General Mills Inc
generalmills.comWhat Do They Do?
Sells branded foods for people and pets to retailers, foodservice distributors, and operators worldwide.
10-K for FY2026, filed Jul 1, 2026For 160 years, General Mills has been making food the world loves. We are a leading global manufacturer and marketer of branded consumer…View ↗
We offer a variety of human and pet food products that provide great taste, nutrition, convenience, and value for consumers around the…View ↗
Our primary customers are grocery stores, mass merchandisers, membership stores, natural food chains, drug, dollar and discount chains…View ↗
How Do They Make Money?
Customers buy snacks and other packaged foods through generally short-term contracts; a sale is completed when the shipment is accepted, and payment terms are short-term.
10-K for FY2026, filed Jul 1, 2026snacks, including grain, fruit and savory snacks, nutrition bars, and frozen hot snacks; ready-to-eat cereal; convenient meals, including…View ↗
Our revenues primarily result from contracts with customers, which are generally short-term and have a single performance obligationView ↗
– the delivery of product. We recognize revenue for the sale of packaged foods at the point in time when our performance obligation has…View ↗
However, on a limited case-by-case basis with prior approval, we may allow customers to return product. In limited circumstances, product…View ↗
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10-K for FY2026, filed Jul 1, 2026
FY2026 revenue by product or service ↗
$18.4B
-
10-K for FY2026, filed Jul 1, 2026
$18.4B ↗
| Segment | Share | Revenue | How money arrives |
|---|---|---|---|
|
Snacks
Sold outright
10-K for FY2026, filed Jul 1, 2026 |
22%
FY2023: 22%
|
Snacks, FY2026
$4.1B Sources
|
Sold outright |
|
Cereal
Sold outright
10-K for FY2026, filed Jul 1, 2026 |
17%
FY2023: 16%
|
Cereal, FY2026
$3.1B Sources
|
Sold outright |
|
Convenient meals
Sold outright
10-K for FY2026, filed Jul 1, 2026 |
16%
FY2023: 15%
|
Convenient meals, FY2026
$2.9B Sources
|
Sold outright |
|
Pet
Sold outright
10-K for FY2026, filed Jul 1, 2026 |
15%
FY2023: 12%
|
Pet, FY2026
$2.8B Sources
|
Sold outright |
|
Dough
Sold outright
10-K for FY2026, filed Jul 1, 2026 |
13%
FY2023: 12%
|
Dough, FY2026
$2.4B Sources
|
Sold outright |
|
Baking mixes and ingredients
Sold outright
10-K for FY2026, filed Jul 1, 2026 |
10%
FY2023: 10%
|
Baking mixes and ingredients, FY2026
$1.9B Sources
|
Sold outright |
|
Yogurt
Sold outright
|
0.6%
FY2023: 7.3%
|
Yogurt, FY2026
$102M Sources
|
Sold outright |
|
Super-premium ice cream
Sold outright
|
4.3%
FY2023: 3.5%
|
Super-premium ice cream, FY2026
$782.7M Sources
|
Sold outright |
|
Other
Sold outright
|
1.9%
FY2023: 2.1%
|
Other, FY2026
$352.3M Sources
|
Sold outright |
Who Are Their Customers?
Retailers and pet specialty stores, along with foodservice distributors and operators, generally buy through the company's direct sales force; brokers and distributors serve some products, customer types, and markets.
10-K for FY2026, filed Jul 1, 2026Our primary customers are grocery stores, mass merchandisers, membership stores, natural food chains, drug, dollar and discount chains…View ↗
10-K for FY2026, filed Jul 1, 2026
Our primary customers are grocery stores, mass merchandisers, membership stores, natural food chains, drug, dollar and discount chains…View ↗
Do Revenues Turn Into Profits?
Not on paper. It lost $87.6M in FY2026, but brought in more cash than it spent: $1.6B of free cash flow.
10-K for FY2026, filed Jul 1, 2026
$885.8MView ↗
10-K for FY2026, filed Jul 1, 2026
−$87.6MView ↗
10-K for FY2026, filed Jul 1, 2026
$1.6BView ↗
How Are They Changing?
10-Q for Q1 FY2027, filed Sep 23, 2026
Open tableView ↗
Growing. Revenue grew 8.6x in 4 years, from $2.1B in FY2022 to $18.4B in FY2026, about 71% a year.
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