Shoe Carnival Inc (NASDAQ: SCVL) is a footwear retail company that sells shoes and related merchandise through physical stores and e-commerce under two banners, Shoe Carnival and Shoe Station. Revenue comes entirely from merchandise sales at retail prices across its store network and online channels. As of January 31, 2026, the company operated 426 stores across 35 U.S. states and Puerto Rico, with Shoe Station-bannered stores representing approximately 34% of the total fleet, up from approximately 10% at the end of Fiscal 2024, following a rebannering effort in which 101 stores were converted during Fiscal 2025. E-commerce represented approximately 10% of merchandise sales in each of Fiscal 2025 and Fiscal 2024. The Shoe Perks loyalty program drove approximately 78% of comparable store net sales from enrolled members in Fiscal 2025. Merchandise inventories totaled $439.6 million as of January 31, 2026, representing approximately 37% of total assets. Clifton E. Sifford serves as Interim President and Chief Executive Officer, per the 10-K filed March 26, 2026.

Revenue model

Transactional retail revenue from footwear and merchandise sales in physical stores and through e-commerce websites. No subscription or licensing component is disclosed. In-store open-stock self-service format combined with staffed customer service drives per-visit transactions, supported by the Shoe Perks loyalty and CRM program.

Products and services

Footwear and related merchandise sold under the Shoe Carnival and Shoe Station retail banners. The Shoe Perks loyalty rewards program provides personalized offers and earns rewards on in-store and online purchases. E-commerce operates separately branded websites for each banner.

Customers and end markets

General consumer retail footwear shoppers. Loyalty program members (Shoe Perks) accounted for approximately 78% of comparable store net sales in Fiscal 2025. No disclosed customer concentration by individual account. End market is value-oriented consumer footwear.

Value-chain role

Specialty footwear retailer. Buys merchandise from manufacturers and distributes through an Evansville, Indiana distribution center, which received 97% of merchandise in Fiscal 2025. Ships to stores approximately once per week. Operates as a direct-to-consumer seller with no disclosed wholesale or licensing segment.

Geographic exposure

United States and Puerto Rico. 426 total stores as of January 31, 2026, spanning 35 states and Puerto Rico. Largest store concentrations in Texas (47), Florida (32), Illinois (32), Indiana (26), and Wisconsin (27). No international operations disclosed.

Source: SEC 10-K, filed 2026-03-26

Industry: Retail-Shoe Stores Peers: Abercrombie & Fitch Co Caleres Inc CHICO'S FAS, INC. Children's Place Inc Designer Brands Inc Genesco Inc GUESS INC Torrid Holdings Inc TJX Companies Inc Zumiez Inc