Mobivity Holdings Corp. engages in the development and operation of proprietary platforms over which brands and enterprises can conduct national and localized, data-driven marketing campaigns. The company is headquartered in Chandler, Arizona and currently employs 37 full-time employees. The company went IPO on 2010-01-04. The Company’s cloud-based Connected Rewards technology delivers consumer offers and rewards by connecting retail, restaurant, and convenience brand offers to gameplay in mobile games. Through its partnerships with game publishers, developers, and ad networks, the Company connects the universe of mobile game consumers to its broad network of brands. Through Connected Rewards, game developers attract more players to their games, brands experience more traffic from players redeeming their brand offers in-store and online, and consumers get rewards from brands by playing mobile games. Its recurrency platform is delivered as a software-as-a-service (SaaS) platform used by convenience and quick service restaurant brands to build and engage with their customers. Through its Connected Rewards business, its platform provides incentivized programs in digital environments.