts Receivable Net Current
AccountsReceivableNetCurrent
191943000
CY2015Q4 us-gaap Common Stock Value
CommonStockValue
0
CY2015Q4 us-gaap Accounts Payable Trade Current
AccountsPayableTradeCurrent
105085000
CY2015Q4 us-gaap Accounts Payable Current
AccountsPayableCurrent
108461000
CY2015Q4 us-gaap Additional Paid In Capital
AdditionalPaidInCapital
1039000
CY2015Q4 us-gaap Deferred Tax Assets Operating Loss Carryforwards
DeferredTaxAssetsOperatingLossCarryforwards
55000
CY2015Q4 us-gaap Accrued Liabilities Current
AccruedLiabilitiesCurrent
10439000
CY2015Q4 us-gaap Preferred Stock Par Or Stated Value Per Share
PreferredStockParOrStatedValuePerShare
0.000010
CY2015Q4 us-gaap Preferred Stock Shares Authorized
PreferredStockSharesAuthorized
0 shares
CY2015Q4 us-gaap Long Term Line Of Credit
LongTermLineOfCredit
44888000
CY2015Q4 us-gaap Preferred Stock Shares Outstanding
PreferredStockSharesOutstanding
0 shares
CY2015Q4 us-gaap Liabilities
Liabilities
171885000
CY2015Q4 us-gaap Liabilities And Stockholders Equity
LiabilitiesAndStockholdersEquity
210231000
CY2015Q4 us-gaap Other Liabilities Noncurrent
OtherLiabilitiesNoncurrent
1170000
CY2015Q4 us-gaap Liabilities Current
LiabilitiesCurrent
118900000
CY2015Q4 us-gaap Other Assets Noncurrent
OtherAssetsNoncurrent
2633000
CY2015Q4 us-gaap Preferred Stock Value
PreferredStockValue
CY2015Q4 us-gaap Property Plant And Equipment Net
PropertyPlantAndEquipmentNet
6625000
CY2015Q4 us-gaap Property Plant And Equipment Gross
PropertyPlantAndEquipmentGross
7890000
CY2015Q4 us-gaap Stockholders Equity
StockholdersEquity
14142000
CY2015Q4 us-gaap Temporary Equity Liquidation Preference
TemporaryEquityLiquidationPreference
27997000
CY2015Q4 us-gaap Temporary Equity Carrying Amount Attributable To Parent
TemporaryEquityCarryingAmountAttributableToParent
24204000
CY2015Q4 us-gaap Unrecognized Tax Benefits
UnrecognizedTaxBenefits
0
CY2015Q4 us-gaap Retained Earnings Accumulated Deficit
RetainedEarningsAccumulatedDeficit
13103000
CY2015Q4 us-gaap Prepaid Expense And Other Assets Current
PrepaidExpenseAndOtherAssetsCurrent
3812000
CY2015Q4 us-gaap Temporary Equity Par Or Stated Value Per Share
TemporaryEquityParOrStatedValuePerShare
0.000001
CY2015Q4 us-gaap Warrants And Rights Outstanding
WarrantsAndRightsOutstanding
6927000
CY2015Q4 us-gaap Preferred Stock Shares Issued
PreferredStockSharesIssued
0 shares
CY2015Q4 us-gaap Temporary Equity Shares Authorized
TemporaryEquitySharesAuthorized
68521000 shares
CY2015Q4 us-gaap Temporary Equity Shares Outstanding
TemporaryEquitySharesOutstanding
66330000 shares
CY2015Q4 us-gaap Temporary Equity Shares Issued
TemporaryEquitySharesIssued
66330000 shares
CY2015Q4 ttd Deferred Tax Assets Accrued Expenses
DeferredTaxAssetsAccruedExpenses
2093000
CY2015Q4 ttd Excess Tax Benefit From Share Based Compensation In Additional Paid In Capital
ExcessTaxBenefitFromShareBasedCompensationInAdditionalPaidInCapital
0
CY2016Q4 us-gaap Common Stock Par Or Stated Value Per Share
CommonStockParOrStatedValuePerShare
0.000001
CY2016Q4 us-gaap Accumulated Depreciation Depletion And Amortization Property Plant And Equipment
AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment
3705000
CY2016Q4 us-gaap Commitments And Contingencies
CommitmentsAndContingencies
CY2016Q4 us-gaap Assets
Assets
537596000
CY2016Q4 us-gaap Deferred Tax Assets Liabilities Net
DeferredTaxAssetsLiabilitiesNet
1778000
CY2016Q4 us-gaap Deferred Tax Assets Other
DeferredTaxAssetsOther
1166000
CY2016Q4 us-gaap Deferred Tax Assets Tax Deferred Expense Reserves And Accruals Reserves
DeferredTaxAssetsTaxDeferredExpenseReservesAndAccrualsReserves
1774000
CY2016Q4 us-gaap Assets Current
AssetsCurrent
516403000
CY2016Q4 us-gaap Deferred Tax Liabilities Prepaid Expenses
DeferredTaxLiabilitiesPrepaidExpenses
484000
CY2016Q4 us-gaap Deferred Income Tax Assets Net
DeferredIncomeTaxAssetsNet
1778000
CY2016Q4 us-gaap Deferred Tax Assets Valuation Allowance
DeferredTaxAssetsValuationAllowance
326000
CY2016Q4 us-gaap Deferred Tax Liabilities Goodwill And Intangible Assets Intangible Assets
DeferredTaxLiabilitiesGoodwillAndIntangibleAssetsIntangibleAssets
1075000
CY2016Q4 us-gaap Deferred Tax Liabilities Property Plant And Equipment
DeferredTaxLiabilitiesPropertyPlantAndEquipment
2254000
CY2016Q4 us-gaap Accounts Payable Other Current
AccountsPayableOtherCurrent
14145000
CY2016Q4 us-gaap Common Stock Shares Authorized
CommonStockSharesAuthorized
1095000000 shares
CY2016Q4 us-gaap Cash And Cash Equivalents At Carrying Value
CashAndCashEquivalentsAtCarryingValue
133400000
CY2016Q4 us-gaap Allowance For Doubtful Accounts Receivable
AllowanceForDoubtfulAccountsReceivable
2574000
CY2016Q4 us-gaap Accounts Receivable Net Current
AccountsReceivableNetCurrent
377240000
CY2016Q4 us-gaap Common Stock Value
CommonStockValue
0
CY2016Q4 us-gaap Accounts Payable Trade Current
AccountsPayableTradeCurrent
307018000
CY2016Q4 us-gaap Accounts Payable Current
AccountsPayableCurrent
321163000
CY2016Q4 us-gaap Additional Paid In Capital
AdditionalPaidInCapital
179198000
CY2016Q4 us-gaap Deferred Tax Assets Operating Loss Carryforwards
DeferredTaxAssetsOperatingLossCarryforwards
326000
CY2016Q4 us-gaap Accrued Liabilities Current
AccruedLiabilitiesCurrent
22973000
CY2016Q4 us-gaap Operating Leases Future Minimum Payments Due
OperatingLeasesFutureMinimumPaymentsDue
36771000
CY2016Q4 us-gaap Preferred Stock Par Or Stated Value Per Share
PreferredStockParOrStatedValuePerShare
0.000001
CY2016Q4 us-gaap Preferred Stock Shares Authorized
PreferredStockSharesAuthorized
100000000 shares
CY2016Q4 us-gaap Operating Leases Future Minimum Payments Due In Five Years
OperatingLeasesFutureMinimumPaymentsDueInFiveYears
5353000
CY2016Q4 us-gaap Operating Leases Future Minimum Payments Due In Four Years
OperatingLeasesFutureMinimumPaymentsDueInFourYears
7258000
CY2016Q4 us-gaap Long Term Line Of Credit
LongTermLineOfCredit
25847000
CY2016Q4 us-gaap Operating Leases Future Minimum Payments Due Current
OperatingLeasesFutureMinimumPaymentsDueCurrent
6594000
CY2016Q4 us-gaap Preferred Stock Shares Outstanding
PreferredStockSharesOutstanding
0 shares
CY2016Q4 us-gaap Purchase Obligation Due In Next Twelve Months
PurchaseObligationDueInNextTwelveMonths
1000000
CY2016Q4 us-gaap Liabilities
Liabilities
373216000
CY2016Q4 us-gaap Liabilities And Stockholders Equity
LiabilitiesAndStockholdersEquity
537596000
CY2016Q4 us-gaap Other Liabilities Noncurrent
OtherLiabilitiesNoncurrent
3233000
CY2016Q4 us-gaap Liabilities Current
LiabilitiesCurrent
344136000
CY2016Q4 us-gaap Operating Leases Future Minimum Payments Due Thereafter
OperatingLeasesFutureMinimumPaymentsDueThereafter
1703000
CY2016Q4 us-gaap Operating Leases Future Minimum Payments Due In Three Years
OperatingLeasesFutureMinimumPaymentsDueInThreeYears
7647000
CY2016Q4 us-gaap Unrecorded Unconditional Purchase Obligation Balance Sheet Amount
UnrecordedUnconditionalPurchaseObligationBalanceSheetAmount
4495000
CY2016Q4 us-gaap Other Assets Noncurrent
OtherAssetsNoncurrent
4636000
CY2016Q4 us-gaap Preferred Stock Value
PreferredStockValue
CY2016Q4 us-gaap Operating Leases Future Minimum Payments Due In Two Years
OperatingLeasesFutureMinimumPaymentsDueInTwoYears
8216000
CY2016Q4 us-gaap Property Plant And Equipment Net
PropertyPlantAndEquipmentNet
14779000
CY2016Q4 us-gaap Property Plant And Equipment Gross
PropertyPlantAndEquipmentGross
18484000
CY2016Q4 us-gaap Stockholders Equity
StockholdersEquity
164380000
CY2016Q4 us-gaap Unrecognized Tax Benefits
UnrecognizedTaxBenefits
1007000
CY2016Q4 us-gaap Unrecorded Unconditional Purchase Obligation Balance On Third Anniversary
UnrecordedUnconditionalPurchaseObligationBalanceOnThirdAnniversary
358000
CY2016Q4 us-gaap Retained Earnings Accumulated Deficit
RetainedEarningsAccumulatedDeficit
-14818000
CY2016Q4 us-gaap Prepaid Expense And Other Assets Current
PrepaidExpenseAndOtherAssetsCurrent
5763000
CY2016Q4 us-gaap Temporary Equity Par Or Stated Value Per Share
TemporaryEquityParOrStatedValuePerShare
0.000001
CY2016Q4 us-gaap Preferred Stock Shares Issued
PreferredStockSharesIssued
0 shares
CY2016Q4 us-gaap Temporary Equity Shares Authorized
TemporaryEquitySharesAuthorized
0 shares
CY2016Q4 us-gaap Unrecorded Unconditional Purchase Obligation Balance On First Anniversary
UnrecordedUnconditionalPurchaseObligationBalanceOnFirstAnniversary
2920000
CY2016Q4 us-gaap Unrecorded Unconditional Purchase Obligation Balance On Second Anniversary
UnrecordedUnconditionalPurchaseObligationBalanceOnSecondAnniversary
1217000
CY2016Q4 us-gaap Temporary Equity Shares Outstanding
TemporaryEquitySharesOutstanding
0 shares
CY2016Q4 us-gaap Temporary Equity Shares Issued
TemporaryEquitySharesIssued
0 shares
CY2016Q4 ttd Deferred Tax Assets Accrued Expenses
DeferredTaxAssetsAccruedExpenses
2651000
CY2016Q4 ttd Common Stock Number Of Classes
CommonStockNumberOfClasses
2 Class
CY2016Q3 us-gaap Stockholders Equity Note Stock Split Conversion Ratio1
StockholdersEquityNoteStockSplitConversionRatio1
0.3333 pure
us-gaap Conversion Of Stock Shares Converted1
ConversionOfStockSharesConverted1
4200000 shares
CY2014Q1 us-gaap Allocated Share Based Compensation Expense
AllocatedShareBasedCompensationExpense
4400000
CY2014Q1 us-gaap Stock Repurchased During Period Shares
StockRepurchasedDuringPeriodShares
685586 shares
CY2014Q1 us-gaap Stock Repurchased During Period Value
StockRepurchasedDuringPeriodValue
5000000
CY2016Q1 us-gaap Preferred Stock Redemption Premium
PreferredStockRedemptionPremium
47200000
CY2016Q1 us-gaap Payments For Repurchase Of Equity
PaymentsForRepurchaseOfEquity
54000000
CY2016Q1 ttd Temporary Equity Repurchase Price As Percentage Of New Issue Price
TemporaryEquityRepurchasePriceAsPercentageOfNewIssuePrice
0.80 pure
CY2014 us-gaap Current Federal Tax Expense Benefit
CurrentFederalTaxExpenseBenefit
321000
CY2014 us-gaap Current Income Tax Expense Benefit
CurrentIncomeTaxExpenseBenefit
561000
CY2014 us-gaap Antidilutive Securities Excluded From Computation Of Earnings Per Share Amount
AntidilutiveSecuritiesExcludedFromComputationOfEarningsPerShareAmount
22429000 shares
CY2014 us-gaap Adjustments To Additional Paid In Capital Sharebased Compensation Requisite Service Period Recognition Value
AdjustmentsToAdditionalPaidInCapitalSharebasedCompensationRequisiteServicePeriodRecognitionValue
111000
CY2014 us-gaap Effective Income Tax Rate Reconciliation Nondeductible Expense Meals And Entertainment
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseMealsAndEntertainment
-0.055 pure
CY2014 us-gaap Effective Income Tax Rate Reconciliation Nondeductible Expense Research And Development
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseResearchAndDevelopment
0.206 pure
CY2014 us-gaap Effective Income Tax Rate Reconciliation State And Local Income Taxes
EffectiveIncomeTaxRateReconciliationStateAndLocalIncomeTaxes
0.085 pure
CY2014 us-gaap Allocated Share Based Compensation Expense
AllocatedShareBasedCompensationExpense
4545000
CY2014 us-gaap Effective Income Tax Rate Reconciliation Change In Deferred Tax Assets Valuation Allowance
EffectiveIncomeTaxRateReconciliationChangeInDeferredTaxAssetsValuationAllowance
2.282 pure
CY2014 us-gaap Capital Expenditures Incurred But Not Yet Paid
CapitalExpendituresIncurredButNotYetPaid
27000
CY2014 us-gaap Deferred Federal Income Tax Expense Benefit
DeferredFederalIncomeTaxExpenseBenefit
-827000
CY2014 us-gaap General And Administrative Expense
GeneralAndAdministrativeExpense
9385000
CY2014 us-gaap Deferred Federal State And Local Tax Expense Benefit
DeferredFederalStateAndLocalTaxExpenseBenefit
-1509000
CY2014 us-gaap Depreciation And Amortization
DepreciationAndAmortization
300000
CY2014 us-gaap Depreciation Depletion And Amortization
DepreciationDepletionAndAmortization
680000
CY2014 us-gaap Effective Income Tax Rate Reconciliation At Federal Statutory Income Tax Rate
EffectiveIncomeTaxRateReconciliationAtFederalStatutoryIncomeTaxRate
0.340 pure
CY2014 us-gaap Effective Income Tax Rate Reconciliation Nondeductible Expense Share Based Compensation Cost
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseShareBasedCompensationCost
-1.638 pure
CY2014 us-gaap Deferred State And Local Income Tax Expense Benefit
DeferredStateAndLocalIncomeTaxExpenseBenefit
-682000
CY2014 us-gaap Current Foreign Tax Expense Benefit
CurrentForeignTaxExpenseBenefit
73000
CY2014 us-gaap Effective Income Tax Rate Reconciliation Other Reconciling Items Percent
EffectiveIncomeTaxRateReconciliationOtherReconcilingItemsPercent
-0.034 pure
CY2014 us-gaap Costs And Expenses
CostsAndExpenses
43784000
CY2014 us-gaap Employee Service Share Based Compensation Allocation Of Recognized Period Costs Capitalized Amount
EmployeeServiceShareBasedCompensationAllocationOfRecognizedPeriodCostsCapitalizedAmount
4000
CY2014 us-gaap Current State And Local Tax Expense Benefit
CurrentStateAndLocalTaxExpenseBenefit
167000
CY2014 us-gaap Foreign Currency Transaction Gain Loss Before Tax
ForeignCurrencyTransactionGainLossBeforeTax
-306000
CY2014 us-gaap Cost Of Services
CostOfServices
12559000
CY2014 us-gaap Deferred Income Taxes And Tax Credits
DeferredIncomeTaxesAndTaxCredits
-1509000
CY2014 us-gaap Fair Value Adjustment Of Warrants
FairValueAdjustmentOfWarrants
558000
CY2014 us-gaap Effective Income Tax Rate Continuing Operations
EffectiveIncomeTaxRateContinuingOperations
1.005 pure
CY2014 us-gaap Allowance For Doubtful Accounts Receivable Write Offs
AllowanceForDoubtfulAccountsReceivableWriteOffs
496000
CY2014 us-gaap Proceeds From Long Term Lines Of Credit
ProceedsFromLongTermLinesOfCredit
1000000
CY2014 us-gaap Operating Leases Rent Expense Net
OperatingLeasesRentExpenseNet
1200000
CY2014 us-gaap Nonoperating Income Expense
NonoperatingIncomeExpense
-1707000
CY2014 us-gaap Increase Decrease In Accrued Liabilities
IncreaseDecreaseInAccruedLiabilities
3161000
CY2014 us-gaap Net Cash Provided By Used In Continuing Operations
NetCashProvidedByUsedInContinuingOperations
10950000
CY2014 us-gaap Proceeds From Issuance Of Secured Debt
ProceedsFromIssuanceOfSecuredDebt
15000000
CY2014 us-gaap Net Income Loss
NetIncomeLoss
5000
CY2014 us-gaap Provision For Doubtful Accounts
ProvisionForDoubtfulAccounts
-144000
CY2014 us-gaap Income Loss From Continuing Operations Before Income Taxes Extraordinary Items Noncontrolling Interest
IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
-943000
CY2014 us-gaap Interest Expense
InterestExpense
843000
CY2014 us-gaap Net Cash Provided By Used In Investing Activities Continuing Operations
NetCashProvidedByUsedInInvestingActivitiesContinuingOperations
-2208000
CY2014 us-gaap Payments Of Debt Issuance Costs
PaymentsOfDebtIssuanceCosts
178000
CY2014 us-gaap Increase Decrease In Accounts Receivable
IncreaseDecreaseInAccountsReceivable
53315000
CY2014 us-gaap Increase Decrease In Accounts Payable
IncreaseDecreaseInAccountsPayable
35706000
CY2014 us-gaap Increase Decrease In Prepaid Deferred Expense And Other Assets
IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
527000
CY2014 us-gaap Operating Income Loss
OperatingIncomeLoss
764000
CY2014 us-gaap Payments For Repurchase Of Equity
PaymentsForRepurchaseOfEquity
561000
CY2014 us-gaap Net Cash Provided By Used In Financing Activities Continuing Operations
NetCashProvidedByUsedInFinancingActivitiesContinuingOperations
28003000
CY2014 us-gaap Payments To Acquire Short Term Investments
PaymentsToAcquireShortTermInvestments
551000
CY2014 us-gaap Income Taxes Paid Net
IncomeTaxesPaidNet
150000
CY2014 us-gaap Valuation Allowance Deferred Tax Asset Change In Amount
ValuationAllowanceDeferredTaxAssetChangeInAmount
2200000
CY2014 us-gaap Incremental Common Shares Attributable To Call Options And Warrants
IncrementalCommonSharesAttributableToCallOptionsAndWarrants
2901000 shares
CY2014 us-gaap Payments To Develop Software
PaymentsToDevelopSoftware
825000
CY2014 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
-948000
CY2014 us-gaap Net Cash Provided By Used In Operating Activities Continuing Operations
NetCashProvidedByUsedInOperatingActivitiesContinuingOperations
-14845000
CY2014 us-gaap Other Noncash Income Expense
OtherNoncashIncomeExpense
-289000
CY2014 us-gaap Payments To Acquire Property Plant And Equipment
PaymentsToAcquirePropertyPlantAndEquipment
832000
CY2014 us-gaap Effective Income Tax Rate Reconciliation Foreign Income Tax Rate Differential
EffectiveIncomeTaxRateReconciliationForeignIncomeTaxRateDifferential
0.020 pure
CY2014 us-gaap Weighted Average Number Of Diluted Shares Outstanding
WeightedAverageNumberOfDilutedSharesOutstanding
13134000 shares
CY2014 us-gaap Stock Repurchased And Retired During Period Value
StockRepurchasedAndRetiredDuringPeriodValue
561000
CY2014 us-gaap Repayments Of Secured Debt
RepaymentsOfSecuredDebt
3500000
CY2014 us-gaap Weighted Average Number Of Shares Outstanding Basic
WeightedAverageNumberOfSharesOutstandingBasic
10233000 shares
CY2014 us-gaap Stock Issued During Period Value Stock Options Exercised
StockIssuedDuringPeriodValueStockOptionsExercised
1000
CY2014 us-gaap Research And Development Expense
ResearchAndDevelopmentExpense
7250000
CY2014 us-gaap Undistributed Earnings Loss Allocated To Participating Securities Basic
UndistributedEarningsLossAllocatedToParticipatingSecuritiesBasic
5000
CY2014 us-gaap Proceeds From Stock Options Exercised
ProceedsFromStockOptionsExercised
1000
CY2014 us-gaap Sales Revenue Services Net
SalesRevenueServicesNet
44548000
CY2014 us-gaap Repayments Of Long Term Lines Of Credit
RepaymentsOfLongTermLinesOfCredit
4000000
CY2014 us-gaap Selling And Marketing Expense
SellingAndMarketingExpense
14590000
CY2014 us-gaap Share Based Compensation
ShareBasedCompensation
107000
CY2014 us-gaap Interest Paid Net
InterestPaidNet
487000
CY2014 us-gaap Repayments Of Longterm Loans From Vendors
RepaymentsOfLongtermLoansFromVendors
109000
CY2014 ttd Effective Income Tax Rate Reconciliation Preferred Stock Warrant Revaluation
EffectiveIncomeTaxRateReconciliationPreferredStockWarrantRevaluation
-0.201 pure
CY2014 ttd Billings Gross
BillingsGross
201804000
CY2015 us-gaap Current Federal Tax Expense Benefit
CurrentFederalTaxExpenseBenefit
11123000
CY2015 us-gaap Current Income Tax Expense Benefit
CurrentIncomeTaxExpenseBenefit
13588000
CY2015 us-gaap Antidilutive Securities Excluded From Computation Of Earnings Per Share Amount
AntidilutiveSecuritiesExcludedFromComputationOfEarningsPerShareAmount
20115000 shares
CY2015 us-gaap Adjustments To Additional Paid In Capital Sharebased Compensation Requisite Service Period Recognition Value
AdjustmentsToAdditionalPaidInCapitalSharebasedCompensationRequisiteServicePeriodRecognitionValue
385000
CY2015 us-gaap Effective Income Tax Rate Reconciliation Nondeductible Expense Meals And Entertainment
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseMealsAndEntertainment
0.002 pure
CY2015 us-gaap Effective Income Tax Rate Reconciliation Nondeductible Expense Research And Development
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseResearchAndDevelopment
-0.010 pure
CY2015 us-gaap Effective Income Tax Rate Reconciliation State And Local Income Taxes
EffectiveIncomeTaxRateReconciliationStateAndLocalIncomeTaxes
0.054 pure
CY2015 us-gaap Allocated Share Based Compensation Expense
AllocatedShareBasedCompensationExpense
374000
CY2015 us-gaap Capital Expenditures Incurred But Not Yet Paid
CapitalExpendituresIncurredButNotYetPaid
88000
CY2015 us-gaap Deferred Federal Income Tax Expense Benefit
DeferredFederalIncomeTaxExpenseBenefit
197000
CY2015 us-gaap Deferred State And Local Income Tax Expense Benefit
DeferredStateAndLocalIncomeTaxExpenseBenefit
141000
CY2015 us-gaap Current Foreign Tax Expense Benefit
CurrentForeignTaxExpenseBenefit
140000
CY2015 us-gaap General And Administrative Expense
GeneralAndAdministrativeExpense
13276000
CY2015 us-gaap Deferred Federal State And Local Tax Expense Benefit
DeferredFederalStateAndLocalTaxExpenseBenefit
338000
CY2015 us-gaap Earnings Per Share Basic
EarningsPerShareBasic
0.85
CY2015 us-gaap Depreciation And Amortization
DepreciationAndAmortization
1000000
CY2015 us-gaap Depreciation Depletion And Amortization
DepreciationDepletionAndAmortization
1828000
CY2015 us-gaap Earnings Per Share Diluted
EarningsPerShareDiluted
0.39
CY2015 us-gaap Effective Income Tax Rate Reconciliation Other Reconciling Items Percent
EffectiveIncomeTaxRateReconciliationOtherReconcilingItemsPercent
-0.001 pure
CY2015 us-gaap Costs And Expenses
CostsAndExpenses
75856000
CY2015 us-gaap Employee Service Share Based Compensation Allocation Of Recognized Period Costs Capitalized Amount
EmployeeServiceShareBasedCompensationAllocationOfRecognizedPeriodCostsCapitalizedAmount
11000
CY2015 us-gaap Current State And Local Tax Expense Benefit
CurrentStateAndLocalTaxExpenseBenefit
2325000
CY2015 us-gaap Foreign Currency Transaction Gain Loss Before Tax
ForeignCurrencyTransactionGainLossBeforeTax
-1023000
CY2015 us-gaap Cost Of Services
CostOfServices
22967000
CY2015 us-gaap Deferred Income Taxes And Tax Credits
DeferredIncomeTaxesAndTaxCredits
338000
CY2015 us-gaap Dilutive Securities Effect On Basic Earnings Per Share Other
DilutiveSecuritiesEffectOnBasicEarningsPerShareOther
1624000
CY2015 us-gaap Fair Value Adjustment Of Warrants
FairValueAdjustmentOfWarrants
5961000
CY2015 us-gaap Effective Income Tax Rate Continuing Operations
EffectiveIncomeTaxRateContinuingOperations
0.466 pure
CY2015 us-gaap Allowance For Doubtful Accounts Receivable Write Offs
AllowanceForDoubtfulAccountsReceivableWriteOffs
28000
CY2015 us-gaap Effective Income Tax Rate Reconciliation At Federal Statutory Income Tax Rate
EffectiveIncomeTaxRateReconciliationAtFederalStatutoryIncomeTaxRate
0.350 pure
CY2015 us-gaap Effective Income Tax Rate Reconciliation Nondeductible Expense Share Based Compensation Cost
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseShareBasedCompensationCost
0.004 pure
CY2015 us-gaap Proceeds From Long Term Lines Of Credit
ProceedsFromLongTermLinesOfCredit
30000000
CY2015 us-gaap Operating Leases Rent Expense Net
OperatingLeasesRentExpenseNet
2200000
CY2015 us-gaap Nonoperating Income Expense
NonoperatingIncomeExpense
-8125000
CY2015 us-gaap Proceeds From Sale And Maturity Of Available For Sale Securities
ProceedsFromSaleAndMaturityOfAvailableForSaleSecurities
551000
CY2015 us-gaap Increase Decrease In Accrued Liabilities
IncreaseDecreaseInAccruedLiabilities
5481000
CY2015 us-gaap Net Cash Provided By Used In Continuing Operations
NetCashProvidedByUsedInContinuingOperations
-13268000
CY2015 us-gaap Proceeds From Issuance Of Secured Debt
ProceedsFromIssuanceOfSecuredDebt
15000000
CY2015 us-gaap Net Income Loss
NetIncomeLoss
15929000
CY2015 us-gaap Provision For Doubtful Accounts
ProvisionForDoubtfulAccounts
-542000
CY2015 us-gaap Income Loss From Continuing Operations Before Income Taxes Extraordinary Items Noncontrolling Interest
IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
29855000
CY2015 us-gaap Interest Expense
InterestExpense
1141000
CY2015 us-gaap Net Cash Provided By Used In Investing Activities Continuing Operations
NetCashProvidedByUsedInInvestingActivitiesContinuingOperations
-6376000
CY2015 us-gaap Payments Of Debt Issuance Costs
PaymentsOfDebtIssuanceCosts
190000
CY2015 us-gaap Increase Decrease In Accounts Receivable
IncreaseDecreaseInAccountsReceivable
114170000
CY2015 us-gaap Incremental Common Shares Attributable To Conversion Of Preferred Stock
IncrementalCommonSharesAttributableToConversionOfPreferredStock
2790000 shares
CY2015 us-gaap Net Income Loss Available To Common Stockholders Diluted
NetIncomeLossAvailableToCommonStockholdersDiluted
6595000
CY2015 us-gaap Increase Decrease In Accounts Payable
IncreaseDecreaseInAccountsPayable
50021000
CY2015 us-gaap Increase Decrease In Prepaid Deferred Expense And Other Assets
IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
3040000
CY2015 us-gaap Net Income Loss Available To Common Stockholders Basic
NetIncomeLossAvailableToCommonStockholdersBasic
8764000
CY2015 us-gaap Operating Income Loss
OperatingIncomeLoss
37980000
CY2015 us-gaap Net Cash Provided By Used In Financing Activities Continuing Operations
NetCashProvidedByUsedInFinancingActivitiesContinuingOperations
29668000
CY2015 us-gaap Income Taxes Paid Net
IncomeTaxesPaidNet
12931000
CY2015 us-gaap Incremental Common Shares Attributable To Call Options And Warrants
IncrementalCommonSharesAttributableToCallOptionsAndWarrants
3699000 shares
CY2015 us-gaap Payments To Develop Software
PaymentsToDevelopSoftware
1799000
CY2015 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
13926000
CY2015 us-gaap Net Cash Provided By Used In Operating Activities Continuing Operations
NetCashProvidedByUsedInOperatingActivitiesContinuingOperations
-36560000
CY2015 us-gaap Other Noncash Income Expense
OtherNoncashIncomeExpense
-718000
CY2015 us-gaap Payments To Acquire Property Plant And Equipment
PaymentsToAcquirePropertyPlantAndEquipment
5128000
CY2015 us-gaap Effective Income Tax Rate Reconciliation Foreign Income Tax Rate Differential
EffectiveIncomeTaxRateReconciliationForeignIncomeTaxRateDifferential
-0.003 pure
CY2015 us-gaap Weighted Average Number Of Diluted Shares Outstanding
WeightedAverageNumberOfDilutedSharesOutstanding
16779000 shares
CY2015 us-gaap Weighted Average Number Of Shares Outstanding Basic
WeightedAverageNumberOfSharesOutstandingBasic
10290000 shares
CY2015 us-gaap Stock Issued During Period Value Stock Options Exercised
StockIssuedDuringPeriodValueStockOptionsExercised
166000
CY2015 us-gaap Research And Development Expense
ResearchAndDevelopmentExpense
12819000
CY2015 us-gaap Undistributed Earnings Loss Allocated To Participating Securities Basic
UndistributedEarningsLossAllocatedToParticipatingSecuritiesBasic
10958000
CY2015 us-gaap Proceeds From Stock Options Exercised
ProceedsFromStockOptionsExercised
166000
CY2015 us-gaap Payments Of Stock Issuance Costs
PaymentsOfStockIssuanceCosts
160000
CY2015 us-gaap Sales Revenue Services Net
SalesRevenueServicesNet
113836000
CY2015 us-gaap Repayments Of Long Term Lines Of Credit
RepaymentsOfLongTermLinesOfCredit
15000000
CY2015 us-gaap Selling And Marketing Expense
SellingAndMarketingExpense
26794000
CY2015 us-gaap Share Based Compensation
ShareBasedCompensation
374000
CY2015 us-gaap Interest Paid Net
InterestPaidNet
895000
CY2015 us-gaap Repayments Of Longterm Loans From Vendors
RepaymentsOfLongtermLoansFromVendors
109000
CY2015 ttd Effective Income Tax Rate Reconciliation Preferred Stock Warrant Revaluation
EffectiveIncomeTaxRateReconciliationPreferredStockWarrantRevaluation
0.070 pure
CY2015 ttd Stock Issued During Period Value Conversion Of Preferred Stock And Modification Of Warrants
StockIssuedDuringPeriodValueConversionOfPreferredStockAndModificationOfWarrants
3793000
CY2015 ttd Payments Of Stock Repurchase Costs
PaymentsOfStockRepurchaseCosts
39000
CY2015 ttd Preferred Stock Modification Basic
PreferredStockModificationBasic
3793000
CY2015 ttd Preferred Stock Modification Diluted
PreferredStockModificationDiluted
3793000
CY2015 ttd Stock Issuance Costs Accounts Payable
StockIssuanceCostsAccountsPayable
58000
CY2015 ttd Billings Gross
BillingsGross
529975000
CY2016 us-gaap Asset Retirement Obligation Period Increase Decrease
AssetRetirementObligationPeriodIncreaseDecrease
354000
CY2016 dei Entity Registrant Name
EntityRegistrantName
TRADE DESK, INC.
CY2016 us-gaap Current Federal Tax Expense Benefit
CurrentFederalTaxExpenseBenefit
18300000
CY2016 us-gaap Current Income Tax Expense Benefit
CurrentIncomeTaxExpenseBenefit
23959000
CY2016 us-gaap Antidilutive Securities Excluded From Computation Of Earnings Per Share Amount
AntidilutiveSecuritiesExcludedFromComputationOfEarningsPerShareAmount
6069000 shares
CY2016 dei Document Type
DocumentType
10-K
CY2016 dei Entity Central Index Key
EntityCentralIndexKey
0001671933
CY2016 us-gaap Adjustments To Additional Paid In Capital Sharebased Compensation Requisite Service Period Recognition Value
AdjustmentsToAdditionalPaidInCapitalSharebasedCompensationRequisiteServicePeriodRecognitionValue
5144000
CY2016 dei Document Period End Date
DocumentPeriodEndDate
2016-12-31
CY2016 us-gaap Effective Income Tax Rate Reconciliation Nondeductible Expense Meals And Entertainment
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseMealsAndEntertainment
0.003 pure
CY2016 us-gaap Effective Income Tax Rate Reconciliation Nondeductible Expense Research And Development
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseResearchAndDevelopment
-0.031 pure
CY2016 us-gaap Effective Income Tax Rate Reconciliation State And Local Income Taxes
EffectiveIncomeTaxRateReconciliationStateAndLocalIncomeTaxes
0.075 pure
CY2016 us-gaap Adjustments To Additional Paid In Capital Warrant Issued
AdjustmentsToAdditionalPaidInCapitalWarrantIssued
12596000
CY2016 dei Entity Well Known Seasoned Issuer
EntityWellKnownSeasonedIssuer
No
CY2016 us-gaap Allocated Share Based Compensation Expense
AllocatedShareBasedCompensationExpense
5056000
CY2016 us-gaap Effective Income Tax Rate Reconciliation Change In Deferred Tax Assets Valuation Allowance
EffectiveIncomeTaxRateReconciliationChangeInDeferredTaxAssetsValuationAllowance
0.007 pure
CY2016 us-gaap Capital Expenditures Incurred But Not Yet Paid
CapitalExpendituresIncurredButNotYetPaid
3490000
CY2016 us-gaap Deferred Federal Income Tax Expense Benefit
DeferredFederalIncomeTaxExpenseBenefit
-68000
CY2016 us-gaap Deferred State And Local Income Tax Expense Benefit
DeferredStateAndLocalIncomeTaxExpenseBenefit
-539000
CY2016 dei Document Fiscal Year Focus
DocumentFiscalYearFocus
2016
CY2016 dei Current Fiscal Year End Date
CurrentFiscalYearEndDate
--12-31
CY2016 dei Entity Current Reporting Status
EntityCurrentReportingStatus
Yes
CY2016 us-gaap General And Administrative Expense
GeneralAndAdministrativeExpense
32163000
CY2016 dei Amendment Flag
AmendmentFlag
false
CY2016 us-gaap Current Foreign Tax Expense Benefit
CurrentForeignTaxExpenseBenefit
64000
CY2016 us-gaap Deferred Federal State And Local Tax Expense Benefit
DeferredFederalStateAndLocalTaxExpenseBenefit
-607000
CY2016 us-gaap Earnings Per Share Basic
EarningsPerShareBasic
-1.46
CY2016 us-gaap Concentration Risk Credit Risk
ConcentrationRiskCreditRisk
<div> <p style="MARGIN-BOTTOM: 0pt; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman; MARGIN-LEFT: 4%; MARGIN-TOP: 18pt"> <b><i>Concentration of Risk</i></b></p> <p style="MARGIN-BOTTOM: 0pt; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman; MARGIN-TOP: 6pt; TEXT-INDENT: 4%"> Financial instruments that potentially subject the Company to concentration of credit risk consist principally of cash and accounts receivable. The Company maintains its cash with financial institutions and its cash levels exceed the Federal Deposit Insurance Corporation (FDIC) federally insured limits.</p> <p style="MARGIN-BOTTOM: 0pt; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman; MARGIN-TOP: 12pt; TEXT-INDENT: 4%"> For 2014, one client accounted for 11% of Gross Billings. For 2015, two clients each accounted for 12% of Gross Billings. For 2016, three clients accounted for 15%, 13% and 11%, respectively, of Gross Billings.</p> <p style="MARGIN-BOTTOM: 0pt; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman; MARGIN-TOP: 12pt; TEXT-INDENT: 4%"> As of December&#xA0;31, 2015, three clients accounted for 18%, 13% and 10%, respectively, of consolidated accounts receivable. As of December&#xA0;31, 2016, three clients accounted for 27%, 13% and 12%, respectively, of consolidated accounts receivable.</p> <p style="MARGIN-BOTTOM: 0pt; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman; MARGIN-TOP: 12pt; TEXT-INDENT: 4%"> As of December&#xA0;31, 2015, one supplier accounted for 11% of consolidated accounts payable. As of December&#xA0;31, 2016, one supplier accounted for 10% of consolidated accounts payable.</p> </div>
CY2016 us-gaap Depreciation And Amortization
DepreciationAndAmortization
2400000
CY2016 us-gaap Depreciation Depletion And Amortization
DepreciationDepletionAndAmortization
3798000
CY2016 dei Document Fiscal Period Focus
DocumentFiscalPeriodFocus
FY
CY2016 us-gaap Earnings Per Share Diluted
EarningsPerShareDiluted
-1.46
CY2016 us-gaap Effective Income Tax Rate Reconciliation Other Reconciling Items Percent
EffectiveIncomeTaxRateReconciliationOtherReconcilingItemsPercent
0.004 pure
CY2016 us-gaap Costs And Expenses
CostsAndExpenses
145408000
CY2016 dei Entity Filer Category
EntityFilerCategory
Non-accelerated Filer
CY2016 us-gaap Employee Service Share Based Compensation Allocation Of Recognized Period Costs Capitalized Amount
EmployeeServiceShareBasedCompensationAllocationOfRecognizedPeriodCostsCapitalizedAmount
88000
CY2016 dei Entity Voluntary Filers
EntityVoluntaryFilers
No
CY2016 us-gaap Current State And Local Tax Expense Benefit
CurrentStateAndLocalTaxExpenseBenefit
5595000
CY2016 us-gaap Foreign Currency Transaction Gain Loss Before Tax
ForeignCurrencyTransactionGainLossBeforeTax
-1151000
CY2016 us-gaap Cost Of Services
CostOfServices
39876000
CY2016 us-gaap Deferred Income Taxes And Tax Credits
DeferredIncomeTaxesAndTaxCredits
-607000
CY2016 us-gaap Fair Value Adjustment Of Warrants
FairValueAdjustmentOfWarrants
9458000
CY2016 us-gaap Effective Income Tax Rate Continuing Operations
EffectiveIncomeTaxRateContinuingOperations
0.533 pure
CY2016 us-gaap Allowance For Doubtful Accounts Receivable Write Offs
AllowanceForDoubtfulAccountsReceivableWriteOffs
2000
CY2016 us-gaap Effective Income Tax Rate Reconciliation At Federal Statutory Income Tax Rate
EffectiveIncomeTaxRateReconciliationAtFederalStatutoryIncomeTaxRate
0.350 pure
CY2016 us-gaap Effective Income Tax Rate Reconciliation Nondeductible Expense Share Based Compensation Cost
EffectiveIncomeTaxRateReconciliationNondeductibleExpenseShareBasedCompensationCost
0.038 pure
CY2016 us-gaap Proceeds From Long Term Lines Of Credit
ProceedsFromLongTermLinesOfCredit
75847000
CY2016 us-gaap Operating Leases Rent Expense Net
OperatingLeasesRentExpenseNet
4800000
CY2016 us-gaap Nonoperating Income Expense
NonoperatingIncomeExpense
-13684000
CY2016 us-gaap Increase Decrease In Accrued Liabilities
IncreaseDecreaseInAccruedLiabilities
14722000
CY2016 us-gaap Proceeds From Issuance Of Shares Under Incentive And Share Based Compensation Plans Including Stock Options
ProceedsFromIssuanceOfSharesUnderIncentiveAndShareBasedCompensationPlansIncludingStockOptions
4224000
CY2016 us-gaap Net Cash Provided By Used In Continuing Operations
NetCashProvidedByUsedInContinuingOperations
129353000
CY2016 us-gaap Net Income Loss
NetIncomeLoss
20482000
CY2016 us-gaap Provision For Doubtful Accounts
ProvisionForDoubtfulAccounts
-1890000
CY2016 us-gaap Income Loss From Continuing Operations Before Income Taxes Extraordinary Items Noncontrolling Interest
IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
43834000
CY2016 us-gaap Interest Expense
InterestExpense
3075000
CY2016 us-gaap Net Cash Provided By Used In Investing Activities Continuing Operations
NetCashProvidedByUsedInInvestingActivitiesContinuingOperations
-9221000
CY2016 us-gaap Preferred Stock Redemption Premium
PreferredStockRedemptionPremium
47209000
CY2016 us-gaap Payments Of Debt Issuance Costs
PaymentsOfDebtIssuanceCosts
976000
CY2016 us-gaap Increase Decrease In Accounts Receivable
IncreaseDecreaseInAccountsReceivable
187736000
CY2016 us-gaap Net Income Loss Available To Common Stockholders Diluted
NetIncomeLossAvailableToCommonStockholdersDiluted
-26727000
CY2016 us-gaap Increase Decrease In Accounts Payable
IncreaseDecreaseInAccountsPayable
209483000
CY2016 us-gaap Increase Decrease In Prepaid Deferred Expense And Other Assets
IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
2675000
CY2016 us-gaap Net Income Loss Available To Common Stockholders Basic
NetIncomeLossAvailableToCommonStockholdersBasic
-26727000
CY2016 us-gaap Operating Income Loss
OperatingIncomeLoss
57518000
CY2016 us-gaap Payments For Repurchase Of Equity
PaymentsForRepurchaseOfEquity
54000000
CY2016 us-gaap Net Cash Provided By Used In Financing Activities Continuing Operations
NetCashProvidedByUsedInFinancingActivitiesContinuingOperations
63543000
CY2016 us-gaap Income Taxes Paid Net
IncomeTaxesPaidNet
16740000
CY2016 us-gaap Weighted Average Number Of Diluted Shares Outstanding
WeightedAverageNumberOfDilutedSharesOutstanding
18280000 shares
CY2016 us-gaap Payments To Develop Software
PaymentsToDevelopSoftware
2337000
CY2016 us-gaap Income Tax Expense Benefit
IncomeTaxExpenseBenefit
23352000
CY2016 us-gaap Nature Of Operations
NatureOfOperations
<div> <p style="margin-top:12pt; margin-bottom:0pt; font-size:10pt; font-family:Times New Roman"> <b>Note 1&#x2014;Nature of Operations</b></p> <p style="margin-top:6pt; margin-bottom:0pt; text-indent:4%; font-size:10pt; font-family:Times New Roman"> The Trade Desk,&#xA0;Inc. (the &#x201C;Company&#x201D;) was formed in November 2009 as a Delaware corporation. The Company is headquartered in Ventura, California and has offices in various cities in the United States, Europe, Asia and Australia. The Company is a technology company that empowers advertising agencies and other buyers by providing a self-service platform that enables clients to purchase and manage data-driven digital advertising campaigns across various advertising formats.</p> <p style="margin-top:18pt; margin-bottom:0pt; margin-left:4%; font-size:10pt; font-family:Times New Roman"> <b><i>Initial Public Offering</i></b></p> <p style="margin-top:6pt; margin-bottom:0pt; text-indent:4%; font-size:10pt; font-family:Times New Roman"> In September 2016, the Company completed an initial public offering (&#x201C;IPO&#x201D;). See Note 9&#x2014;Capitalization.</p> <p style="margin-top:18pt; margin-bottom:0pt; margin-left:4%; font-size:10pt; font-family:Times New Roman"> <b><i>Risks</i></b></p> <p style="margin-top:6pt; margin-bottom:0pt; text-indent:4%; font-size:10pt; font-family:Times New Roman"> The Company is subject to certain business risks, including dependence on key employees, competition, market acceptance of the Company&#x2019;s platform, ability to source demand from buyers of advertising inventory and dependence on growth to achieve its business plan.</p> </div>
CY2016 us-gaap Net Cash Provided By Used In Operating Activities Continuing Operations
NetCashProvidedByUsedInOperatingActivitiesContinuingOperations
75031000
CY2016 us-gaap Other Noncash Income Expense
OtherNoncashIncomeExpense
-3050000
CY2016 us-gaap Number Of Reportable Segments
NumberOfReportableSegments
1 Segment
CY2016 us-gaap Payments To Acquire Property Plant And Equipment
PaymentsToAcquirePropertyPlantAndEquipment
6884000
CY2016 us-gaap Impairment Of Long Lived Assets Held For Use
ImpairmentOfLongLivedAssetsHeldForUse
0
CY2016 us-gaap Use Of Estimates
UseOfEstimates
<div> <p style="MARGIN-BOTTOM: 0pt; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman; MARGIN-LEFT: 4%; MARGIN-TOP: 18pt"> <b><i>Use of Estimates</i></b></p> <p style="MARGIN-BOTTOM: 0pt; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman; MARGIN-TOP: 6pt; TEXT-INDENT: 4%"> The preparation of consolidated financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosures of contingent assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenue and expenses during the reporting period. Actual results could differ materially from these estimates.</p> <p style="MARGIN-BOTTOM: 0pt; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman; MARGIN-TOP: 12pt; TEXT-INDENT: 4%"> On an <font style="WHITE-SPACE: nowrap">on-going</font> basis, management evaluates its estimates, primarily those related to: (1)&#xA0;revenue recognition criteria, including the determination of revenue reporting as net versus gross in the Company&#x2019;s revenue arrangements, (2)&#xA0;allowances for doubtful accounts, (3)&#xA0;the useful lives of property and equipment and capitalized software development costs, (4)&#xA0;income taxes, (5)&#xA0;the valuation of common and preferred stock for periods prior to the completion of the IPO, (6)&#xA0;assumptions used in the <font style="WHITE-SPACE: nowrap">Black-Scholes</font> option pricing model to determine the fair value of stock-based compensation and (7)&#xA0;the recognition and disclosure of contingent liabilities. These estimates are based on historical data and experience, as well as, various other factors that management believes to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying value of assets and liabilities that are not readily apparent from other sources. Estimates relating to the valuation of common and preferred stock required the selection of appropriate valuation methodologies and models, and significant judgment in evaluating ranges of assumptions and financial inputs. Actual results may differ materially from those estimates under different assumptions or circumstances.</p> </div>
CY2016 us-gaap Effective Income Tax Rate Reconciliation Foreign Income Tax Rate Differential
EffectiveIncomeTaxRateReconciliationForeignIncomeTaxRateDifferential
0.011 pure
CY2016 us-gaap Stock Repurchased And Retired During Period Value
StockRepurchasedAndRetiredDuringPeriodValue
2362000
CY2016 us-gaap Repayments Of Secured Debt
RepaymentsOfSecuredDebt
30000000
CY2016 us-gaap Unrecognized Tax Benefits Increases Resulting From Prior Period Tax Positions
UnrecognizedTaxBenefitsIncreasesResultingFromPriorPeriodTaxPositions
402000
CY2016 us-gaap Share Based Compensation Arrangement By Share Based Payment Award Fair Value Assumptions Expected Dividend Rate
ShareBasedCompensationArrangementByShareBasedPaymentAwardFairValueAssumptionsExpectedDividendRate
0.00 pure
CY2016 us-gaap Stock Issued During Period Value Conversion Of Convertible Securities
StockIssuedDuringPeriodValueConversionOfConvertibleSecurities
83241000
CY2016 us-gaap Proceeds From Issuance Initial Public Offering
ProceedsFromIssuanceInitialPublicOffering
78120000
CY2016 us-gaap Unrecognized Tax Benefits Increases Resulting From Current Period Tax Positions
UnrecognizedTaxBenefitsIncreasesResultingFromCurrentPeriodTaxPositions
605000
CY2016 us-gaap Stock Issued During Period Value New Issues
StockIssuedDuringPeriodValueNewIssues
73634000
CY2016 us-gaap Weighted Average Number Of Shares Outstanding Basic
WeightedAverageNumberOfSharesOutstandingBasic
18280000 shares
CY2016 us-gaap Share Based Compensation
ShareBasedCompensation
5056000
CY2016 us-gaap Stock Issued During Period Value Stock Options Exercised
StockIssuedDuringPeriodValueStockOptionsExercised
488000
CY2016 dei Trading Symbol
TradingSymbol
ttd
CY2016 us-gaap Research And Development Expense
ResearchAndDevelopmentExpense
27313000
CY2016 us-gaap Proceeds From Stock Options Exercised
ProceedsFromStockOptionsExercised
488000
CY2016 us-gaap Payments Of Stock Issuance Costs
PaymentsOfStockIssuanceCosts
4326000
CY2016 us-gaap Sales Revenue Services Net
SalesRevenueServicesNet
202926000
CY2016 us-gaap Interest Paid Net
InterestPaidNet
1696000
CY2016 us-gaap Stock Issued During Period Value Employee Stock Purchase Plan
StockIssuedDuringPeriodValueEmployeeStockPurchasePlan
4224000
CY2016 us-gaap Repayments Of Long Term Lines Of Credit
RepaymentsOfLongTermLinesOfCredit
65000000
CY2016 us-gaap Selling And Marketing Expense
SellingAndMarketingExpense
46056000
CY2016 us-gaap Repayments Of Longterm Loans From Vendors
RepaymentsOfLongtermLoansFromVendors
550000
CY2016 us-gaap Share Based Compensation Arrangement By Share Based Payment Award Award Requisite Service Period1
ShareBasedCompensationArrangementByShareBasedPaymentAwardAwardRequisiteServicePeriod1
P4Y
CY2016 ttd Effective Income Tax Rate Reconciliation Preferred Stock Warrant Revaluation
EffectiveIncomeTaxRateReconciliationPreferredStockWarrantRevaluation
0.076 pure
CY2016 ttd Stock Issued During Period Values Warrants Exercised
StockIssuedDuringPeriodValuesWarrantsExercised
0
CY2016 ttd Amortization Period Of Capitalized Software Development Costs
AmortizationPeriodOfCapitalizedSoftwareDevelopmentCosts
P2Y
CY2016 ttd Stock Issued During Period Value Restricted Stock Award Grants
StockIssuedDuringPeriodValueRestrictedStockAwardGrants
0
CY2016 ttd Payments Of Stock Repurchase Costs
PaymentsOfStockRepurchaseCosts
155000
CY2016 ttd Adjustment To Additional Paid In Capital For Conversion And Net Exercise Of Warrants
AdjustmentToAdditionalPaidInCapitalForConversionAndNetExerciseOfWarrants
12596000
CY2016 ttd Reclassification Of Warrant Liability To Temporary Equity On Net Exercise Of Warrants
ReclassificationOfWarrantLiabilityToTemporaryEquityOnNetExerciseOfWarrants
3789000
CY2016 ttd Temporary Equity Payments Of Stock Issuance Costs Preferred Stock
TemporaryEquityPaymentsOfStockIssuanceCostsPreferredStock
129000
CY2016 ttd Billings Gross
BillingsGross
990561000

Files In Submission

Name View Source Status
0001193125-17-046742-index-headers.html Edgar Link pending
0001193125-17-046742-index.html Edgar Link pending
0001193125-17-046742.txt Edgar Link pending
0001193125-17-046742-xbrl.zip Edgar Link pending
d306969d10k.htm Edgar Link pending
d306969dex211.htm Edgar Link pending
d306969dex231.htm Edgar Link pending
d306969dex311.htm Edgar Link pending
d306969dex312.htm Edgar Link pending
d306969dex321.htm Edgar Link pending
FilingSummary.xml Edgar Link unprocessable
Financial_Report.xlsx Edgar Link pending
g306969g18x79.jpg Edgar Link pending
g306969g49u52.jpg Edgar Link pending
g306969g71u91.jpg Edgar Link pending
g306969s0001_306969.jpg Edgar Link pending
R1.htm Edgar Link pending
R10.htm Edgar Link pending
R11.htm Edgar Link pending
R12.htm Edgar Link pending
R13.htm Edgar Link pending
R14.htm Edgar Link pending
R15.htm Edgar Link pending
R16.htm Edgar Link pending
R17.htm Edgar Link pending
R18.htm Edgar Link pending
R19.htm Edgar Link pending
R2.htm Edgar Link pending
R20.htm Edgar Link pending
R21.htm Edgar Link pending
R22.htm Edgar Link pending
R23.htm Edgar Link pending
R24.htm Edgar Link pending
R25.htm Edgar Link pending
R26.htm Edgar Link pending
R27.htm Edgar Link pending
R28.htm Edgar Link pending
R29.htm Edgar Link pending
R3.htm Edgar Link pending
R30.htm Edgar Link pending
R31.htm Edgar Link pending
R32.htm Edgar Link pending
R33.htm Edgar Link pending
R34.htm Edgar Link pending
R35.htm Edgar Link pending
R36.htm Edgar Link pending
R37.htm Edgar Link pending
R38.htm Edgar Link pending
R39.htm Edgar Link pending
R4.htm Edgar Link pending
R40.htm Edgar Link pending
R41.htm Edgar Link pending
R42.htm Edgar Link pending
R43.htm Edgar Link pending
R44.htm Edgar Link pending
R45.htm Edgar Link pending
R46.htm Edgar Link pending
R47.htm Edgar Link pending
R48.htm Edgar Link pending
R49.htm Edgar Link pending
R5.htm Edgar Link pending
R50.htm Edgar Link pending
R51.htm Edgar Link pending
R52.htm Edgar Link pending
R53.htm Edgar Link pending
R54.htm Edgar Link pending
R55.htm Edgar Link pending
R56.htm Edgar Link pending
R57.htm Edgar Link pending
R58.htm Edgar Link pending
R59.htm Edgar Link pending
R6.htm Edgar Link pending
R60.htm Edgar Link pending
R61.htm Edgar Link pending
R62.htm Edgar Link pending
R63.htm Edgar Link pending
R64.htm Edgar Link pending
R65.htm Edgar Link pending
R66.htm Edgar Link pending
R67.htm Edgar Link pending
R68.htm Edgar Link pending
R69.htm Edgar Link pending
R7.htm Edgar Link pending
R70.htm Edgar Link pending
R71.htm Edgar Link pending
R72.htm Edgar Link pending
R73.htm Edgar Link pending
R74.htm Edgar Link pending
R75.htm Edgar Link pending
R76.htm Edgar Link pending
R77.htm Edgar Link pending
R78.htm Edgar Link pending
R79.htm Edgar Link pending
R8.htm Edgar Link pending
R9.htm Edgar Link pending
report.css Edgar Link pending
Show.js Edgar Link pending
ttd-20161231.xml Edgar Link completed
ttd-20161231.xsd Edgar Link pending
ttd-20161231_cal.xml Edgar Link unprocessable
ttd-20161231_def.xml Edgar Link unprocessable
ttd-20161231_lab.xml Edgar Link unprocessable
ttd-20161231_pre.xml Edgar Link unprocessable