Fossil Group (NASDAQ: FOSL) is a consumer fashion accessories company that designs, develops, markets, and distributes watches, jewelry, handbags, small leather goods, belts, and sunglasses. Revenue comes from selling products under owned brands, including Fossil, Skagen, Michele, Relic, and Zodiac, as well as under licensed brands distributed through wholesale, distributor, and direct-to-consumer channels. As of the end of FY2025, the Americas segment contributed 42.9% of consolidated revenue, Europe 33.2%, with Asia comprising the remainder. International sales represented 67.4% of consolidated net sales in FY2025. The company operated 97 Company-owned stores in the Americas and 49 in Europe as of the end of FY2025, down a net 49 stores (19.8%) from the end of FY2024. CEO Franco Fogliato was appointed in September 2024 and is executing a turnaround plan centered on exiting smartwatches, closing underperforming retail stores, and returning to a full-price selling model. Net sales decreased $140.6 million, or 12.3%, in FY2025 versus FY2024. The company carries a full valuation allowance against deferred tax assets, which stood at $273.2 million as of FY2025.

Revenue model

Transactional sales of fashion accessories through wholesale, distributor, and direct-to-consumer channels, including Company-owned retail stores and owned e-commerce websites. Licensed brand products generate royalty obligations payable to licensors, with minimum royalty commitments regardless of sales volume.

Products and services

Watches (traditional and, through FY2025 exit, smartwatches), jewelry, handbags, small leather goods, belts, and sunglasses sold under owned brands Fossil, Skagen, Michele, Relic, and Zodiac, and under licensed brand agreements including Armani and others referenced in the filing.

Customers and end markets

End consumers purchasing fashion accessories through wholesale partners, third-party distributors, Company-owned retail stores, and owned e-commerce sites. Wholesale and distributor channels serve physical retail points of sale globally. Direct-to-consumer includes 146 Company-owned stores across Americas and Europe as of the end of FY2025.

Value-chain role

Design, development, marketing, and distribution company. Fossil Group does not manufacture internally; it sources products, with a significant portion manufactured in China. The company holds owned trademarks and enters licensing agreements to produce and distribute products under third-party brand names.

Geographic exposure

Three operating segments: Americas (42.9% of FY2025 consolidated revenue), Europe including Middle East and Africa (33.2%), and Asia including Australia, China, and other markets (remainder). International sales represented 67.4% of consolidated net sales in FY2025.

Source: SEC 10-K, filed 2026-03-12

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