Inuvo, Inc.

inuvo.com

What Do They Do?

Builds AI-driven advertising technology that identifies consumer interests and helps agencies, brands and advertising platforms target ads across digital channels.

How Do They Make Money?

Agencies and brands pay for services as they are delivered during an insertion-order period; platform customers pay based on ads placed or clicked in each period, usually at a price per click or per thousand impressions.

FY2025 revenue

Who Are Their Customers?

Inuvo sells managed and self-service audience discovery and ad activation to agencies and brands, and provides advertising-demand platforms with strategic integrations. Sales teams engage agencies, trading desks, brands and platforms directly.

Customers above 10% of revenue, FY2025

of revenue from two customers (64%, 19%)

FY2024: 75% from one customer

Do Revenues Turn Into Profits?

No. It lost $5.1M in FY2025.

Operating income, FY2025

−8% of revenue

▲ +21% (Loss) vs FY2024 (−$5.5M, −7%)

Net income, FY2025

−6% of revenue

▼ −12% (Loss) vs FY2024 (−$5.8M, −7%)

Free cash flow, FY2025

−4% of revenue

▲ +108% (Loss) vs FY2024 (−$1.6M, −2%)

How Are They Changing?

Since the FY2025 annual report

Latest quarter: Q2 FY2026, the three months to Jun 30, 2026

Revenue: ▼ −67%; vs $22.7M in Q2 FY2025
Net income: ▲ +169% (Loss); vs −$1.5M in Q2 FY2025

Aug 11, 2026 CFO retirement and successor appointment announced Wallace D. Ruiz planned to retire effective August 17, 2026; Derric Ciccone was appointed president and CFO effective that date.

Growing. Revenue grew 44% in 4 years, from $59.8M in FY2021 to $86.2M in FY2025, about 10% a year.

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