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About Comscore Inc
comScore, Inc. is a global information and analytics company, which engages in the measurement of audiences, consumer behavior, and advertising across media platforms. The company is headquartered in Reston, Virginia and currently employs 1,175 full-time employees. The company went IPO on 2007-06-27. The firm creates its products using a global data platform that combines information on digital platforms, television (TV), direct to consumer applications, and movie screens with demographics and other descriptive information. The firm's products and services are organized under two groups: Digital Ad Solutions, which provides measurement of the behavior and characteristics of audiences across digital platforms, including computers, tablets, mobile and other connected devices, and Cross Platform Solutions, which provides measurement of content and advertising audiences across local, national and addressable television, including consumption through connected (Smart) televisions, and are designed to help customers find the relevant viewing audience whether that viewing is linear, non-linear, online or on-demand.
Industry: Services-Business Services, NEC Peers: AdTheorent Holding Company, Inc. Cardlytics Inc Clear Channel Outdoor Holdings Inc Fluent Inc Digital Media Solutions, Inc. Emerald Holding Inc Innovid Corp Marchex Inc Omnicom Group Inc