LiveRamp Holdings (NYSE: RAMP) is a data connectivity company that operates a cloud-based data collaboration platform enabling brands, publishers, and data providers to connect, match, and activate consumer data across marketing channels. Revenue comes from two streams: subscription fees for access to the LiveRamp platform, and Marketplace and Other revenue consisting of revenue-sharing fees from the LiveRamp Data Marketplace, professional services, and transactional usage-based fees from publishers and addressable TV providers (as disclosed in the FY2026 10-K, filed 2026-05-21). The platform centers on two core products: Live/Identity, which resolves consumer identities across offline and online systems using a proprietary RampID and Authenticated Traffic Solution (ATS), and Live/Access, which provides access to third-party data providers through the Data Marketplace. On May 16, 2026, LiveRamp entered into a merger agreement with MMS USA Holdings, a wholly owned subsidiary of Publicis Groupe S.A., under which LiveRamp would become a wholly owned subsidiary of Publicis upon closing.

Revenue model

Subscription fees for platform access recognized ratably over the subscription period, plus Marketplace and Other revenue from revenue-sharing fees on Data Marketplace transactions (reported net), professional services, and transactional usage-based fees from publishers and addressable TV providers.

Products and services

LiveRamp Data Collaboration Platform; Live/Identity enterprise identity infrastructure with RampID and Authenticated Traffic Solution (ATS); Live/Access Data Marketplace providing access to third-party data providers; professional services including product implementation, data science analytics, and audience measurement.

Customers and end markets

Brand advertisers, publishers, data providers, retail media networks, addressable TV providers, agencies, and marketing technology platforms. End markets include digital advertising, commerce media, retail media, e-commerce, and direct marketing across addressable channels.

Value-chain role

Neutral data connectivity intermediary sitting between brands, publishers, and data providers. Resolves and links consumer identities across enterprise databases and digital environments, enabling audience targeting, measurement, and data collaboration without requiring data to leave customer environments.

Geographic exposure

Operates in the United States and multiple international markets. The filing references compliance with data protection regulations across various countries but does not specify revenue percentages by geography.

Source: SEC 10-K, filed 2026-05-21

Industry: Services-Computer Processing & Data Preparation Peers: EVERBRIDGE, INC. Agilysys Inc Alkami Technology Inc Expensify Inc ForgeRock, Inc. InterDigital Inc Olo Inc. MODEL N, INC. Salesforce Inc Zeta Global Holdings Corp