Scotts Miracle-Gro Co (NYSE: SMG) is a consumer lawn and garden products company that sells branded fertilizers, soils, mulches, grass seed, and pest control products to home center, mass merchandise, and independent garden retail channels. Revenue is generated through direct product sales supplemented by a marketing agency agreement with Monsanto under which SMG provides sales, merchandising, warehousing, and marketing support for Monsanto's consumer Roundup branded herbicide products in exchange for fees. SMG also sells through its own e-commerce platform and retail partners' e-commerce channels. For fiscal year ended September 30, 2025, net sales were $3.41 billion, down from $3.55 billion in FY2024. Gross margin improved to 30.6% in FY2025 from 23.9% in FY2024. Interest expense was $128.8 million in FY2025, reflecting a debt-heavy capital structure. James Hagedorn serves as Chairman and Chief Executive Officer, and Mark J. Scheiwer serves as CFO, both as of November 25, 2025.

Revenue model

Transactional product sales of branded lawn, garden, and pest control products through home centers, mass merchandisers, warehouse clubs, hardware chains, nurseries, and garden centers. Supplemental fee income from the Monsanto Roundup marketing agreement covering sales, merchandising, and warehousing services.

Products and services

Branded lawn and garden products including fertilizers, potting soils, mulches, grass seed, and pest control products sold under the Scotts and Miracle-Gro brands. Marketing, sales, merchandising, and warehousing services for Monsanto's consumer Roundup branded herbicide line under the Third Amended and Restated Exclusive Agency and Marketing Agreement.

Customers and end markets

Primary customers are home centers, mass merchandisers, warehouse clubs, large hardware chains, independent hardware stores, nurseries, and garden centers. End market is do-it-yourself residential lawn and garden care. Products also reach consumers through the company's own e-commerce store and retail partners' e-commerce platforms.

Value-chain role

Branded product manufacturer and distributor sitting between raw material suppliers and retail channels. Also acts as a contract marketing and sales agent for Monsanto's Roundup consumer products, handling sales force deployment, merchandising, warehousing, and marketing program execution.

Geographic exposure

Primary operations in the United States federal jurisdiction, with some presence in local, state, and foreign jurisdictions as noted in tax disclosures. The filing does not provide a specific revenue breakdown by geography beyond U.S.-primary operations.

Source: SEC 10-K, filed 2025-11-25

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