Intuit Inc

intuit.com

What Do They Do?

Provides financial, tax and marketing services and software to consumers, small and mid-market businesses, and accounting professionals.

How Do They Make Money?

Customers pay for hosted online offerings by subscription or as they use them; Credit Karma earns a fee when a referral leads to an approved action.

revenue

Segment	Share	Revenue	How money arrives
Service Mix	88% FY2023: 14%		Mix
Product and other	12%

Who Are Their Customers?

Customers buy directly through websites, apps and inside sales, and also through retail locations, accountants, bookkeepers, resellers, technology partners and professional service providers.

Do Revenues Turn Into Profits?

Yes. It kept 21 cents of every revenue dollar as net income in FY2026 and turned 40 cents into free cash flow.

Operating income, FY2026

27% of revenue

▲ +20% vs FY2025 ($4.9B, 26%)

Net income, FY2026

21% of revenue

▲ +18% vs FY2025 ($3.9B, 21%)

Free cash flow, FY2026

40% of revenue

▲ +41% vs FY2025 ($6.1B, 33%)

How Are They Changing?

Growing. Revenue grew 69% in 4 years, from $12.7B in FY2022 to $21.4B in FY2026, about 14% a year.

Revenue over time

Service Product and other Service

$25B$12.5B$0

FY2022 FY2023 FY2024 FY2025 FY2026

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