MarineMax Inc
marinemax.comWhat Do They Do?
Sells new and used recreational boats and related marine products to recreational boaters, and provides marina, repair, brokerage and charter services to boat and yacht owners.
10-K for FY2025, filed Nov 17, 2025
How Do They Make Money?
Customers pay mainly for boats, motors and trailers when they accept them; repairs are billed when work is completed, while service, storage and charter revenue is earned over contract terms.
10-K for FY2025, filed Nov 17, 2025The majority of our revenue is from contracts with customers for the sale of boats, motors, and trailers. We recognize revenue from boat…View ↗
We recognize revenue from parts and service operations (boat maintenance and repairs) over time as services are performed. Each boat…View ↗
We recognize revenue from service operations and slip and storage rentals over time on a straight-line basis over the term of the contract…View ↗
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10-K for FY2025, filed Nov 17, 2025
FY2025 revenue by reportable segment ↗
$2.3B
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10-K for FY2025, filed Nov 17, 2025
$2.3B ↗
| Segment | Share | Revenue | How money arrives |
|---|---|---|---|
|
Retail Operations
|
100%
FY2022: 96%
|
Retail Operations, FY2025
$2.3B Sources
|
|
|
Product Manufacturing
Sold outright
|
6.0%
FY2022: 7.6%
|
Product Manufacturing, FY2025
$138.9M Sources
|
Sold outright |
Who Are Their Customers?
Retail customers buy through MarineMax dealerships, and Cruisers Yachts and Intrepid Powerboats also sell through independent dealers. Finance and insurance products are also offered to independent dealers and brokers.
10-K for FY2025, filed Nov 17, 2025
Do Revenues Turn Into Profits?
Not on paper. It lost $31.6M in FY2025, but brought in more cash than it spent: $11.9M of free cash flow.
10-K for FY2025, filed Nov 17, 2025
$34MView ↗
10-K for FY2025, filed Nov 17, 2025
−$31.6MView ↗
10-K for FY2025, filed Nov 17, 2025
$11.9MView ↗
How Are They Changing?
- Net income
-
Sources
10-Q for Q3 FY2026, filed Jul 23, 2026
$15.4MView ↗
- ▲ Now profitable
- vs −$52.1M in Q3 FY2025
10-Q for Q3 FY2026, filed Jul 23, 2026
Open tableView ↗
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Aug 10, 2026
MarineMax agreed to be acquired by Safe Harbor
The proposed all-cash deal pays shareholders $53.00 per share and requires shareholder and regulatory approval.
Sources
8-K, filed Aug 10, 2026
OLDSMAR, Fla. and Dallas – (BUSINESS WIRE) – August 10, 2026 – MarineMax, Inc. (NYSE: HZO) (“MarineMax” or the “Company”), a marina…View ↗
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Jul 23, 2026
Reaffirmed full-year earnings guidance
Adjusted EBITDA guidance remains $110 million to $125 million and adjusted net income $0.40 to $0.95 per diluted share.
Sources
8-K, filed Jul 23, 2026
Based on results to date, current business conditions, retail trends and other factors, the Company continues to expect fiscal 2026…View ↗
Growing. Revenue grew 12% in 4 years, from $2.1B in FY2021 to $2.3B in FY2025, about 3% a year.
Intrepid's sales channel
Intrepid Powerboats moved from a direct-to-consumer model to sales through MarineMax dealerships and independent dealers.
10-K for FY2022, filed Nov 18, 2022 10-K for FY2025, filed Nov 17, 2025As of September 30, 2022, the Product Manufacturing segment included activity of Cruisers Yachts, a wholly-owned MarineMax subsidiary…View ↗
As of September 30, 2025, the Product Manufacturing segment included activity of Cruisers Yachts, a wholly-owned MarineMax subsidiary…View ↗
Digital retail platform
The digital portfolio has expanded to include Boatzon, a boat and marine digital retail platform, alongside Boatyard.
10-K for FY2022, filed Nov 18, 2022 10-K for FY2025, filed Nov 17, 2025MarineMax is the world’s largest recreational boat and yacht retailer, selling new and used recreational boats, yachts, and related marine…View ↗
We believe we are the world’s largest recreational boat and yacht retailer, marina operator and superyacht services company. As of…View ↗
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