Hyatt Hotels Corp (NYSE: H) is a hospitality company that owns, manages, and franchises a portfolio of hotel and resort brands across the full-service, select-service, and lifestyle segments. Revenue comes from a mix of owned and leased hotel operations, management fees earned as a percentage of gross revenues from managed properties, and franchise fees charged to independently owned hotels operating under Hyatt brand licenses. The asset-light management and franchising model generates fee income with lower capital intensity than owned properties, while the owned and leased segment carries direct operating exposure. Hyatt competes in global hospitality against Marriott International, Hilton Worldwide, and InterContinental Hotels Group. Headquarters are in Chicago, Illinois. The 10-K filed February 13, 2026 covers fiscal year ended December 31, 2025.

Revenue model

Three primary streams: (1) owned and leased hotel revenues from rooms, food and beverage, and other guest services at directly operated properties; (2) management fees based on a percentage of gross revenues from third-party-owned hotels operating under Hyatt management contracts; (3) franchise fees from independently owned properties licensed under Hyatt brands.

Products and services

Full-service hotels and resorts, select-service hotels, lifestyle hotels, management contracts, franchise licenses, loyalty program (World of Hyatt).

Customers and end markets

Business travelers, leisure travelers, group and convention customers, and third-party hotel owners seeking management or franchise arrangements.

Value-chain role

Hotel brand owner, property operator (owned/leased segment), third-party hotel manager, and franchisor.

Geographic exposure

Global footprint; specific country-level revenue breakdown not supported by the provided filing excerpts.

Competitors

Marriott International, Hilton Worldwide, InterContinental Hotels Group

Source: SEC 10-K, filed 2026-02-13

Industry: Hotels & Motels Peers: Airbnb Inc Carnival Corp Choice Hotels International Inc Expedia Group Inc Hilton Worldwide Holdings Inc Marriott International Inc Marriott Vacations Worldwide Corp Norwegian Cruise Line Holdings Ltd Royal Caribbean Cruises Ltd Wyndham Hotels & Resorts Inc