Allbirds Inc (NASDAQ: BIRD) is a footwear and apparel company that designs and sells sustainable shoes and clothing direct to consumers. Revenue comes from transactional sales through its own digital channels and physical retail stores, with footwear representing the majority of net revenue. Net revenue was $152.5 million in FY2025, down 19.7% from $189.8 million in FY2024. The company operated an omni-channel model combining e-commerce with owned retail stores, though in the first quarter of 2026 it closed all remaining full-price stores in the United States, retaining two outlet stores in the United States and two stores in the United Kingdom. The company reported a net loss of 50.7% of net revenue in FY2025. Subsequent to FY2025, Allbirds entered a definitive agreement with an affiliate of American Exchange Group to sell substantially all company assets, following a formal strategic alternatives process initiated in the fourth quarter of 2025. Joe Vernachio serves as CEO and Ann Mitchell as CFO, as of the March 30, 2026 filing date.

Revenue model

Transactional direct-to-consumer sales of footwear and apparel through owned e-commerce and physical retail stores. No subscription or licensing model disclosed in the filing.

Products and services

Footwear is the primary product category and represents the majority of revenue, consisting of core franchise styles and new product introductions. Secondary categories include apparel such as tees, sweats, socks, and underwear. Materials sourcing emphasizes sustainable inputs.

Customers and end markets

Individual consumers purchasing footwear and apparel directly through digital channels and owned retail stores. No material customer concentration disclosed. End market is the consumer footwear and sustainable apparel segment.

Value-chain role

Vertically integrated brand that designs products, sources materials, manages direct-to-consumer distribution via e-commerce and owned stores, and controls customer relationships without a wholesale intermediary layer disclosed in the filing.

Geographic exposure

Primary markets are the United States and the United Kingdom, based on store fleet disclosures. The company has sold business operations in certain other geographical markets. As of the first quarter of 2026, the U.S. footprint was reduced to two outlet stores.

Source: SEC 10-K, filed 2026-03-31

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