Outdoor Holding Company.
outdoorholding.comWhat Do They Do?
Runs an online marketplace for firearms, hunting, shooting and outdoor products, connecting buyers and sellers and helping them complete regulated firearm transfers through licensed dealers.
10-K for FY2026, filed Jun 22, 2026
How Do They Make Money?
Earns marketplace and service fees, and generates advertising-campaign and shipping revenue through GunBroker.
10-K for FY2026, filed Jun 22, 2026Outdoor Holding Company is the owner of the GunBroker Marketplace ("GunBroker" or the "Marketplace"), a leading online marketplace serving…View ↗
$51.1M
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10-K for FY2026, filed Jun 22, 2026
$51.1M ↗
Who Are Their Customers?
Outdoor enthusiasts, sport shooters, collectors and other consumers buy from individual sellers, small businesses, retailers and manufacturers through GunBroker; licensed dealers handle transfers for firearm sales. Manufacturers, media and publishing groups, and service providers use its advertising, analytics and other tools.
10-K for FY2026, filed Jun 22, 2026Outdoor Holding Company ("Outdoor Holding," "we," "us," "our" or the "Company") began its operations in 2017 as a producer of…View ↗
GunBroker is a leading online marketplace dedicated to firearms, hunting, shooting and related products. GunBroker does not hold any…View ↗
CustomersView ↗
Buyers: Outdoor enthusiasts, sport shooters, collectors, and general consumers of firearms and related products.View ↗
Sellers: Ranging from individual users and small businesses to large-scale retailers and manufacturers.View ↗
Industry Partners: Includes FFLs, manufacturers, media and publishing organizations, and service providers who utilize our tools, analytics…View ↗
Do Revenues Turn Into Profits?
No. It lost $3.5M in FY2026.
How Are They Changing?
- Net income
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Sources
10-Q for Q1 FY2026, filed Aug 10, 2026
$3.6MView ↗
- ▲ Now profitable
- vs −$6.5M in Q1 FY2025
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Jun 29, 2026
Company changes its independent auditor
Withum was dismissed and Grant Thornton engaged as independent auditor for fiscal 2027.
Sources
8-K, filed Jun 29, 2026
On June 26, 2026, the Audit Committee approved the engagement of Grant Thornton LLP (“Grant Thornton”) as the Company’s independent…View ↗
Focus on the marketplace
The older report described both ammunition manufacturing and GunBroker; the latest describes the continuing business as GunBroker after the ammunition segment sale.
10-K for FY2023, filed Jun 14, 2023 10-K for FY2026, filed Jun 22, 2026Reportable SegmentsView ↗
Ammunition – which consists of our manufacturing business. The Ammunition segment engages in the design, production and marketing of…View ↗
Marketplace – which consists of the GunBroker.com Ecommerce marketplace. In its role as an auction site, GunBroker.com supports the lawful…View ↗
During the year ended March 31, 2025, our Board of Directors (the "Board of Directors") initiated a formal review of various strategic…View ↗
Following the Transaction, we continue to operate our online Marketplace business. Unless otherwise noted, disclosures included in this…View ↗
GunBroker is a leading online marketplace dedicated to firearms, hunting, shooting and related products. GunBroker does not hold any…View ↗
Who Do They Compete With?
Competes with Palmetto State Armory and Freedom Munitions
10-K for FY2026, filed Jun 22, 2026Manufacturers with Direct-to-Consumer Capabilities: Certain manufacturers, including Palmetto State Armory and Freedom Munitions, market…View ↗
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