Sweetgreen Inc (NYSE: SG) is a restaurant company that owns and operates fast-casual restaurants serving customizable, health-focused salads and bowls. Revenue comes entirely from direct restaurant sales, with customers ordering in-person, through the Sweetgreen app, or via third-party delivery platforms. As of December 28, 2025, Sweetgreen owned and operated 281 restaurants across 24 states and Washington, D.C. The company competes in the fast-casual segment against other health-focused chains, delivery kitchens, food aggregators, and grocery stores selling freshly prepared foods. Sweetgreen runs a loyalty program called SG Rewards and has deployed automated kitchen units called Infinite Kitchen in select restaurants. The company sources ingredients through regional distribution networks with direct relationships with domestic farmers and producers. Sweetgreen is a Delaware corporation, founded with a mission around healthy food at scale, and reports on a fiscal year ending in late December.

Revenue model

Transactional restaurant sales. Customers pay per order at company-owned and operated restaurants, through the Sweetgreen app, or via third-party delivery marketplaces including DoorDash, Grubhub, and Uber Eats.

Products and services

Customizable salads and bowls sold through company-owned fast-casual restaurants. SG Rewards loyalty program. Digital ordering via proprietary app. Infinite Kitchen automated kitchen units deployed in select locations.

Customers and end markets

Individual consumers seeking health-focused, freshly prepared meals. Customers order in-person, via the Sweetgreen app, or through third-party delivery platforms.

Value-chain role

Vertically integrated fast-casual restaurant operator. Sources ingredients directly from domestic farmers and producers through regional distribution networks, prepares food in-house, and sells directly to end consumers.

Geographic exposure

United States only. 281 restaurants across 24 states and Washington, D.C. as of December 28, 2025.

Competitors

DoorDash, Grubhub, Uber Eats, Delivery kitchens and food aggregators, Grocery stores focused on freshly prepared or organic foods

Source: SEC 10-K, filed 2026-02-27

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